Search Engine Optimization Analyst

About Passionfruit

We are one of the fastest growing universal search marketing provider based out of India and the US. We are backed by investors who have backed companies like Lyft, Twitter & Doordash. Our founders are graduates from Stanford & CMU and this is their second venture. We work with clients like HP, Bayer Group, Plix & Nykaa. We have a suite of proprietary technology that we build in house to outdeliver and outscale providers in the market.

Responsibilities

• Evaluating SEO Strategy: Support the development of SEO strategies aligned with client objectives. This includes keyword research, competitive research, technical audits, and ongoing off page optimizations
• Executing SEO Strategy: Aligned with client objectives finding and executing on off-page activities
• Client Consultation: Creating off page activities reports and updated across clients
• Maintain a deep understanding of the client's product, personal pain points, and goals as they apply to a program or specific deliverables
• Ensure client satisfaction by monitoring and addressing risk points, and flagging issues to the internal team
• Team Consultation (Internal facing)Collaborate with the team on deliverables, brainstorms, and problem-solving
• Active engagement in the SEO and Search community; keep current on trends and best practices.

Required Qualifications

• Fluent in the English language, and ability to communicate effectively
• Able to clearly communicate both verbally and in writing regarding SEO, marketing strategies, and tactical recommendations
• 1-3 years of experience working in an SEO role
• Familiarity working with SEO tools, such as Google Analytics, SEMRush, Google Search Console, Screaming Frog, etc.

Preferred Qualifications

• Bachelor’s Degree or higher in Marketing, Communications or Computer Science/IT (or years of experience in commensurate).
• Agency experience also preferred to manage the multiple priorities of a variety of clients

Other Details-

Location: Saket, New Delhi (On-site)

Comp: Based on experience and Knowledge