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Marketing Head Brand positioning Sales Competitor analysis Strategic planning Market research FMCG Management b2c sales Wholesale

Work Mode

Work from Office

Job Type

Full Time

Job Description


The Sales & Marketing Head will be responsible for developing and executing
comprehensive sales and marketing strategies. The ideal candidate must bring leadership,
innovation, and proven industry experience from the jewelry or FMCG sector, with the
ability to manage and mentor a large team.
Key Responsibilities:
Develop and implement aggressive sales and marketing strategies to meet or exceed
revenue targets.
Lead, motivate, and manage a team of professionals across sales, marketing, business
development, and distribution.
Drive B2B and B2C sales, including retail and wholesale channels.
Build and strengthen relationships with key clients, retailers, distributors, and trade
partners.
Oversee market research, competitor analysis, product positioning, and brand
development.
Monitor KPIs and ROI for all marketing campaigns and sales initiatives.
Coordinate with production and design teams to align demand and inventory with sales
forecasts.
Ensure expansion into new geographies and channels to achieve business diversification
and growth.
Candidate Requirements:
Minimum 15 years of proven experience in sales and marketing, with at least 8-10 years
in a senior leadership role.
Prior experience in jewelry or FMCG industries is mandatory.
Demonstrated ability to manage large teams (15\u201320 people) and lead cross-functional
initiatives.
Strong track record of achieving or surpassing sales targets of minimum \u20b9100 crores or
more.
Should be open to travel.
Excellent understanding of market trends, customer behavior, and brand positioning.
Must have drawn a minimum annual salary of \u20b918\u201320 lakhs in previous roles.
Exceptional communication, negotiation, and strategic planning skills.
MBA in Sales, Marketing, or a related field preferred.
 

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