Sales Development Representative

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About the Role

Sales Development Representative (SDR)

Key Responsibilities

• Prospect, identify, and generate new B2B leads through outbound calling, email campaigns, social selling (LinkedIn), and industry databases.
• Understand customer needs and recommend relevant

  IT hardware & software solutions

  .
• Qualify inbound and outbound leads using a structured sales qualification framework (BANT / MEDDIC / SPIN).
• Schedule product demos, sales meetings, and follow-up calls for the business development team.
• Maintain an accurate CRM pipeline, track communication history, and update lead data regularly.
• Achieve weekly/monthly targets for outreach, qualified meetings, and lead conversions.
• Conduct market and competitor research to identify new verticals and potential business opportunities.
• Support marketing campaigns and participate in lead-nurturing initiatives.

Required Skills & Qualifications

• Bachelor's degree in Business, Marketing, IT, or related field (preferred).
• 14 years of experience in inside sales / SDR / lead generation (preferably in IT hardware or software).
• Strong understanding of

  computers, networking products, SaaS, cloud, security tools, servers, laptops, and IT peripherals

  .
• Excellent communication, presentation, and interpersonal skills.
• Hands-on experience with CRM tools (Zoho, Salesforce, HubSpot, etc.).
• Persistent, self-driven, target-oriented with the ability to handle rejections professionally.
• Ability to work independently and in collaboration with cross-functional teams.

Preferred (Good to Have)

• Experience selling solutions such as

  Microsoft / Google / AWS / Adobe / ERP / Network Security

  .
• Experience in IT System Integration / Managed IT Services environment.
• Certifications / knowledge in networking, cloud, IT security, or product sales.

Key Performance Indicators (KPIs)

• Number of qualified leads generated per month
• Meetings scheduled and conversion rate
• CRM hygiene and follow-up discipline
• Contribution to revenue pipeline

What We Offer

• Competitive salary +

  performance-based incentives

• Continuous training on

  IT products and sales techniques

• Clear growth path into

  Account Executive / Business Development Manager / Sales Manager

  roles
• Dynamic work culture driven by performance & innovation