Sales Development Representative - Enterprise Solution

Company Description

MinoriLabs is a digital marketing and Software Services company that offers full–stack digital marketing and software services focused on helping companies realize higher returns on their investment. 

We help our customers achieve full marketing capability and enable their go-to-market strategy.

By combining the power of capable people, powerful tools, and domain expertise, we deliver services that meets global standards. We realize that services is not a one-skill game. It is difficult for all businesses to build and maintain a sufficient bandwidth with diverse skills that are trained on the latest tools and technologies.

We leverage our global expertise to help businesses fill this gap and to reinforce their functions. 

We are funded by a private equity fund with a history of nurturing tech service providers and creating sustainable enterprises.

We are head-quartered in the United States of America, and our India office is located in Coimbatore

Job Responsibilities:

• Develop detailed Account Plans in collaboration with the Frontline Sales Lead, identifying target contacts, organizational structure, and key business drivers within each banking account.
• Gather deep prospect intelligence on target accounts, focusing on identifying pain points related to international payments, competitive solutions used, and recent business triggers.
• Map customer organizations and develop Engagement Heatmaps to visualize buying committee roles, influence levels, and preferred communication channels.
• Set high-value meetings and demos with all necessary touchpoints (e.g., Treasury, Finance, Risk, Compliance) as requested by the Frontline Sales Lead.
• Support front-line sales by coordinating the creation of personalized sales collateral (e.g., custom ROI views, pitch decks) with the Content and Graphics teams.
• Strictly adhere to and execute established ABM Playbooks, ensuring all intelligence and outreach activity is meticulously logged into the CRM system.

Must Have Skills:

• 4 years as an SDR, BDR, or Strategic Research Analyst, with proven experience in high-value offerings and ABM sales processes (>$100K ACV).
• Strong understanding of International Payments, cross-border banking, SWIFT messaging, and/or FinTech solutions.

Good to Have Skills:

• Proficient user of ABM tools (e.g., intent data platforms, specialized outreach automation), CRM systems, and intelligence platforms.

Interested Candidates, Kindly share your resume with arun.pandian@minorilabs.com.