Company Description MinoriLabs is a fast-growing Digital Marketing and Software Services company. Our services include full-stack digital marketing, e-commerce marketing, software development, and knowledge process outsourcing services. Our clients include global leaders across Europe and the US. Established in 2018, MinoriLabs is headquartered in Michigan, USA, and has delivery center in Coimbatore, India. Funded by US-based private equity, MinoriLabs is actively developing an AI product to enable next-gen marketing. At MinoriLabs, we foster a culture of delivering “ W o r l d - C l a s s E x p e r i e n c e ,” a culture that fosters a positive and enriching experience for all its stakeholders- Our Employees, Our Customers, Our Vendors, Our Shareholders, and Our Communities. Job Description: This is a full-time on-site role for a Content Specialist at MinoriLabs. The Content Specialist will be responsible for Understand objective of content and the pertinence to various audience. Understand the nuances of writing for international markets and deliver localized content. Collect inputs from stakeholders and convert it into clear, attractive copy with a distinct voice. Repurpose existing content to suit different needs as and when required. Have the ability to create content in all of the following types: Static text Static graphics Dynamic graphics Interactive content Audio content Video content Edit and proofread copy as needed. Apply SEO principles to improve the search performance of the website. Give inputs to the designer regarding context and intent. Use CMS tools to organize and deploy content pieces Write and edit clear and consistent content across earned, owned, paid, and social media for a variety of digital tactics, including emails, landing pages, websites, microsites, social networks, mobile, banners, paid search, lead nurturing programs, etc. Assure quality of all content deliverables and use of a consistent voice and tone throughout all digital channels and assets Collaborate closely with the marketing department in the development of content strategies Manage daily content and content calendars for social channels Appreciates and employs the nuances in international content Must Have skills: Adept at SEO and addressing impact of core algorithm updates Ability to do contextual research using AI Understanding local nuances of target markets Ability to understand technology and customer's products Flair for extensive writing Appreciates difference between content writing and copy writing Good to have certifications: Certifications in SEO, Content Marketing Interested Candidates, Kindly drop your resume to arun.pandian@minorilabs.com
Are you a digital marketing guru with a knack for making things click ? Do you dream in SEO rankings and wake up with brilliant PPC strategies? Good, because we're looking for someone just like you to join our team and help us conquer the digital universe! At MinoriLabs, we're on a mission to deliver world-class digital marketing services and make it rain for our customers. And we need a Digital Marketing Specialist who's ready to deliver marketing results by executing the following responsibilities. Responsibilities Identify and employ a variety of digital marketing channels to carry the corporate, product and brand messages. Create awareness, generate demand and position the offerings of the company to the right audience through appropriate digital channels Plan and execute all web, SEO, PPC, email, video marketing, affiliate marketing, event marketing and other marketing related activities. Design, build and maintain a social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Identify trends and insights, and optimize spend and performance based on the insights Plan, execute, and measure experiments and conversion tests Collaborate with internal teams to create landing pages and execute CRO strategies Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Instrument conversion points and optimize user funnels Specifications 3 to 5 Years of experience in hands on Digital Marketing for B2B solutions. Knowledge in leading marketing platforms like Salesforce, Adobe, Dynamics, HubSpot, etc. Hands on experience in building and executing marketing campaigns Ability to convert marketing functional objectives into campaign goals Good communication skills Experience in deploying analytics tools for marketing metrics Experience in conversion optimization Thorough knowledge of multi-channel marketing Think you've got what it takes to bring in the digital thunder? If you're passionate, analytical, a little bit quirky, and ready to make a real impact, we want to hear from you!
The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels. Responsibilities Deep understanding of digital marketing and digital production. Proven experience delivering effective and innovative digital campaigns. Proven experience delivering a variety of digital assets, including rich media online ads, and social media applications. Experience managing successful social media campaigns, and a solid understanding of social marketing. Solid understanding of web metrics, digital analytics, with the ability to generate, analyse and interpret data. Must be able to work under constant deadline pressure and manage multiple projects across multiple lines of business. Develop, implement, and manage marketing campaigns that promote the products and services of a company. Enhance brand awareness in the digital space. Drive website traffic and acquire leads. Measure site traffic, identify and evaluate new digital technologies and optimise marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools. Qualifications Bachelor's degree or equivalent 4-8 Years of Experience Experience with SEO and SMM, Email Marketing and Paid Campaigns (Google & Facebook) Analytics Driven Marketing Experience in Inbound and Outbound Campaign Strong management skills, excellent oral and written communication skills. Experience delivering digital campaigns for mainstream products and services. Experience in Product marketing or B-2-B Marketing will added value.
The Sr Dot Net Developer role at MinoriLabs, based in Coimbatore, is a full-time hybrid position where you will be responsible for designing, developing, and maintaining applications utilizing the .NET framework. Your daily tasks will involve writing clean, scalable code, testing applications, resolving bugs, collaborating with cross-functional teams, and contributing to software architecture decisions. To excel in this role, you should possess a strong background in object-oriented programming along with 10 - 15 years of hands-on experience in ASP.Net, C#, MVC, .Net Core (or other relevant core skills). Proficiency in Angular/React is a must, and you should also have a working knowledge of UI frameworks such as HTML5, CSS3, Telerik Kendo UI, JQuery, AJAX, Bootstrap, and JavaScript. Additionally, a good understanding of Relational databases, SQL/Oracle Server, Oracle development environment, Test Driven Development (XUnit/Karma), ALM tools (GitLab, ADO, SonarQube), Agile (Scrum) methodologies, and DevOps practices is required. The ideal candidate should possess excellent debugging and problem-solving skills, the ability to adapt quickly to new technologies, a strong work ethic, effective communication skills, and good time management abilities. Moreover, you should be comfortable working in inclusive teams, participating in meetings, and engaging with stakeholders. Your role will involve participation in all stages of the software development lifecycle, so a comprehensive understanding of managing a software system throughout its life cycle is essential. If you are a proactive individual with a passion for software development and possess the necessary qualifications and skills mentioned above, we encourage you to share your resume with us at arun.pandian@monorilabs.com. Join us at MinoriLabs on our mission to amplify our clients" marketing reach without increasing their expenses.,
The Sr Dot Net Developer position at MinoriLabs, based in Coimbatore, is a full-time hybrid role where you will be responsible for designing, developing, and maintaining applications using the .NET framework. Your daily tasks will include writing clean, scalable code, testing applications, fixing bugs, collaborating with cross-functional teams, and contributing to software architecture decisions. To excel in this role, you should have strong experience in object-oriented programming and possess 10-15 years of hands-on experience in ASP.Net, C#, MVC, .Net Core, and other core skills as required. Additionally, you must have hands-on experience in Angular/React and working knowledge of UI frameworks such as HTML5, CSS3, Telerik Kendo UI, jQuery, AJAX, Bootstrap, and JavaScript. A good understanding of relational databases and experience in SQL/Oracle Server and Oracle development environment is essential. Experience in Test Driven Development (XUnit/Karma) and ALM tools (GitLab, ADO, SonarQube) is required. You should also have a strong background in Agile (Scrum) methodologies and thorough knowledge of DevOps practices. Complete knowledge of managing a software system throughout its life cycle, excellent debugging and problem-solving skills, and the ability to learn new technologies quickly are indispensable for this role. Moreover, you should possess a strong work ethic, effective communication skills, good time management abilities, and be comfortable working with inclusive teams, meetings, and stakeholders. Excellent communication skills are essential to collaborate effectively in a globally distributed team. If you meet the qualifications and are interested in this opportunity, please share your resume with arun.pandian@minorilabs.com. Join us at MinoriLabs and be part of a fast-growing Digital Marketing company dedicated to helping businesses optimize their marketing investments for higher returns.,
MinoriLabs is seeking an exceptional Lead .NET Developer to drive innovation, mentor talent, and build cutting-edge applications that empower our mission. This is a full-time hybrid role for a Lead .Net Developer at MinoriLabs, based in Coimbatore. The Lead .Net Developer will be responsible for designing, developing, and maintaining applications using the .NET framework. Daily tasks will include writing clean, scalable code, testing applications, fixing bugs, collaborating with cross-functional teams, and contributing to software architecture decisions. Key Responsibilities: Architectural Design & Implementation: Lead the design and implementation of highly scalable, secure, and performant enterprise-grade applications using the .NET framework (.NET Core/.NET 8+ preferred). This includes defining technical specifications, selecting appropriate technologies, and ensuring adherence to architectural principles. Technical Leadership & Mentorship: Provide technical guidance and mentorship to a team of talented .NET developers. This involves conducting code reviews, providing constructive feedback, fostering skill development, and promoting a culture of knowledge sharing. Code Development & Quality Assurance: Write clean, efficient, well-documented, and testable code. Implement robust unit, integration, and end-to-end tests to ensure the reliability and maintainability of software solutions. System Optimization & Performance Tuning: Identify and resolve performance bottlenecks, optimize application code and database queries, and implement caching strategies to enhance system responsiveness and efficiency. Requirements Analysis & Solution Design: Collaborate with product owners and stakeholders to understand business requirements, translate them into technical specifications, and design innovative and effective software solutions. Deployment & Operations Support: Oversee the deployment of applications to various environments (development, staging, production) and provide ongoing support for deployed systems, including troubleshooting and issue resolution. Technology Evaluation & Adoption: Research, evaluate, and recommend new technologies, tools, and methodologies to improve development processes, enhance system capabilities, and drive innovation. Process Improvement: Champion agile development methodologies, contribute to the continuous improvement of our software development lifecycle, and ensure adherence to best practices in coding, testing, and deployment. Required Skills & Experience: Technical Skills: Should have 10 - 15 yrs hands on experience in ASP.Net, C#, MVC, .Net Core (or other core skills as needed) Must have hands on experience in Angular/React Working knowledge in UI frameworks – HTML5, CSS3, Telerik Kendo UI, JQuery, AJAX, Bootstrap, JavaScript etc. Good understanding of Relational databases and working experience in SQL/Oracle Server, Oracle development environment Experience in Test Driven Development (XUnit/Karma) Experience in ALM tools (GitLab, ADO, SonarQube). Strong experience of working with Agile (Scrum) and thorough knowledge of DevOps Complete knowledge of the concepts and processes of managing a software system throughout the entire life cycle. Ability to participate in all stages of the software development life cycle. Soft Skills: Exceptional leadership and mentoring abilities with a proven track record of guiding and developing engineering teams. Strong problem-solving and analytical skills with a keen eye for detail. Excellent communication and interpersonal skills to effectively collaborate with diverse teams and stakeholders. Ability to clearly articulate complex technical concepts to both technical and non-technical audiences. Proactive and self-motivated with a strong sense of ownership and accountability. Adaptability and resilience in a fast-paced, evolving environment. Commitment to continuous learning and staying abreast of industry trends and new technologies. If you are a passionate Lead .NET Developer looking for an exciting opportunity to make a significant impact, we encourage you to apply! Join us at MinoriLabs and help us build the future.
MinoriLabs is in search of an outstanding Lead .NET Developer who will play a crucial role in fostering innovation, guiding talent, and creating state-of-the-art applications that drive our mission forward. As a Lead .NET Developer at MinoriLabs in Coimbatore, you will be tasked with the design, development, and maintenance of applications utilizing the .NET framework. Your daily responsibilities will revolve around crafting clean and scalable code, conducting application tests, resolving bugs, collaborating with diverse teams, and contributing to pivotal software architecture decisions. Your main responsibilities will include: - Architectural Design & Implementation: Leading the creation of highly scalable, secure, and performant enterprise-grade applications using the .NET framework, with a preference for .NET Core/.NET 8+. This involves defining technical specifications, selecting appropriate technologies, and ensuring adherence to architectural principles. - Technical Leadership & Mentorship: Providing technical guidance and mentorship to a team of skilled .NET developers, conducting code reviews, offering constructive feedback, fostering skill enhancement, and cultivating a culture of knowledge sharing. - Code Development & Quality Assurance: Crafting clean, efficient, well-documented, and testable code, along with implementing robust unit, integration, and end-to-end tests to ensure software reliability and maintainability. - System Optimization & Performance Tuning: Identifying and resolving performance bottlenecks, optimizing application code and database queries, and implementing caching strategies to enhance system responsiveness and efficiency. - Requirements Analysis & Solution Design: Collaborating with product owners and stakeholders to grasp business requirements, translating them into technical specifications, and designing innovative and effective software solutions. - Deployment & Operations Support: Overseeing application deployment across various environments (development, staging, production) and providing ongoing support, including troubleshooting and issue resolution. - Technology Evaluation & Adoption: Researching, evaluating, and recommending new technologies, tools, and methodologies to enhance development processes, improve system capabilities, and drive innovation. - Process Improvement: Advocating for agile development methodologies, contributing to the enhancement of the software development lifecycle, and ensuring adherence to coding, testing, and deployment best practices. Key Requirements: - Technical proficiency in ASP.Net, C#, MVC, .Net Core, Angular/React, HTML5, CSS3, Telerik Kendo UI, JQuery, AJAX, Bootstrap, JavaScript, relational databases, SQL/Oracle Server, Oracle development environment, Test Driven Development (XUnit/Karma), ALM tools (GitLab, ADO, SonarQube), Agile (Scrum), DevOps, and software system management. - Soft skills including exceptional leadership and mentoring capabilities, strong problem-solving and analytical skills, effective communication and interpersonal skills, ability to explain technical concepts to diverse audiences, proactive attitude, adaptability, commitment to continuous learning, and staying updated on industry trends and technologies. If you are a dedicated Lead .NET Developer seeking a dynamic opportunity to drive significant change, we invite you to apply and join us at MinoriLabs in shaping the future.,
As a UI/UX designer at MinoriLabs, your primary responsibility will be to understand customers" requirements for UI and UX design. This understanding will serve as the foundation for creating design variants that meet and exceed customer expectations. You will leverage your expertise in visual design, information architecture, and user psychology to develop designs that align with business and marketing objectives. Collaborating closely with the marketing team, you will address any issues or challenges that may arise due to user experience, ensuring a seamless and engaging interface for users. Your key tasks will include conducting user research to grasp the target audience's needs, preferences, and pain points, collecting and evaluating user requirements, and selecting appropriate colors, typography, and imagery to craft an appealing user interface. Additionally, you will focus on creating intuitive interactions that facilitate user engagement, conducting usability testing to refine designs, identifying and resolving UX issues, and developing wireframes to communicate design concepts effectively. In addition to the above responsibilities, you will also be involved in designing graphic elements, developing navigation components, organizing information logically, communicating designs to stakeholders, and creating interaction models and user interface specifications. This role requires a keen eye for detail, creativity, and a deep understanding of user-centric design principles. To excel in this position, you should possess analytical skills, sales acumen, and sales operations expertise. Strong communication and customer service skills are essential, along with experience in analyzing sales data and enhancing sales processes. The ability to work independently and remotely, excellent organization and time management skills, and familiarity with CRM software and sales automation tools will be advantageous. If you are a fresher with a passion for UI/UX design and a drive to deliver exceptional user experiences, this role at MinoriLabs offers an exciting opportunity to contribute to the company's growth and success.,
Company Description MinoriLabs is a fast-growing Digital Marketing and Software Services company. Our services include full-stack digital marketing, e-commerce marketing, software development, and knowledge process outsourcing services. Our clients include global leaders across Europe and the US. Established in 2018, MinoriLabs is headquartered in Michigan, USA, and has delivery center in Coimbatore, India. Funded by US-based private equity, MinoriLabs is actively developing an AI product to enable next-gen marketing. At MinoriLabs, we foster a culture of delivering “ W o r l d - C l a s s E x p e r i e n c e ,” a culture that fosters a positive and enriching experience for all its stakeholders- Our Employees, Our Customers, Our Vendors, Our Shareholders, and Our Communities. Role Description MinoriLabs is seeking an experienced Full Stack Developer with 3 to 5 years of professional experience in building enterprise-grade web applications using React, .NET Core, and SQL Server . The ideal candidate will be responsible for designing, developing, and maintaining scalable, secure, and high-performing applications across the frontend, backend, and database layers . Responsibilities Design, develop, and maintain web applications using React (frontend) and .NET Core (backend APIs/services) . Develop and optimize SQL Server database objects (tables, views, stored procedures, functions, triggers). Implement RESTful APIs and microservices for scalable application integration. Ensure cross-platform compatibility, responsiveness, and accessibility of applications. Collaborate with UI/UX designers, architects, and business analysts to deliver intuitive solutions. Implement secure coding practices and support application deployment across environments (Dev, QA, Prod). Conduct code reviews, unit testing, and debugging to ensure quality standards. Participate in Agile/Scrum ceremonies and contribute to backlog refinement and sprint planning. Troubleshoot and resolve production issues in collaboration with DevOps and QA teams. Required Skills & Qualifications 3–5 years of experience in full stack web development. Strong expertise in: Frontend: React, JavaScript/TypeScript, HTML5, CSS3, Redux. Backend: .NET Core (C#, Web API, MVC, microservices). Database: SQL Server (queries, procedures, performance tuning)- Optional Experience with REST APIs, JSON, authentication/authorization (JWT, OAuth, SSO) . Familiarity with DevOps practices (Git, CI/CD pipelines, Jenkins). Strong understanding of object-oriented design, design patterns, and best practices . Excellent problem-solving, debugging, and communication skills. Preferred Qualifications Experience with Azure or AWS cloud deployments - Optional Exposure to unit testing frameworks (xUnit, NUnit, Jest, Mocha). Familiarity with Agile delivery and Jira/Azure Boards . Interested Candidates, Kindly share your resume with arun.pandian@minorilabs.com