Public Relations (PR) Executive

About PanScience Innovations:

PSI is India’s largest venture studio in AI and Deep Tech, headquartered in New Delhi. We’re committed to building science-backed, tech-enabled ventures that address high-impact, emerging market opportunities. We operate at the intersection of innovation, research, and business execution, launching bold, founder-led companies from the ground up. 

Key Responsibilities

• Strategy & Planning: Develop and implement PR strategies and campaigns aligned with brand and business goals. 
• Execution & Delivery: Independently handle the end-to-end PR lifecycle, from writing press releases to pitching stories and securing coverage. 
• Draft compelling press releases, media notes, thought-leadership articles, and brand stories. 
• Build and maintain direct relationships with journalists, editors, influencers, and media outlets. 
• Track, monitor, and report media coverage, analyzing the impact of PR efforts. 
• Manage PSI’s and its Ventures’ online reputation, including crisis communications if needed. 
• Coordinate PR activities for events, product launches, and announcements. 
• Research competitor activity and emerging industry trends to identify PR opportunities. 
• Work cross-functionally with marketing and content teams to maintain a unified brand voice. 

Required Skills & Competencies

• Ability to work independently and take full ownership of PR activities. 
• Strong interpersonal and networking skills for engaging with media professionals. 
• Creative storytelling and the ability to position brand narratives effectively. 
• Basic knowledge of PR/digital PR tools and media monitoring systems (Meltwater, Cision, Google Alerts, Talkwalker, etc.). 
• Familiarity with social media PR (LinkedIn, Instagram, Twitter/X). 
• Organizational skills to juggle multiple campaigns and deadlines. 

Who Can Apply

• Freshers or candidates with up to 6 months of PR/communications internship experience. 
• Graduates in Mass Communication, Journalism, PR, Marketing, English Literature, or related fields (preferred, not mandatory). 
• Self-driven individuals who can take complete charge of PR independently. 
• Passion for media relations, brand-building, and impactful storytelling. 

What We Offer

• Hands-on learning with a steep growth curve in media strategy and brand communications. 
• Dynamic, young, and creative work environment. 
• Opportunity to build a strong PR portfolio early in your career.