Public Relations Manager

About Chtrbox

Chtrbox is India's leading influencer marketing company, connecting brands and social media influencers to tell epic stories. We have engineered hundreds of campaigns with thousands of India’s top influencers, content creators and bloggers to reach and engage millions of consumers. Chtrbox leverages the latest technology with the art of creative strategy to build award-winning influencer content, campaigns and results. Chtrbox is combined effort of an A-team who are keen to evolve the way digital advertising is done.

PR Manager

We are looking for someone who will lead Chtrbox’s PR and corporate communications, telling the story of who we are, the impactful work we do, and the talented creators we represent. This role is about building Chtrbox’s voice in the industry, strengthening our brand reputation, and creating powerful narratives that highlight both our company milestones and our creators’ journeys.

Responsibilities

• Analyze search and social media data, undertake industry research, understand the client's reputation opportunities and challenges, and create data-driven, counsel-led, impact-focused digital reputation solutions, with a focus on LinkedIn.
• Drive the positioning and personal brand building of the creators we represent.
• Create a LinkedIn-first content strategy to create, curate, and cross-post short & long-form content for the company page and key CXO, employee, and influencer profiles.
• Convert press releases into multimedia press kits with infographics, visual summaries, LinkedIn/ Twitter copies, and video interviews.
• Map online journalists, digital content creators, and key opinion leaders with influence around niche topics and industries, build relationships with them, and engage them in advocacy programs for our clients.
• Map and track reputation risks to our clients, create risk preparedness plans, and manage crisis situations and incidents for our clients.

Required Skills

• A track record of stability and demonstrated growth in previous roles and an intention to build a long-term career with us.
• Strategic and digital acumen, critical thinking, creativity, self-motivation, time management, and eagerness to learn new skills and mindsets.
• Develop content ideas and write and curate content
• Research relevant industry experts, competitors, target audience and user.
• Brainstorm new, creative approaches to influencer campaigns

What will come in handy:

• 3 years + work experience as a Public Relations Officer or similar PR role
• Experience managing media relations (online, broadcast and print)
• Background in researching, writing and editing publications
• Proficient in MS Office and social media
• Familiarity with project management software and video/photo editing is a plus .
• Strong communication ability (oral and written).
• Excellent organizational skill.
• Ability to work well under pressure