Product Marketing Manager

Job Opening: Community-First Product Marketer – SIYA (AI Teacher Assistant)

Hyderabad | Full-Time | 3–6 Years Experience

About SIYA

Teachers are heroes. But they’re also overworked. SIYA is their AI-powered teaching assistant — helping them instantly create Lesson Plans, Presentations, Question Papers, and more. We exist to give teachers back their time, energy, and joy.

But building SIYA is only half the job. The other half? Making sure teachers feel loved, valued, and supported every single day. That’s where you come in.

Who We’re Looking For

We don’t just need a “Product Marketing Manager.” We’re hunting for someone who believes “Customer is King” and wakes up every morning thinking about how to serve them better.
If you’re passionate about building teacher communities, obsessed with engagement, and excited by the idea of growing a movement (not just a product) — you’ll feel right at home here.

Think of this role as a mix of:
Community BuilderProduct MarketerStorytellerGrowth Hacker

What You’ll Do

· Own our WhatsApp Teacher Communities — grow them, nurture them, and make them so valuable that teachers can’t stop talking about SIYA.

· Design creative campaigns that make teachers feel heard, supported, and celebrated.

· Craft positioning, messaging & narratives that make teachers go “Finally, someone gets me.”

· Work with sales, product, and content teams to turn teacher love → school adoption.

· Conduct market & teacher feedback loops, turning insights into strategies that scale.

· Represent SIYA at events, webinars, and school conversations with confidence and empathy.

· Track engagement metrics, but more importantly — track teacher smiles and trust.

Skills That’ll Make You Shine

· 3–6 years in Product Marketing (startup hustle preferred).

· Strong storytelling chops — you can turn features into feelings.

· Experience with community building, lifecycle marketing, and GTM strategies.

· High empathy — you listen deeply before you talk.

· Comfort with CRM, marketing tools, and running campaigns end-to-end.

Bonus Points If…

· You’ve worked in EdTech, school-tech, or built teacher/educator communities before.

· You’ve ever run a WhatsApp/Telegram/Slack community and kept it alive (without spamming memes .

· You know how to win trust of principals, HODs, and teachers alike.

What’s In It For You

· Salary: ₹4,00,000 – ₹10,00,000 per year

· Health Insurance + PF

· Work in-person at Hyderabad (because real change needs real connections).

· Chance to directly shape how India’s teachers experience AI in classrooms.

Why Join Us?

At SIYA, you won’t just market a product. You’ll build a movement. You’ll be the person who makes teachers feel supported and valued — and in turn, help us enter schools across the country.

If you want a job, apply anywhere.
If you want a purpose, apply here.

Drop us your story (not just your resume). Tell us why teachers matter to you.

Job Type: Full-time

Pay: ₹400,000.00 - ₹1,000,000.00 per year

Benefits:

• Health insurance
• Provident Fund

Work Location: In person