Product and Revenue Leader - Online

Product & Revenue Leader - Online

Department:

Location:

About Lenskart

global eyewear tech company

Role Overview: Own the Global P&L

high-impact Global Online Business Leader

holistic strategy

• Performance Marketing Excellence
• Marketplace & Quick Commerce Expansion
• A

  Category-Led, Consumer-Backward

  mindset

The leader will oversee regional online teams, ensuring a cohesive, compelling, and globally consistent online presence across all markets.

Key Responsibilities

1. Strategic P&L & Business Roadmap

• Ownership:

  Own the end-to-end Online P&L for all channels and geographies.

• Strategy:

  Define and execute a holistic online growth roadmap by rigorously

  working backward from consumer needs

  to build innovative, category-leading solutions.

• Channel Integration:

  Integrate marketplace and quick commerce strategies into the overall business plan to capture new growth opportunities and customer segments effectively.

2. Performance Marketing & Channel Leadership

• Acquisition & Retention:

  Drive aggressive customer

  acquisition, retention, and reactivation

  strategies across all digital channels (Meta, Google, Affiliates, Programmatic, etc.).

• ROI Optimization:

  Lead internal performance marketing teams and agency partners to ensure

  high ROI campaigns

  and optimize media spends based on

  LTV

  and sophisticated audience cohorts.

• E-commerce Scale:

  Develop and scale strategies for key marketplace and quick commerce platforms, managing relationships and optimizing presence to maximize sales velocity.

3. Team & Global Oversight

• Leadership:

  Lead regional online channel teams, providing strategic direction and operational support to drive localized revenue targets.

• Consistency:

  Ensure market-specific growth is accelerated while maintaining

  global brand, operational, and tech consistency

  .

4. Digital Product & UX Optimization

• Experience:

  Collaborate closely with product and tech teams to create a

  best-in-class online experience

  across Lenskart’s digital assets (web/app).

• Conversion:

  Drive continuous experimentation and

  A/B testing

  to dramatically improve conversion rates, engagement, and retention metrics.

5. Analytics & Growth Operations

• Data-Driven Decisions:

  Monitor key performance dashboards and funnel metrics daily/weekly to inform rapid, data-driven decisions.

• Forecasting:

  Lead growth forecasting, sophisticated customer segmentation, and hyper-targeted audience strategies to power scalable marketing efforts.

6. Cross-functional Collaboration

• Unification:

  Work closely with supply chain, category, CX, merchandising, and creative teams to ensure a

  unified customer journey

  and seamless operational execution across all online touchpoints.

Job requirements

P&L Responsibility:

Product-Driven Customer Experience:

Strategic Marketing Oversight:

Multichannel Distribution:

Customer Experience focus:

Cross-Functional Leadership: