Product and Revenue Leader - Online

0 years

0 Lacs

Posted:3 days ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Product & Revenue Leader - Online


Department:

Location:


About Lenskart


global eyewear tech company


Role Overview: Own the Global P&L


high-impact Global Online Business Leader

holistic strategy

  • Performance Marketing Excellence
  • Marketplace & Quick Commerce Expansion
  • A

    Category-Led, Consumer-Backward

    mindset

The leader will oversee regional online teams, ensuring a cohesive, compelling, and globally consistent online presence across all markets.


Key Responsibilities

1. Strategic P&L & Business Roadmap


  • Ownership:

    Own the end-to-end Online P&L for all channels and geographies.
  • Strategy:

    Define and execute a holistic online growth roadmap by rigorously

    working backward from consumer needs

    to build innovative, category-leading solutions.
  • Channel Integration:

    Integrate marketplace and quick commerce strategies into the overall business plan to capture new growth opportunities and customer segments effectively.


2. Performance Marketing & Channel Leadership

  • Acquisition & Retention:

    Drive aggressive customer

    acquisition, retention, and reactivation

    strategies across all digital channels (Meta, Google, Affiliates, Programmatic, etc.).
  • ROI Optimization:

    Lead internal performance marketing teams and agency partners to ensure

    high ROI campaigns

    and optimize media spends based on

    LTV

    and sophisticated audience cohorts.
  • E-commerce Scale:

    Develop and scale strategies for key marketplace and quick commerce platforms, managing relationships and optimizing presence to maximize sales velocity.


3. Team & Global Oversight

  • Leadership:

    Lead regional online channel teams, providing strategic direction and operational support to drive localized revenue targets.
  • Consistency:

    Ensure market-specific growth is accelerated while maintaining

    global brand, operational, and tech consistency

    .


4. Digital Product & UX Optimization

  • Experience:

    Collaborate closely with product and tech teams to create a

    best-in-class online experience

    across Lenskart’s digital assets (web/app).
  • Conversion:

    Drive continuous experimentation and

    A/B testing

    to dramatically improve conversion rates, engagement, and retention metrics.


5. Analytics & Growth Operations

  • Data-Driven Decisions:

    Monitor key performance dashboards and funnel metrics daily/weekly to inform rapid, data-driven decisions.
  • Forecasting:

    Lead growth forecasting, sophisticated customer segmentation, and hyper-targeted audience strategies to power scalable marketing efforts.


6. Cross-functional Collaboration

  • Unification:

    Work closely with supply chain, category, CX, merchandising, and creative teams to ensure a

    unified customer journey

    and seamless operational execution across all online touchpoints.


Job requirements


P&L Responsibility:

Product-Driven Customer Experience:

Strategic Marketing Oversight:

Multichannel Distribution:

Customer Experience focus:

Cross-Functional Leadership:


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Lenskart.com logo
Lenskart.com

E-Commerce, Eyewear

New Delhi

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