🔹 PR, Performance Marketing & Brand Management (Entry-Level)

🔹 PR, Performance Marketing & Brand Manager (Entry-Level or Intern)

Location: New Delhi | On-site | Immediate Hiring

Type: Full-time / Internship (Entry-Level Role)

We are looking for a visionary and impact-driven PR & Brand Manager (Entry-Level) to co-lead our storytelling and public presence alongside our current social media team. This role is about far more than just managing posts—it’s about making the brand go viral via smart performance marketing & ad campaigns. You’ll work to 10x the visibility of rat[LAB] Studio, rat[LAB]EDUCATION, and art[LAB] (Alongside co-founders!) through smart strategies, powerful content, and sharp outreach.

This is a role for someone who thinks beyond trends, brings a creative PR mindset, and knows how to do more with less—using limited resources to deliver exponential visibility.

• Key Responsibilities:

• Work closely with the existing Social Media Manager to build and evolve the studio’s digital narrative across all verticals.
• Lead and execute PR campaigns aimed at scaling visibility, reach, and engagement.
• Craft compelling communication strategies for projects, events, art installations, workshops, and publications.
• Run ads and performance marketing campaigns across Google, Meta & other relevant platforms (previous experience in this required)
• Identify and act on viral content opportunities across Instagram, LinkedIn, YouTube, and more.
• Write and distribute press releases, media notes, and brand stories to relevant publications and platforms.
• Liaise with media houses, design magazines, blogs, and influencers to feature the studio and its initiatives.
• Ideate and execute campaign rollouts with measurable branding outcomes.
• Support the creation of newsletters, blog posts, and digital narratives aligned with SEO best practices.
• Build collaborative outreach models and brand partnerships in the design and creative ecosystem.
• Ideal Candidate Profile:Young graduate or intern with a background in communication, branding, journalism, media, or design.
• Has an obsession with content that performs—viral reels, trendjacking, storytelling through visuals and words.
• Resourceful and entrepreneurial—able to work with tight budgets and limited tools yet drive visibility.
• Sharp understanding of branding, PR tone, and digital culture.
• Excellent writing skills with an eye for detail and strategy.
• Good with outreach, cold emails, and building relationships with editors, media reps, collaborators, and influencers.
• A personal network in the media/design ecosystem is a strong bonus.
• Passionate about the design/architecture/tech world and capable of translating complex ideas into engaging stories.

• Compensation:

• Internship: Stipend-based
• Full-time Entry Level: ₹15,000 – ₹25,000/month depending on profile
• Growth Path: Rapid visibility-based growth—measurable impact may lead to performance bonuses, campaign-based incentives, and elevation into a strategic branding role
• This is a powerful opportunity to shape one of India’s most experimental and tech-forward design studios into a visible, respected brand across the globe. You’re not just building a communication profile—you’re building a movement.