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ShepHertz Technologies
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PPC Specialist

PPC Specialist

ShepHertz Technologies

5 years

0 Lacs

gurugram haryana india

Posted:15 hours ago| Platform:

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Skills Required

ads reporting research testing reports management analytics data segmentation certifications

Work Mode

On-site

Job Type

Full Time

Job Description

Job Title:

Location:

Work Mode:

Experience:

Job Description

PPC Specialist

Responsibilities:

Manage and optimize PPC campaigns across multiple platforms.
Conduct keyword research, create ad copies, and manage budgets.
Monitor daily performance and ensure maximum ROI.
Perform A/B testing on ads and landing pages.
Prepare performance reports and provide insights.
Stay updated on industry trends and best practices.

Requirements:

4–5 years of proven PPC campaign management experience.
Strong expertise in
Google Ads (Search, Display, YouTube), Meta Ads, and LinkedIn Ads
.
Solid understanding of
CPL, CAC, ROAS, CTR, Conversion Rate Optimization
.
Proficiency with
Google Analytics (GA4), Tag Manager, and Data Studio dashboards
.
Hands-on experience with
remarketing, audience segmentation, and funnel-based targeting
.

Good to have:

Certifications in
Google Ads / Meta Ads / Analytics
are a strong plus.

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