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Job Description

Job Title:

Performance Marketing Team Lead

📍 Location: Noida, Sector 63

🧠 Experience: 4–6 Years

🏢 Company: Get Me Rank

🌐 www.getmerank.com

About Us:

Get Me Rank is a performance-first digital marketing agency known for building data-driven strategies tailored to a brand’s unique needs. From precision media buying to intelligent conversion funnels, we create measurable impact across industries. With a dynamic team and a culture rooted in ownership, experimentation, and results — we don’t just follow trends, we help shape them.


Role Overview:

Performance Marketing Team Lead


Key Responsibilities:

  • Lead the planning, execution, and scaling of

    paid media campaigns

    across Google Ads, Meta (Facebook & Instagram), YouTube, and Display.
  • Define campaign goals, budgets, and KPI benchmarks (ROAS, CPA, CTR, Conversion Rate) in collaboration with strategy and client servicing teams.
  • Oversee and guide campaign managers and junior marketers, providing mentorship, reviews, and strategic direction.
  • Build and refine

    audience segmentation

    , funnel strategies, and retargeting flows.
  • Supervise and collaborate with creative teams to align messaging and visual identity with performance goals.
  • Ensure proper

    tracking and attribution

    via Google Tag Manager, Meta Pixel, and server-side integrations (e.g., CAPI).
  • Leverage tools like Google Analytics, Ads Manager, and Data Studio to derive insights and present structured performance reports to internal stakeholders and clients.
  • Conduct

    A/B testing

    across ads, audiences, placements, and landing pages to identify high-performing variations.
  • Stay ahead of platform updates and algorithm changes to optimize strategies proactively.
  • Represent performance marketing in

    strategy discussions, client presentations

    , and internal review meetings.


Required Skills & Experience:

  • 4–6 years

    of hands-on experience in digital performance marketing (Google & Meta Ads).
  • Proven track record in managing large-scale

    lead generation

    and

    eCommerce campaigns

    .
  • In-depth knowledge of

    ad platforms

    , campaign structures, conversion tracking, and funnel optimization.
  • Proficient in

    Meta Business Suite

    ,

    Google Ads Manager

    ,

    Google Analytics

    , and

    Tag Manager

    .
  • Strong analytical skills and experience in building insightful dashboards/reports.
  • Excellent project management, time management, and team leadership abilities.
  • Google Ads and/or Meta Blueprint certifications are a strong advantage.
  • Agency experience is preferred.


Who You Are:

  • A results-driven marketer with an obsession for metrics and ROI.
  • A team leader who enjoys growing talent, taking initiative, and owning outcomes.
  • A strategic thinker with hands-on executional capability.
  • Someone who thrives in a fast-paced, evolving digital environment.
  • Passionate about data, trends, and the future of performance marketing.


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