Performance Marketing Specialist

Job Description

We're Hiring: Performance Marketing Specialist (Lead Generation) – Immediate Joiner | Kochi | ₹60,000 – ₹80,000 Location: Kochi, Kerala Salary: ₹60,000 – ₹80,000/month (Based on experience 2-5 years) Type: Full-Time, On-site Joining: Immediate About Ocelots: Ocelots is a digital marketing agency built for today’s brands. We create bold content, design standout visuals, and launch campaigns that get noticed — for all the right reasons. Smart strategy meets sharp storytelling. We don’t chase trends — we build culture. Every piece of work we deliver is crafted to connect, convert , and leave a mark . From campaigns that break the scroll to content that truly resonates, we help brands show up with clarity and intent. Our services span the full spectrum of digital marketing: concept development, content creation, social media management, paid advertising, and performance analytics , ensuring every detail aligns with your business objectives. Social media with substance. Ads that drive action. Strategy backed by performance. Creative that moves, and results that matter. In a crowded space, presence is just the start. We add direction, velocity , and a distinct brand voice that gets remembered. About the Role: Performance Marketing Specialist We're looking for an experienced and results-driven Performance Marketing Specialist to lead and scale our lead generation campaigns across digital channels. This role is ideal for someone who thrives on performance metrics, knows how to scale paid campaigns, and is ready to make an immediate impact. Key Responsibilities: Plan, execute, and manage paid campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn , and other platforms. Drive high-quality lead generation and conversion campaigns with measurable ROI. Optimize campaign performance through rigorous A/B testing, audience targeting, and data analysis. Collaborate closely with the creative team to develop impactful ad content and landing pages. Track, analyze, and report on campaign KPIs such as CPL, CTR, ROAS, and CAC . Manage budgets, timelines, and performance goals with precision. Stay current with platform changes, industry trends, and competitor activity. Requirements: 2–5 years of proven experience in performance marketing , especially focused on lead generation . Deep understanding of Google Ads, Meta Business Suite , LinkedIn Campaign Manager, and analytics tools. Experience working in or with digital agencies is a plus. Strong analytical skills and comfort with data-driven decision making. Excellent communication and project management abilities. Must be based in Kochi or willing to relocate. Ready to join immediately. Job Types: Full-time, Freelance Pay: ₹60,000.00 - ₹80,000.00 per month Schedule: Day shift Work Location: In person