Performance Marketing ( Meta ads)

About Us:

We are launching the first products in the industry and want to capture the early adopters. We are present globally in 8 countries, including India, USA, UK, UAE, Singapore, Australia, Malaysia & Canada.

Position Overview:

Performance Marketer

The ideal candidate will have a strong analytical mindset, deep knowledge of campaign strategy and performance analysis, with a proven track record of generating leads, driving conversions, and maximizing ROAS.

Selected candidate’s responsibilities include:

• Plan, launch, and optimize paid campaigns across

  Google & Meta Ads

  .
• Manage full-funnel performance marketing strategy, including audience targeting, A/B testing, creatives, copy, and landing pages.
• Work cross-functionally with design, brand, and product teams to craft compelling ad experiences that reflect

  luxury positioning

  .
• Continuously monitor and analyze campaign performance and take action to improve

  CTR, conversion rates, CPA, and ROAS

  .
• Work closely with design, content, and web teams to ensure consistency in brand messaging and campaign assets.
• Track and report campaign performance using tools like

  Google Analytics, Meta Ads Manager, LinkedIn Campaign Manager

  , and dashboards.
• Stay updated on the latest ad platform features, trends, and algorithm changes.
• Stay at the forefront of platform updates, ad innovations, and consumer behavior trends within the

  D2C luxury category.

• Manage monthly ad budgets with efficiency and accountability for performance.
• Run

  remarketing, retargeting,

  and

  lookalike audience campaigns

  to boost engagement and conversion.
• Optimize campaigns for different goals: lead generation, website traffic, sales, brand awareness, etc.

Qualifications

• Education qualification: -

  Bachelor’s or Master’s degree in Marketing, Business, or a related field.
• Preferred from

  Delhi-NCR or willing to relocate

• 3–4 years of hands-on experience

  managing Meta Ads campaigns, running high-performing Meta Ads campaigns for

  D2C or premium/luxury brands.

• Proven track record of

  scaling brands from 1Cr+ to 10–20Cr+ in revenue

  , preferably in high-end D2C categories 
• Proven ability to manage budgets and achieve strong ROAS. 
• Strong knowledge of Ads Manager, Conversion APIs, and audience retargeting. 
• Analytical and detail-oriented with strong Excel/Google Sheets skills.