Performance Marketing (Meta Ads, Google Ads, Lead Gen)

We're Hiring: Performance Marketer | Meta Ads Expert

Doon Trading Academy

Location:

Experience:

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About Doon Trading Academy

Doon Trading Academy is India's most trusted trading education institute with multiple branches across the country. We've successfully trained 10,000+ students and maintain a 95% success rate in creating profitable traders. We're expanding rapidly and need a dynamic Performance Marketer to fuel our growth!

Role Overview

Performance Marketer

Key Responsibilities

Lead Generation Excellence

• Plan, execute, and optimize Meta advertising campaigns across Facebook & Instagram
• Generate consistent, high-quality leads for all branch locations
• Achieve and exceed monthly lead generation targets

Campaign Management

• Create compelling ad creatives, copy, and landing pages
• Conduct A/B testing to improve campaign performance
• Manage campaign budgets effectively across multiple locations

Analytics & Optimization

• Monitor, analyze, and report on campaign performance metrics
• Optimize campaigns for maximum ROI and lowest cost per lead
• Use data-driven insights to improve conversion rates

Multi-Location Strategy

• Develop location-specific marketing strategies for different branches
• Understand local market dynamics and customize campaigns accordingly
• Coordinate with branch managers for lead handoff and tracking

🎯 What We're Looking For

Essential Skills:

• 2+ years of proven experience in Meta Ads management
• Strong track record in lead generation for education/coaching institutes
• Proficiency in Facebook Ads Manager and Business Manager
• Experience with Google Analytics, GTM, and conversion tracking
• Knowledge of landing page optimization and CRO techniques

Preferred Experience:

• Previous experience in EdTech or Financial Services industry
• Experience managing campaigns for multiple locations/branches
• Knowledge of other digital marketing channels (Google Ads, LinkedIn Ads)
• Understanding of sales funnel optimization
• Basic graphic design skills (Canva, Photoshop)

Personal Qualities:

• Results-oriented mindset with strong analytical skills
• Ability to work in a fast-paced, target-driven environment
• Excellent communication and presentation skills
• Creative thinking combined with data-driven decision making

💰 What We Offer

Competitive Package

• Attractive salary + performance-based incentives
• Quarterly bonuses based on lead quality and conversion rates

Growth Opportunities

• Rapid career advancement in a growing organization
• Opportunity to build and lead a marketing team
• Exposure to multiple business locations and markets

Learning & Development

• Free access to our premium trading courses
• Regular training on latest digital marketing trends
• Conference and workshop attendance support

Work Culture

• Collaborative and supportive team environment
• Flexible working arrangements
• Health insurance and other benefits

📊 Success Metrics You'll Own

• Monthly lead generation targets across all branches
• Cost per lead optimization
• Lead-to-enrollment conversion rates
• Return on ad spend (ROAS)
• Campaign performance analytics and reporting

🎯 Ideal Candidate Profile

You're perfect for this role if you:

• Have generated 1000+ leads monthly through Meta Ads
• Understand the education/coaching industry dynamics
• Can work with budgets of ₹2L+ per month
• Have experience with lead nurturing and sales funnel optimization
• Are passionate about performance marketing and staying updated with platform changes

📝 How to Apply

Ready to take your performance marketing career to the next level?

Send us:

1. Your updated resume
2. Portfolio showcasing your best Meta Ads campaigns
3. Brief note on your experience with lead generation
4. Expected salary range

Email:

Subject:

Or apply directly through LinkedIn!

🔥 Why Join Us Now?

✨ Be part of India's fastest-growing trading education company

✨ Shape the digital marketing strategy across multiple locations

✨ Work with substantial budgets and see real impact on business growth

✨ Build expertise in the booming fintech education sector

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Doon Trading Academy is an equal opportunity employer committed to diversity and inclusion.