Performance Marketing

🚀 WE’RE HIRING: Performance Marketing Intern (Google & Meta Ads)

Company: MatchToCollege

Location: Gurgaon / Delhi NCR (Hybrid)

Duration: 3 Months

Stipend: ₹10,000 per month

Type: Internship (Performance-Based Growth Opportunity)

🏢 About MatchToCollege

MatchToCollege is India’s first AI-powered College Discovery & Counselling Platform, helping students make informed education decisions and enabling universities to scale quality admissions using AI, data, and human counselling.

🎯 Role Overview

We are looking for a Performance Marketing Intern who has a strong understanding of Google Ads and Meta Ads and wants hands-on exposure to real ad budgets, live campaigns, and lead generation funnels in the education domain.

This role is ideal for someone who wants to build a career in performance marketing, growth marketing, or paid acquisition.

🛠 Key Responsibilities

🔹 Google Ads

• Assist in setting up and managing Search campaigns
• Keyword research, match types & negative keywords
• Writing ad copies, headlines, descriptions & extensions
• Monitoring CTR, CPC, conversions & quality score
• Basic conversion tracking support (GA4 / Google Ads)

🔹 Meta Ads (Facebook & Instagram)

• Assist in creating lead generation & traffic campaigns
• Audience research (interest-based, custom & lookalikes)
• Creative & copy testing coordination
• Monitoring CPL, CTR & lead quality
• Campaign optimisation under guidance

🔹 Analytics & Tools

• Work with Google Ads, Meta Ads Manager, GA4
• Assist in reporting & performance analysis
• Learn funnel optimisation & landing page alignment
• Coordinate with counselling & content teams

👤 Who Should Apply

• Students / freshers with hands-on knowledge of Google Ads & Meta Ads
• Have run campaigns during internship, freelance, certification, or projects
• Understanding of Keywords, bidding, audiences, CTR, CPL, conversions
• Strong interest in paid marketing & growth
• Analytical mindset & eagerness to learn
• Delhi NCR candidates preferred.
• Candidate must have their own Laptop.

🧠 Good to Have (Not Mandatory)

• Google Ads / Meta Ads certifications
• Experience with lead generation campaigns
• Basic knowledge of GA4, pixels, or tracking
• Education / EdTech marketing exposure

🎓 What You’ll Learn

• Real-world campaign execution on Google & Meta
• Lead generation & funnel optimisation
• Budget handling & performance scaling
• Data-driven decision making
• Working with AI-powered marketing systems
• Corporate exposure, communication & team coordination

🎁 What We Offer

• Hands-on experience with live ad budgets
• Structured learning & mentorship
• Internship Certificate
• Potential full-time opportunity based on performance
• Exposure to a fast-growing EdTech startup

📩 How to Apply

Send your resume with any past ad experience or certifications to:

📧 hr@matchtocollege.com

or apply via LinkedIn