Performance Marketing Manager

Role Overview: As a Performance Marketing Executive, you will be responsible for planning, executing, and optimizing paid digital campaigns on platforms such as Google, Meta, and YouTube. Your primary focus will be on lead generation, conversions, and traffic growth while ensuring efficiency across budgets and key performance indicators. Key Responsibilities: - Setting up and managing paid campaigns across various channels (Search, Display, Video, Social) - Monitoring campaign performance and optimizing based on key metrics like CTR, CPL, and ROAS - Collaborating with design and content teams for creating landing pages and ad creatives - Conducting A/B testing and implementing audience segmentation strategies - Generating regular campaign reports to drive ongoing improvements Qualifications Required: - At least 3-5 years of experience in performance or digital marketing, particularly in managing paid campaigns for real estate projects - Proficiency in Meta Ads Manager, Google Ads, and Google Analytics - Strong analytical skills and an ROI-focused mindset - Ability to handle multiple campaigns concurrently Additional Company Details: This is a full-time role suitable for both experienced professionals and freshers. The work schedule is in the morning shift, and the job location is on-site.,