Performance Marketing Manager

We at Momentus Digital are seeking a dynamic and data-driven Performance Marketing Manager to join our team in Gurgaon. The ideal candidate should have hands-on experience managing performance marketing campaigns across platforms with a strong focus on in-app advertising (user acquisition & re-engagement). This role requires a deep understanding of media buying, user funnel behavior, and mobile app marketing strategies.

Key Responsibilities:

• Plan, execute, and optimize paid media campaigns across platforms such as Google UAC, Meta, and programmatic channels.
• Collaborate with internal teams for creative development, audience segmentation, and campaign targeting strategies.
• Track, analyze, and report on campaign performance using tools like Appsflyer, Adjust, Google Analytics, and ad platform dashboards.
• Stay up to date with latest industry trends, platform updates, and in-app marketing best practices.
• Provide actionable insights and recommendations to improve campaign strategy and user acquisition funnels.

Key Requirements:

• 2–5 years of hands-on experience in performance marketing or paid media roles.
• Must have hands-on experience with Meta Ads, Google Ads, DSPs, and a strong understanding of media planning, strategy, and performance tracking.
• Experience working with MMPs like Appsflyer, Adjust, or Branch for attribution and analytics.
• Strong analytical and problem-solving skills; proficiency in Excel/Google Sheets.
• Ability to manage budgets, forecast performance, and drive ROI-focused outcomes.
• Ability to work in a fast-paced and collaborative environment.