Performance Marketing Manager (E-commerce)

Polycab India Limited is India’s leading electrical solutions provider, powering millions with innovative, safe, and energy-efficient products. As the country’s largest manufacturer of Wires & Cables and a fast-growing FMEG brand, we’re connecting people to a brighter, greener future. With operations in over 70 countries and a distribution network spanning thousands of retail outlets, we are a purpose-driven company that puts people, innovation, and sustainability at the core of everything we do. Our Purpose: Connecting all to a brighter future.

Performance Marketing Manager

This role requires a blend of analytical thinking, hands-on campaign execution, and creative optimization. The ideal candidate should have a proven track record of managing high-ROI campaigns and scaling performance in the e-commerce ecosystem.

Key Responsibilities

• Plan and manage performance marketing campaigns on Amazon Ads, Flipkart IRIS, and other marketplace/Q-commerce platforms.
• Execute campaigns across Sponsored Products, Sponsored Brands, DSP ads and promotions.
• Optimize daily performance metrics like ACOS, ROAS, CTR, CPC, and conversion rates.
• Analyze campaign data to generate actionable insights and scale results.
• Collaborate with internal teams for creatives, A+ content, and platform strategy alignment.
• Monitor trends, competitor activity, and platform updates to stay ahead.
• Own reporting and dashboards for internal and external stakeholders.

Desired Candidate Profile:

• MBA in Marketing or related discipline.
• 5-7 years of hands-on experience in performance marketing for e-commerce/marketplace platforms.
• Proficient in Amazon Seller Central/AMS, Flipkart IRIS, and Q-commerce ad tools.
• Strong analytical mindset, comfortable with data, Excel, and reporting.
• Demonstrated ability to blend creative thinking with performance focus.
• Excellent communication and cross-functional collaboration skills.

Nice to Have:

• Amazon Advertising Certification or similar platform training.
• Familiarity with tools like Helium 10 or marketplace analytics dashboards.
• Prior experience working with D2C or consumer brands.

At Polycab, we’re committed to enabling our employees to thrive – professionally and personally. We believe in creating value and growth for our people through:

• Competitive compensation & performance-linked rewards
• Career mobility across businesses and geographies
• Continuous learning through curated programs that encourages innovation, entrepreneurial thinking
• A culture of recognition, inclusion, and innovation
• Purpose-driven workplace that creates opportunities for mutual growth and impact

Ready to Connect Ideas?

Apply now and be part of a team that’s connecting India – and the world – to a brighter, smarter tomorrow.