1510 Performance Marketing Jobs - Page 30

1. Develop and oversee overall performance marketing strategy 2. Create and manage Google Ad campaigns. (SEM) 3. Create and manage Facebook Ads and Instagram Ads. (Social media advertising) 4. Ensure top organic search ranking positions (SEO) Required Candidate profile Manage Google Analytics to track and measure all marketing campaigns.Regularly review multi-channel analytics reports(Search,Social,Ads,Email,Website,Blog).

We are seeking a skilled Advertising & Performance Marketing Specialist -- Ecommerce to lead our digital campaigns and drive growth across quick commerce and e-commerce platforms. The role involves planning, executing, and optimizing high-impact performance marketing campaigns; managing budgets; collaborating with cross-functional teams; and ensuring strong partnerships with key platforms like Blinkit, Zepto, Amazon, Flipkart, and Swiggy Instamart. Key Responsibilities: Campaign Planning & Execution Develop and execute performance marketing campaigns tailored to quick commerce and e-commerce channels. Plan and implement platform-specific promotions, sponsored listings, banner ads, and co-branded campaigns. Collaborate with platform partners to launch exclusive offers and initiatives. Optimization & Analysis Monitor key campaign metrics (CTR, CPA, ROAS, conversion rates) and optimize continuously. Run A/B tests, keyword optimization, and creative experiments to improve campaign performance. Leverage analytics dashboards and data insights to identify trends, gaps, and opportunities. Budget Management Allocate budgets efficiently across platforms and monitor ROI daily, weekly, and monthly. Recommend budget adjustments based on campaign performance and business priorities. Report regularly on budget utilization and effectiveness. Collaboration & Coordination Work closely with creative and content teams to develop high-performing ad creatives. Align campaign objectives with sales, e-commerce, and supply chain teams. Ensure adequate inventory during campaigns and seamless cross-team execution. Platform & Market Analysis Stay updated on platform algorithms, ad innovations, and quick commerce trends. Conduct competitor benchmarking and consumer behavior analysis to refine targeting strategies. Use insights to recommend new initiatives and growth opportunities. Customer Retention & Loyalty Design targeted campaigns to re-engage dormant customers and encourage repeat purchases. Develop strategies to reduce churn and increase customer lifetime value. Account & Relationship Management Build and maintain strong relationships with quick commerce and e-commerce platform partners. Negotiate trade terms, promotional agreements, and pricing with stakeholders. Act as the primary point of contact for all platform-related advertising and marketing activities. Product Visibility & Merchandising Optimize product listings, search keywords, category placements, and digital shelf presence. Ensure accuracy and brand alignment in product descriptions, imagery, and pricing. Execute merchandising plans, bundling, and seasonal campaigns to maximize visibility. Sales Monitoring & Reporting Track sales performance across platforms and prepare detailed KPI and campaign effectiveness reports. Use analytics tools to recommend corrective actions to address performance gaps. Customer Experience & Feedback Monitor customer reviews and take steps to enhance ratings and resolve concerns. Ensure a seamless customer experience in collaboration with internal and external teams. Market & Competitor Intelligence Keep abreast of competitive activity and recommend strategies to maintain a market edge. Monitor quick commerce trends and customer preferences to stay ahead of the curve. Desired Candidate Profile: Must-Have: Proven experience in performance marketing and advertising for e-commerce/quick commerce platforms. Expertise in campaign planning, budget management, and analytics. Strong understanding of platform algorithms and consumer behavior in the digital retail space. Excellent negotiation and account management skills. Proficiency in analytics tools, Excel, and platform dashboards. Preferred: FMCG/Q-commerce experience. Experience with customer retention and loyalty campaigns. Knowledge of merchandising and inventory planning in an online environment.

Looking for a data-driven professional to develop, execute, optimize and plan media campaigns across e-commerce marketplaces in India (Amazon, Flipkart & Ecom/Qcom Platforms). Key Responsibility Areas: Manage product listings, optimize product catalogue and brand store with A+ content optimization. Regular collaboration with companys authorized seller/direct account for stock planning and replenishment based on stock flow or marketing intervention. Creating digital media marketing plans for Herbal and OTC products for marketplaces and other Ecom/Qcom platforms. Strategize and develop product marketing (search & visibility) campaigns based on market and category research through various tools. Implement initiative that increase order volume through conversion rate optimization and encourage higher brand spend on the marketplaces. Fair understanding of optimization techniques across marketplaces to drive the right ROAS (Return on Ad Spend). Continuously analyse market conditions and competitor offerings, adjusting our marketplace strategy to maintain a competitive edge. Track key matrics, such as monthly order volume, ROAS improvement, revenue growth, new customer acquisition and customer retention cost, with a focus on continuous improvement. Skills: 7-10 years of experience working in working with various marketplaces (Amazon, Flipkart & Ecom/Qcom Platforms).

About Digilantern: Digilantern is a global leader in digital solutions and technology services, committed to helping clients achieve the digitization of business processes, derive data-driven insights for better ROI, and create remarkable brand experiences in the digital space. Our team of more than 150 talented experts works with the latest technology stacks to deliver solutions for a wide range of clients. We bring together deep industry knowledge with creative and technical expertise to solve complex business challenges. We are driven by accountability and strive to optimize results at every stage of our processes. Job Summary: As a Performance Marketing Manager at Digilantern, you will be responsible for driving customer acquisition campaigns across various digital channels. Your role will involve building, executing, and optimizing paid campaigns while focusing on delivering measurable improvements in revenue, ROI, and overall business growth. You will work closely with cross-functional teams to identify opportunities for innovation and help develop data-driven marketing strategies. Roles and Responsibilities: Campaign Management : Build, execute, and manage acquisition campaigns across multiple channels such as social media, affiliate networks, OEMs, and DSPs to increase revenue and ROI. Data Analysis & Optimization : Analyze and optimize campaign performance using data-driven insights. Continuously improve strategies based on quantitative analysis to ensure cost-efficient, high-performing campaigns. Root Cause Analysis : Identify marketing performance issues and collaborate with the MMP (Mobile Measurement Partner) and data teams to conduct root cause analysis and improve campaign performance. Reporting & Dashboards : Create easy-to-understand reporting or visualization dashboards to communicate complex data insights. This includes metrics related to the demand funnel, marketing planning and budgeting, ROI, operational efficiency, campaign impact, brand awareness, and strategic KPIs. KPI Definition & Management : Develop new and relevant KPI metrics to optimize campaign performance and ensure alignment with business goals. Cross-functional Collaboration : Collaborate with creative and marketing teams to test new strategies, tactics, and innovative approaches for ongoing campaign optimization. Performance Improvement : Deliver quantifiable improvements in key metrics, such as ROI and Cost Per Acquisition (CPA), across all marketing channels. Qualifications: Experience : Proven experience of 8+ years in a quantitative marketing role, specifically in managing performance-based campaigns across social media, affiliates, and other digital channels. Analytical Expertise : Strong background in data analysis, with the ability to derive actionable insights from complex data sets and communicate them to stakeholders in a clear and concise manner. Campaign Building : Demonstrated success in building and scaling acquisition campaigns with a focus on driving ROI and performance improvements. Communication Skills : Excellent presentation, written, and verbal communication skills, with the ability to clearly explain data-driven results and strategies. Project Management : Strong project management abilities, ensuring the successful execution of multiple campaigns in parallel and meeting deadlines. Education : A Bachelors degree in Marketing, Business, or a relevant field. Key Skills: Performance Marketing Digital Marketing Data Analytics & Reporting Paid Social Advertising Paid Search (PPC) Affiliate Marketing Marketing Automation Campaign Strategy & Execution Competitive Analysis Budget Management ROI Optimization Reporting & Visualization Tools Thanks & Regards Prem Pal 8130619871 www.digilantern.com

Role & responsibilities This position will be responsible for creating, executing, and manage paid/unpaid acquisition campaigns. You will be responsible for analyzing data to pull insights and inform decisions across all acquisition channels to booth growth. Build and manage acquisition campaigns across various channels including social, SEM, and display to drive revenue and increase ROI. Analyze and optimize campaign performance based on data-driven insights and strategy using quantitative analysis. Identify marketing performance issues and pinpoint the root cause analysis with the help of analytics tools such as Google Analytics. Effectively communicate complicated analyses by developing easy-to-use reporting or visualization dashboards (demand funnel, marketing planning and budgeting, marketing ROI, operational efficiency, campaign impact, awareness, events, and strategic KPIs). Understand new and relevant KPI metrics requirements for performance management and optimization purposes. Work with creative and marketing teams to test strategies and innovation. Deliver quantifiable improvements in ROI and cost per conversion (CPA) across all channels. Preferred candidate profile Previous work experience in a quantitative marketing role managing strategy and execution on social, search, or other performance-oriented channels. In-platform execution experience setting up campaigns in Facebook ads manager, Google Ads, and Google AdWords. Experience in a mobile automation / CRM tools will be helpful Deep understanding of data or data modelling and able to objectively identify insights for sharing with stakeholders. Exceptional analytical skills to identify opportunities within complex data and where these can be operationalized. Proven track record of building and scaling acquisition campaigns with a strong focus on ROI. Outstanding presentation skills. Excellent written and verbal communication skills. Strong project management skills. Critical thinker and creative. Bachelors/Post Graduate degree in Marketing or relevant field. About Us: Amarujala.com and the app have a reach of over 65+ million unique worldwide visitors and more than 300 million video views per month. It has an active social media presence, with over 8.5 million Facebook followers, 4.5 million YouTube subscribers, 1 million Instagram followers and, 2.1 million Twitter followers. AUW offers AmarUjala mobile app in the Hindi language for both Android and Apple users to make it easier for the audience to consume the content. What can you expect in return? An incredibly supportive, open & innovative environment Lots of ownership, learning & superb growth A great brand in the vernacular space

Company: Google (via Partner) Location: Google Office, Mahadevpura Position: NFL Subscription Support Blended Process Duration: 4-Month Contract Mode: Walk-in Interview on 5TH JULY Job Details: Role Type: Blended Support (Chat + Voice) Requirement: Excellent English communication skills (spoken & written) Eligibility: Undergraduates & Graduates Shift: Rotational (5 Days Working) Transport: One-way cab provided Compensation: Fixed Salary: 25,000 per month Joining Bonus: 30,000 (one-time) Interview Rounds: AMCAT Versant Operations Who Should Apply: Immediate joiners only Candidates comfortable with rotational shifts Strong communicators with basic tech understanding

Manage Google Ads (Search/Display/Video), optimize real estate listings, track campaign metrics, and boost lead generation. Skills: Performance Marketing,Google Ads, Analytics, keyword research, copywriting, and data-driven marketing strategies etc.

Digital Marketing Manager: We are a Silicon Valley based company focused on case acquisition for lawyers. Specifically, we focus on mass tort case acquisition, leveraging AI to improve case acquisition. We have a team of senior product, marketing, and engineering leaders from Silicon Valley, India, Indonesia and Romania with proven experience in launching successful products. We provide a fast-paced environment, work on many exciting problem areas, offer opportunities to learn and grow, and offer excellent pay based on performance. We are a remote-first team spread across many cities in India, Romania, Indonesia and the US. As our Digital Marketing Manager, you will be at the forefront of our digital marketing efforts, responsible for developing, implementing, and optimizing strategies that drive customer acquisition, engagement, and retention. You will work closely with cross-functional teams to ensure our marketing campaigns align with business objectives and deliver measurable results. Key Responsibilities Develop and execute comprehensive digital marketing strategies across paid social (Meta), search (Google), and affiliate networks to drive customer acquisition and revenue growth Manage and optimize email marketing campaigns to improve lead conversions and cross-sell/upsell opportunities Collaborate with partners to strategically acquire and manage inbound calls and warm transfers Work closely with the analytics team to develop and refine data-driven insights for campaign management and performance auditing Establish and oversee a robust quality assurance process for lead generation across various affiliate partners Create and manage performance reports to track KPIs and ROI across all digital marketing channels Stay abreast of industry trends and best practices to continuously improve our digital marketing efforts Qualifications 4-6 years of experience in Digital Marketing , with a strong focus on performance marketing , social media management , and partner relations Proven track record in managing and optimizing Facebook ads and affiliate partnerships (email, co-registration, etc.) Excellent communication skills, both written and verbal, with experience interacting with US-based customers and partners Demonstrated ability to build and maintain strong vendor relationships, particularly with affiliate partners Proficiency in using design tools for creating marketing collateral, coupled with experience in managing freelance designers for more complex creative needs Strong analytical skills and business acumen, with the ability to interpret data and translate insights into actionable strategies Problem-solving aptitude with a data-driven approach to decision-making Ability to work independently and collaboratively in a fast-paced, remote environment Flexibility to work in US time zones as needed to address partner queries promptly Additional Requirements Remote position: Must have a reliable high-speed internet connection (multiple providers preferred) and power backup Willingness to be an individual contributor (IC) and take ownership of specific marketing channels or business verticals What We Offer Opportunity to make a significant impact in a growing company Remote work flexibility Competitive salary and benefits package Continuous learning and professional development opportunities Collaborative and innovative work environment

Role Objective : We're seeking a detail-oriented and data-driven Ads Executive to support the execution and optimization of performance marketing campaigns across marketplaces (Amazon, Flipkart, etc.) and digital channels (Meta & Google). The ideal candidate should have practical knowledge of ad dashboards, campaign structures, and analytics tools, with a strong focus on day-to-day campaign hygiene, optimization, and reporting . Key Responsibilities : Amazon Advertising (SP, SB, SD) : Launch campaigns using manual and auto targeting. Update keyword bids, pause poor performers, and mine new keywords. Monitor daily spend, ACOS, and sales; share weekly campaign insights. Use bulk sheet uploads for edits and keyword changes. Coordinate with catalog/content team for ASIN readiness and SEO. Flipkart Advertising (PLA, Display Ads) : Set up new product campaigns based on visibility slots. Optimize ads based on CTR, CVR, and sales performance. Ensure campaigns are aligned with sales/discount periods. Maintain campaign hygiene, pause underperformers, shift budgets. Other Marketplace Ads (Meesho, Jiomart, Myntra, etc.) : Launch visibility ads based on platform slots and category trends. Basic reporting on impressions, clicks, and conversion trends. Coordinate with platform SPOCs for promotional slots and campaign access. Meta Ads (Facebook/Instagram) : Set up ad campaigns (conversion, catalog, retargeting). Upload creatives and copy, track ad status and comments. Use the business manager to monitor campaign health and pixel events. Share learnings from performance by audience/placement/device. Google Ads (Search + Shopping) : Set up basic search and shopping campaigns. Assist in feed health, product approvals, and disapprovals. Monitor ad spend, click trends, and top search terms. Support remarketing list creation and campaign adjustments. Campaign Monitoring & Reporting : Prepare daily and weekly reports for each platform (Spend, Sales, RoAS). Track KPIs: ACOS, TACOS, CTR, CVR, CPA. Maintain tracker sheets for all running campaigns. Highlight anomalies or drops in performance to reporting manager. Tools Youll Work With : Amazon Ad Console (basic and bulk operations) Flipkart Ads Dashboard Meta Ads Manager & Business Manager Google Ads , Google Merchant Center Excel/Google Sheets (pivot tables, VLOOKUP, formulas) Google Analytics / GA4 (basic level)

Goregaon, Mumbai 3+ Yrs Exp looking for skilled Performance Marketing Exe to lead & optimize paid marketing campaigns 3 years of hands-on exp in performance marketing, Pref Background: Exprience in B2B eCommerce D2C industry CTC- 3.5 LPA TO 5.5 lpa

We are seeking a skilled Google Ads Manager to create, manage, and optimize Google Ads campaigns across Search, Display, YouTube, and Shopping. The ideal candidate will have strong experience in PPC, keyword research, and bid management. Required Candidate profile 2-3 Years of Google ads Experience Managed at least 10 Google ads account Excellent Communication Experience with Client Meetings Experience with Google Ads Agency Google Ads certified Nearby In Noida

Responsibilities: * Manage Google Ads, Facebook Ads & Instagram campaigns. * Analyse performance data to optimise ad spend. * Collaborate with marketing team on PPC strategies. * Develop and execute paid media plans Prepare daily reports Annual bonus

Build & manage PPC campaigns on Google Ads and other Perform keyword research,target audiences across US Optimize landing page Monitor budgets, adjust bidding strategies, and analyze campaign metrics Report on performance trends CO Swati 8837683782 Required Candidate profile 3+ years PPC marketing exp, ideally in travel or e-commerce sectors Proficiency in Google Ads, Bing Ads, Meta Ads Manager, analytics platforms Exp marketing travel packages, tours

Responsibilities: * Collaborate with cross-functional teams on product launches * Analyze campaign performance using data insights * Optimize ad spend for maximum ROI * Develop & execute growth strategies through paid marketing

Responsibilities: Own and scale performance marketing campaigns across Google, Meta, programmatic, affiliate, and other digital channels. Optimizing for CAC and ROI. Lead SEO & ASO efforts to drive top-of-funnel (TOFU) growth - including coordination with content, product, and engineering teams. Build from scratch: Run and scale 0-to-1 growth experiments, identify high-performing channels, and create playbooks. Drive affiliate marketing and digital distribution , building and managing high-impact partnerships. Collaborate cross-functionally with product, design, data, and business teams to align on growth objectives. Requirements: Proven track record of managing 5 Cr+ monthly digital budgets efficiently. Deep understanding of performance marketing metrics and growth analytics. Fintech experience - especially in credit cards, loans, or lending products - is a strong plus. Prior experience in both paid and organic growth levers (SEO/ASO). Strong analytical skills with experience in data-driven decision-making. Proven ability to work with multiple stakeholders, including external brands and internal cross-functional teams. Excellent communication and negotiation skills. Accustomed to dealing with ambiguity in a fast-paced environment.

Key Responsibilities: Develop and execute end-to-end digital marketing strategies for B2C travel and event services (India & UAE markets) Manage campaigns across Google Ads, Facebook/Instagram Ads, and YouTube Optimize SEO/SEM , Google My Business, and blog content for organic growth Oversee email marketing , WhatsApp broadcast, and lead nurturing funnels Coordinate influencer marketing & reel/short video promotions in the travel niche Analyze traffic, lead performance, and conversions using Google Analytics, Tag Manager, and CRM Collaborate with sales, design, and product teams to align marketing with business goals Manage in-house and outsourced creatives/editors for campaign content Preferred Candidate Profile: 36 years of proven experience in digital marketing (preferably in travel, event, or e-commerce domains) Strong hands-on skills in Google Ads, Meta Ads, SEO tools , and automation platforms Excellent communication, strategy thinking, and team collaboration skills Knowledge of video marketing, reels, and Instagram growth is a plus Bonus: Experience with AI tools, CRM systems, or performance marketing in tourism What We Offer: Salary: 5–8 LPA (based on experience and performance) Creative freedom and fast career growth Work with a global team on premium travel and wedding projects Free company-sponsored travel & photoshoot opportunities How to Apply: Email your resume and portfolio (campaign results, creative samples, etc.) to hr@tripandevent.com Subject: Digital Marketing Manager – Your Name

Experience- 5 to 15 Male Candidate Only Must know D2c Sale, Online Sales, tools, Google Budget, Meta Budget, Linkding Ads, Paid Media Marketing Excellent communication Skills Qualification - Any Graduate

Key Responsibilities: Marketing Strategy & Leadership Own the end-to-end marketing strategy and roadmap for the SaaS product. Define brand positioning, messaging, and go-to-market (GTM) plans in collaboration with leadership and product teams. Build and manage an in-house marketing team across key functions content, performance, SEO, design, and operations. Digital Marketing & Lead Generation Plan and execute full-funnel digital marketing campaigns across Google, LinkedIn, Meta, YouTube, and other digital channels. Optimize campaigns based on performance metrics including CAC, CPL, CTR, and conversion rates. Implement retargeting, email marketing, whatsapp marketing and lead nurturing strategies to support customer acquisition and retention. Organic Growth & SEO Lead content and organic marketing efforts including website SEO, blogging, social media, and community engagement. Create and distribute compelling content (blogs, case studies, videos, webinars) that speaks to our ideal customer persona. AI & Marketing Automation Use AI-driven tools to automate content creation, campaign management, and reporting. Continuously experiment with AI tools and technologies to improve marketing efficiency and personalization at scale. Reputation & Review Management Manage presence on third-party review platforms such as G2, Capterra, Trustpilot, and others. Drive user engagement and review generation strategies to boost product credibility and visibility. Monitor and respond to reviews to build trust and manage brand reputation. Analytics & Optimization Set up robust marketing dashboards and KPIs (MQLs, SQLs, CAC, CLTV, funnel conversion rates). Use analytics platforms to derive insights and continuously optimize all marketing activities for performance. Brand & Communication Establish a strong and consistent brand narrative across all marketing channels and assets. Create product marketing materials (sales decks, brochures, videos, landing pages) that resonate with customers and stakeholders.

Requirements: 1-2 years of experience in digital marketing, with a focus on performance marketing and lead generation. Strong understanding of digital advertising platforms. Experience with SEO/SEM, PPC, and analytics tools Annual bonus Provident fund

Job Summary We are seeking a seasoned and performance-driven New Business Development Manager with 8+ years of experience in media, advertising, or marketing services. The ideal candidate will play a key role in driving agency growth by identifying, pitching, and converting new client opportunities. You will be responsible for managing your own sales targets, building strategic relationships with marketing leaders, and leading the agency's go-to-market initiatives. Key Requirements 8+ years of experience in business development within a media agency, creative agency, or digital marketing environment. Proven track record of consistently meeting or exceeding sales targets. Strong understanding of media solutions including digital, influencer, content, social, and performance marketing. Exceptional communication, storytelling, and negotiation skills.

Responsibilities: Lead digital marketing team to achieve goals. Act as primary client contact; provide strategic guidance. Manage ad campaigns (Google, Meta, etc.). Develop content strategies for digital channels. Design digital strategies aligned with client goals. Set up marketing automation workflows. Analyze/report campaign performance; optimize for ROI. Create landing pages/forms for lead generation. Report results to clients and manage vendors. Continuously improve processes. Requirements: 2 + years in digital marketing with proven results. Team management and client handling skills. Experience in lead conversion via voice engagement. Expertise in Google Ads, Meta Ads, and automation tools. Strong analytical skills and client-focused approach.

Organizational Overview: Yanolja Cloud Solution Pvt. Ltd. (YCS), formerly known as eZee Technosys, is a global end-to-end hospitality technology provider specializing in cloud-based solutions for small and medium-sized accommodation businesses. With 450+ team members and over 17 years of experience, YCS currently serves 33,000+ customers in 170+ countries, supporting 50+ languages through its platform and offering 24/7 global support. We maintain a strong local presence in over 15 countries, including India, Thailand, Indonesia, the Philippines, Sri Lanka, South Africa, Tanzania, Uganda, and the USAand we continue to grow. Profile Overview: We are looking for a Performance Marketing Specialist to manage and optimize digital advertising campaigns across key performance marketing platforms. The ideal candidate will be responsible for driving lead generation, maximizing ROI, and executing paid campaigns across Google Ads, Meta (Facebook/Instagram), and LinkedIn Ads. This role includes managing budgets, collaborating with internal teams, and tailoring campaigns for diverse markets such as APAC, America, India, and Africa. A strong analytical mindset, technical expertise, and a track record in lead generation are essential. Experience in hospitality, SaaS, or B2B marketing is mandatory. Responsibilities: Plan, execute, and manage performance marketing campaigns across Google (Search, Display, App), Meta (Facebook/Instagram), and LinkedIn.Monitor and optimize bids, budgets, targeting, and creatives to improve ROAS, CPA, CTR, and conversion rates.Track performance using GA4 and provide actionable insights.Collaborate with design, content, and product teams to develop high-performing creatives and landing pages.Tailor messaging to resonate with audiences in APAC, America, India, and Africa.Forecast and manage campaign budgets effectively.Stay current with ad platform updates and industry trends.Own lead generation targets and optimize campaigns through rigorous A/B testing. Key Competencies: Performance Marketing Expertise: 5+ years of hands-on experience in digital/performance marketing.Proficiency in Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager.Proven success in ROI-driven and lead generation campaigns. Analytical & Technical Skills: Strong command of GA4, Google Tag Manager, and conversion tracking.Advanced Excel/Google Sheets skills for campaign analysis.Ability to derive insights and optimize strategies based on metrics. Communication & Collaboration: Excellent verbal and written communication skills.Ability to work cross-functionally with content, design, and product teams.Comfortable presenting performance insights to stakeholders. Adaptability & Innovation: Self-motivated with a passion for digital growth and experimentation.Updated with algorithm changes, ad formats, and targeting trends.Strategic and creative thinker with strong problem-solving skills. Requirements: Bachelor’s degree in Marketing, Business, or related field (MBA is a plus).5+ years of relevant performance marketing experience.Proven ability to manage budgets and scale campaigns.Deep understanding of KPIs such as ROAS, CPA, CTR, and LTV.International market exposure (APAC, America, India, Africa) is highly preferred.Experience in hospitality, travel, or SaaS marketing is a strong advantage.Certifications in Google Ads, Meta Blueprint, or LinkedIn Marketing Labs are required. Tools & Platforms: Google Ads Manager: Campaign setup, bidding, keyword strategy, conversion tracking. Meta Business Suite: Pixel management, audience targeting, campaign optimization. LinkedIn Campaign Manager: B2B targeting, Lead Gen forms, Sponsored Content. GA4 & Google Tag Manager: Funnel tracking, data insights, performance measurement. Google Data Studio / Looker Studio: Reporting dashboards and performance visualization. KPIs & Goals: ROAS: Maintain and scale return on ad spend. CPA: Reduce cost per acquisition while maintaining lead quality. CTR: Improve ad engagement through creative testing. Conversions & Revenue: Deliver qualified leads and support revenue targets. Budget Efficiency: Optimize ad spend while staying within budget. Reporting Structure: This is an individual contributor role reporting to the Head of Marketing or AVP – Operations . You will work closely with internal stakeholders and provide regular campaign performance insights to leadership, contributing directly to business growth. Work Environment: Location: Surat, Gujarat, India This is an on-site role based at our state-of-the-art office in Junomoneta Tower, Surat, designed to foster collaboration and creativity. While primarily office-based, occasional hybrid work options may be offered based on performance and business needs.

Responsibilities: * Collaborate with cross-functional teams on campaign strategy & execution * Manage paid media spend across Google Ads, Meta Ads & eCommerce platforms * Experience in Programmatic Ads and Media Planning * Real Estate & BFSI

Run and scale Google & Meta Ads, manage 5L+ monthly budgets, track CPL/ROAS, conduct A/B tests, build creatives, explore new platforms, and collaborate with sales to drive high-quality leads and conversions for Indias leading indie music platform

Were Hiring! PPC Executive/Analyst (6 months to 2 year experience) Onsite Wanowrie, Pune | Full-time Roles and Responsibilities Stay up-to-date with industry trends and best practices in PPC advertising. Manage and optimize pay-per-click (PPC) campaigns across various platforms, including Google Ads, Meta Ads, and other search engines. Conduct keyword research to identify relevant terms and phrases for ad targeting. Monitor campaign performance using tools like Google Analytics and provide regular reports on key metrics such as conversions, click-through rates, and cost per acquisition. Collaborate with cross-functional teams to develop landing pages that align with marketing goals. Desired Candidate Profile 0-2 years of experience in Pay Per Click or Search Engine Marketing (SEM). Strong understanding of Google AdWords platform and ability to create effective ad copywriting. Proficiency in Microsoft Excel for data analysis and reporting purposes. Familiarity with Paid Media buying principles and Facebook Ads Manager.