Performance Marketing Executive

About RINGS & I

RINGS & I is India’s first designer diamond ring studio — a brand born from the belief that every love story deserves something truly personal.

Made-to-Order (MTO)

We are early in our journey — but intentional in every step. As we scale across cities and product lines, we are looking for passionate individuals who want to be part of building something new, bold, and lasting.

Founder's Note

digital-first journey

absolutely crucial

dynamic, entrepreneurial, and ready to solve challenges at speed

hands-on performance marketer

experienced agency partner

six months

Key Responsibilities

• Manage and optimise

  Meta Ads

  campaigns to meet acquisition and conversion goals
• Support and manage

  Google Ads

  campaigns; explore OTT and other paid channels
• Collaborate with our creative/content team to ensure ads align with brand positioning
• Work closely with our performance marketing agency for advanced strategy and optimisation
• Monitor budgets, track performance metrics, and report on results

Primary KPI

• Drive In-store visits via Digital Marketing
• Maintain a healthy Cost per visit

Skills & Requirements

• Hands-on experience with Meta Ads (must-have) and Google Ads (good-to-have)
• Strong analytical skills with the ability to interpret data and optimise campaigns
• Experience in high-budget ad management (₹20 lakh+ monthly preferred)
• Entrepreneurial mindset — thrives on ownership and accountability
• Eagerness to grow quickly in a startup environment