Partner Marketing Manager

Partner Marketing Manager

US, EMEA, and the APJ

Role Exposure:

Roles & Responsibilities

Key Responsibilities

• Develop and execute integrated

  partner marketing plans

  aligned to joint business goals related to demand generation and pipeline influence with Databricks, Snowflake, Google Cloud, and Microsoft Azure.
• Build and manage joint go-to-market (GTM) initiatives including solution messaging, campaign assets, landing pages, case studies, sales plays, and enablement collateral.
• Partner closely with sales, alliances, product marketing, and field marketing teams to drive awareness, demand generation, and pipeline acceleration.
• Plan and execute

  joint events

  , webinars, roundtables, digital campaigns, and thought leadership content to engage target audiences.
• Manage co-branded marketing activities, partner MDF (Market Development Funds), and report on ROI and key metrics.
• Cultivate and maintain strong relationships with partner marketing counterparts to unlock new co-marketing opportunities and amplify joint wins.
• Ensure partner branding and messaging guidelines are met across all touchpoints.
• Monitor market trends and competitor activities to help shape differentiated messaging and positioning.
• Collaborate with analysts, PR, and social teams to maximize partner-related announcements, awards, and press releases.

Key Requirements

• 7+ years

  of experience in

  B2B IT marketing

  , with at least

  3 years

  dedicated to

  partner marketing

  in the

  Cloud, Data & Analytics, AI/ML, or GenAI

  domains.
• Proven experience managing partnerships with at least two or more of Databricks, Snowflake, Google Cloud, or Microsoft Azure.
• Strong understanding of cloud ecosystem GTM models, co-selling motions, and MDF utilization.
• Experience planning and executing integrated marketing campaigns and events across APJ, EMEA, and US markets.
• Excellent project management, communication, and stakeholder management skills.
• Comfortable working cross-functionally in a global environment and adjusting to different time zones as needed.
• Ability to analyze and report on marketing KPIs and make data-driven decisions.
• Strong written and verbal communication skills with the ability to develop high-quality content.
• MBA in Marketing, Business, or related field