Outbound Lead Generation Specialist

Stipend (First 6 Months):

Full-Time Conversion (Post 6 Months):

Location:

Experience:

Type:

Company Description

Funnele is a fast-growing, early-stage digital marketing startup helping brands scale using data-driven performance marketing. We work with clients across the USA, Canada, UK, and Australia — primarily eCommerce, Shopify, SaaS, and service businesses.

We're a small but ambitious team, building a strong foundation. If you're someone who enjoys ownership, wants to grow with the company, and loves solving performance marketing challenges, you’ll fit right in. This role is for someone who wants to build, not just manage.

Role Overview:

We are hiring an Outbound Lead Generation Specialist who can take complete ownership of outreach, lead qualification, and meeting booking. This is not a theory-based internship — we need someone who has already worked with outbound tools and can start contributing immediately.

Your goal:

• Find the right leads
• Reach out to them via Apollo + Instantly
• Have conversations
• And book meetings between prospects and our founder/sales team

If you perform well, this will convert to a full-time role with higher responsibilities and incentives.

Key Responsibilities:

Lead Sourcing & List Building

• Source leads from Apollo based on ICPs and industry filters
• Validate emails and enrich contacts with accurate details
• Maintain clean, segmented lead lists inside outreach tools

Outbound Campaign Execution

• Set up and manage cold email campaigns inside Instantly
• Run LinkedIn outreach sequences (optional but preferred)
• Monitor deliverability, sending limits, domain health, warm-up

Appointment Setting

• Reply to positive leads quickly
• Convert warm responses into booked meetings
• Coordinate calendar invites & CRM updates
• Follow-up with no-reply prospects

Messaging & Copywriting

• Write simple, clean, high-converting outreach sequences
• Test new angles, hooks, and personalization formats
• Improve subject lines based on data

Performance Monitoring

• Track open rates, reply rates, positive replies, calls booked
• Generate weekly reporting with insights
• Suggest improvements to messaging, ICPs, and tools

Collaboration

• Work closely with the founder to align on ICPs, niches, and message angles
• Ensure seamless handoff of leads to the sales team

Requirements:

• 1–2 years of experience in outbound, SDR work, or lead generation
• Hands-on experience with:
• Apollo
• Instantly
• Similar tools
• Strong English communication (written is critical)
• Ability to book meetings consistently via cold outreach
• Understanding of ICPs, segmentation, and personalization
• Comfortable handling research-heavy work
• Strong ownership and ability to work independently
• Available for quick responses to positive leads

Good To Have:

• Experience booking meetings for agencies or B2B services
• Knowledge of email warm-up & deliverability
• HubSpot or GoHighLevel experience
• Comfort in creating short Loom video messages
• LinkedIn outreach experience

Why Join Funnele:

• High ownership from Day 1
• Direct impact on revenue
• Work with global clients
• Learn outbound, sales, and growth strategy directly from founder
• Clear path to full-time role
• Opportunity to grow into:
• SDR Lead
• Growth Manager
• Sales Strategist

If you're looking for a role where your ideas, execution, and results truly matter, this is the right opportunity.

Who Should Apply:

1. SDRs who want to grow fast
2. Lead generation specialists tired of rigid hierarchies
3. People who enjoy experimentation, tools, and writing outreach
4. Candidates who want a long-term, impactful role