Medico-Marketing Writer

Department/Function:

Reporting To:

About Remedium

Remedium is a healthcare strategy consulting firm based in India, backed by a cumulative experience of over 50 years. We are committed to providing our clients with innovative perspectives and actionable insights that drive sustainable business growth. Our deep understanding of regulatory frameworks, referral patterns, and healthcare economics enables us to support confident, data-driven decisions.

Our services include:

• Healthcare Advertising
• Clinical Research
• Medico-Marketing
• Hospital Accreditation Consulting

1. Scientific Content Development

• Develop accurate, engaging, and scientifically sound content tailored for healthcare professionals (HCPs), patients, and internal stakeholders.
• Ensure all content aligns with clinical evidence, therapy guidelines, product positioning, and brand strategy.

2. End-to-End Asset Creation (BTL & ATL)

BTL Materials:

• Brochures, Leave-Behind Leaflets (LBLs)
• Product dossiers and clinical evidence summaries
• Interactive Visual Aids (IVAs)/e-Detailers
• Detailing aids, PowerPoint decks (for internal training & HCP presentations)
• Infographics, standees, posters for on-ground activation
• Social media content for awareness, product campaigns, and scientific engagement

ATL Materials (as applicable):

• Support with scientifically compliant messaging and claims for advertisements (print and digital)

3. Regulatory and Medical Review Support

• Ensure all materials comply with medical, legal, and regulatory (MLR) standards – both local and global.
• Collaborate with MLR teams to incorporate feedback and finalize compliant deliverables.
• Familiarity with

  Veeva Vault

  for MLR review and approval workflows is an added advantage.

4. Cross-Functional Collaboration & Project Management

• Work with cross-functional teams, including marketing, medical affairs, creative, and design, to ensure message alignment.
• Attend brand meetings and campaign discussions to align communication with brand strategy.
• Manage content development timelines and delivery schedules across multiple brands/projects.

5. Scientific Storytelling & Message Framing

• Translate complex scientific data into clear, accessible messaging tailored for diverse audiences (HCPs, field force, patients).
• Develop core claims, taglines, and campaign messaging based on product USPs and scientific evidence.

6. Quality Control & Final Checks

• Perform quality checks to ensure scientific accuracy, grammatical correctness, visual alignment, and brand consistency.

Core Skills

• Strong scientific communication and storytelling skills
• Excellent command of English grammar; familiarity with style guides
• Experience in medico-marketing and content creation for in-clinic, omnichannel, and CME materials
• Proficiency in MS Word, PowerPoint, Excel, and email
• Familiarity with

  Veeva Vault

  for content management, MLR submissions, and review workflows
• Understanding of clinical research principles and ability to interpret clinical data
• Strong brief interpretation and content structuring abilities

Basic Qualifications

3.5 years

2.5 years