1496 Media Planning Jobs - Page 41

Specific Tasks:Developing content calendars and posting schedules. Creating and optimizing social media profiles. Running social media campaigns. Analyzing social media performance using tools like Google Analytics and social media analytics. Working with influencers to drive SEO and social media engagement. Assisting with content audits and providing recommendations for improvement. Supporting product launches with social media content. Skills and Qualifications:Proven experience in social media management, content creation, and community engagement. Strong understanding of social media platforms and best practices. Excellent written and verbal communication skills. Strong analytical and problem-solving skills. Ability to work independently and as part of a team. Experience with social media management tools and analytics platforms. Creative and strategic thinking.

1. Develop, implement and manage our social media strategy 2. Define most important social media KPIs 3. Manage and oversee social media content 4. Measure the success of every social media campaign 5. Stay up to date with the latest social media best practices and technologies 6. Use social media marketing tools 7. Attend educational conferences 8. Work with copywriters and designers to ensure content is informative and appealing 9. Collaborate with Marketing, Sales and Product Development teams 10. Monitor SEO and user engagement and suggest content optimization

Role & responsibilities Plan and execute media buying strategies across print, outdoor, digital, and other traditional platforms. Maintain an up-to-date database of vendor contacts and media inventory across multiple cities. Liaise and negotiate with media vendors to secure cost-effective placements. Coordinate branding site installations and conduct field visits for quality checks. Track media performance and ensure timely delivery of media assets and campaign materials. Prepare reports and documentation for ongoing campaigns and vendor agreements. Support the team with administrative and operational tasks related to media execution. Preferred candidate profile Bachelor's degree in B.A., B.Com., Journalism, Mass Communication, Advertising, or a related field. 23 years of proven experience in media buying and planning. Excellent organizational and negotiation skills. Strong communication and interpersonal abilities. Comfortable with field visits and site inspections. Proficiency in Microsoft Office Suite and basic reporting tools.

Company Overview Prohed is a dynamic force in the marketing services industry, dedicated to delivering intelligent solutions and optimal results. With a team of young expert minds, Prohed simplifies digital marketing, offering an innovative dashboard for tracking and enhancing marketing channels. Our focus on visibility, reputation management, lead generation, and market intelligence allows businesses to connect with target audiences and establish brand authority, all from our headquarters in Gurugram. Job Overview We are seeking a skilled Manager of Performance Marketing to join our team in Gurgaon. This full-time, mid-level role requires a professional with 4-6 years of experience in digital marketing. The ideal candidate will possess expertise in paid social, Google Ads, and media planning, and will be instrumental in driving successful marketing campaigns and optimizing conversion rates for our clients. D2C exposure is required for this role. Qualifications and Skills Must have expertise in paid social platforms, with the ability to design and execute impactful social media advertising strategies (Mandatory skill). Proficiency in Google Ads is a must, including the creation, analysis, and optimization of ad campaigns to maximize ROI (Mandatory skill). Experience in media planning is essential, with a focus on selecting and scheduling various media platforms for optimal ad performance (Mandatory skill). Strong campaign management skills are required to oversee the lifecycle of multiple marketing campaigns and ensure their successful execution. Expertise in conversion rate optimization, implementing strategies to increase the percentage of site visitors who take the desired action. Familiarity with meta ads and the ability to leverage them for enhanced online presence and engagement. Strong analytical skills with the capability to interpret data and turn insights into actionable strategies that drive business results. Excellent communication skills to effectively collaborate with clients and team members, and to convey complex concepts in a simplified manner. Roles and Responsibilities Develop and implement comprehensive performance marketing strategies to drive growth and engagement across digital channels. Manage advertising campaigns on platforms like Google and social media, ensuring successful targeting and execution. Optimize conversion rates through data-driven decisions and A/B testing to enhance campaign effectiveness. Coordinate with the media planning team to ensure strategic placement and timing of ads for maximum impact and brand visibility. Collaborate closely with clients to understand their goals and tailor marketing strategies to meet their specific needs and objectives. Track and report on campaign performance metrics, providing insights and recommendations for continuous improvement. Stay updated with industry trends and emerging digital marketing tools and practices to maintain a competitive edge. Facilitate cross-functional teamwork to align marketing strategies with overall business objectives and enhance customer satisfaction and growth.

Company Overview Prohed is a dynamic marketing services company headquartered in Gurugram, specializing in digital media and market intelligence. Our approach is built on innovation and progress, ensuring that our solutions drive tangible results and satisfaction for all clients. With our Prohed Dashboard, businesses can efficiently track and optimize essential marketing channels. Our ethos centers on enhancing visibility, managing reputation, generating business leads, and providing critical market intelligence. Job Overview We are seeking a Senior Performance Marketing Executive to join our team at Prohed in Gurgaon. This is a full-time, mid-level position that requires 2-6 years of work experience and d2c exposure is required . The successful candidate will play a key role in developing and executing performance marketing strategies across various platforms, thereby enhancing our clients reach and business growth. Qualifications and Skills Proficiency in paid social strategy and execution is a mandatory skill for successful performance marketing campaigns. Strong expertise in Google Ads is a mandatory skill to drive effective pay-per-click advertising strategies. Experience in meta ads (Mandatory skill) is required to optimize ad placements across various digital ecosystems effectively. Demonstrated ability in campaign management, ensuring that marketing campaigns are executed efficiently and meet client objectives. Media planning skills are crucial for developing comprehensive advertising strategies that align with business goals. Analytical skills to interpret data and gain insights, allowing for informed decision-making to improve campaign performance. Strong communication skills are necessary to collaborate effectively with internal teams and present strategies to clients. Ability to manage multiple projects and prioritize tasks in a fast-paced digital marketing environment. Roles and Responsibilities Develop and implement performance marketing strategies across various digital channels to meet client objectives. Manage end-to-end campaign execution, including planning, development, execution, and optimization for maximum impact. Analyze campaign performance data and provide actionable insights for continuous improvement. Collaborate with internal teams to design and execute marketing initiatives that drive business growth. Identify new trends in digital marketing, evaluate new technologies, and ensure the brand is at the forefront of the industry developments. Monitor ROI and KPIs, ensuring campaigns are delivering value and meeting predefined goals. Maintain client relationships through regular communication, delivering reports and updates on progress and performance. Contribute to the development of marketing materials and support pitches to potential clients.

Company Overview Prohed is a marketing services company based in Gurugram, specializing in digital media and market intelligence. Our team consists of young expert minds dedicated to delivering intelligent solutions and optimal results. We simplify digital marketing, offering tools like the Prohed Dashboard to track and enhance marketing channels. Our services help businesses enhance visibility, manage reputation, generate leads, and utilize market intelligence, fostering connections with target audiences efficiently. Job Overview We are seeking a mid-level Performance Marketing Manager to join our dynamic team in Gurgaon. This full-time role focuses on driving marketing campaigns and enhancing brand visibility through strategic online platforms. The ideal candidate will have a passion for digital marketing, bringing expertise in conversion rate optimization, media planning, and advertising on platforms like meta and Google. This position offers an opportunity to develop innovative marketing strategies and work closely with a team of dedicated professionals. Experience The role requires 4-6 years of proven experience in performance marketing and direct-to-consumer (D2C) expertise as essential components. Qualifications and Skills Proven experience in conversion rate optimization to increase the efficiency and performance of marketing campaigns. Strong media planning skills with a thorough understanding of various online platforms and advertising tools. Expertise in managing and executing effective advertising campaigns on Meta ads to engage target audiences. Proficiency in Google Ads with a focus on enhancing online visibility and driving conversions. Ability to analyze marketing funnels and optimize them for conversion maximization and audience retention. Excellent communication skills for collaborating with team members and conveying strategic initiatives effectively. Analytical mindset to evaluate data-driven insights and implement improvements based on market trends. Detail-oriented with strong organizational skills to manage multiple campaigns and meet performance targets efficiently. Roles and Responsibilities Develop and implement comprehensive performance marketing strategies to enhance brand visibility and drive growth. Manage and optimize marketing campaigns across various digital platforms to meet performance objectives and KPIs. Analyze conversion rates and implement strategies for continuous optimization and increased ROI. Collaborate with the digital marketing team to plan and execute successful media campaigns on Meta ads and Google ads. Monitor and assess marketing funnel performance, providing insights and recommendations for improvement. Generate reports and provide actionable insights to enhance campaign performance and achieve business objectives. Stay up-to-date with industry trends and emerging technologies to ensure competitive marketing strategies. Drive innovative advertising solutions to optimize lead generation and nurture brand authority in targeted markets.

: Good knowledge of corel Draw, Photoshop,Illustrator & 3D Animation : 2-5 years of experience : Negotiable : Delhi HO : Designing of Advertisement, Banner & Editing Web Graphics : Prepares work to be accomplished by gathering information and materials. : Plans concept by studying information and materials. : Illustrates concept by designing rough layout of art and copy regarding : arrangement, size, type size and style, and related aesthetic concepts. : Obtains approval of concept by submitting rough layout for approval. : Prepares finished copy and art by operating typesetting, printing, and similar equipment; purchasing from vendors. : Answer all incoming calls and redirect them

Develop, implement & manage social media strategy after conducting competitive research.Plan, create, publish, share new content (including original text, images, video ) daily that builds meaningful customer connections, increases brand awareness, Required Candidate profile Collaborate with sales and marketing teams to develop social media campaigns Stay up to date with the latest social media best practices and technologies Ms.

Roles and Responsibilities Plan all the SEO, web, social media, email and display marketing campaigns for the marketing team. Design, builds and maintains social media presence. Set up conversion, pixel, and event tracking on the website and across various digital platforms. Desired Candidate Profile 1 year of hands-on experience with SEO/SEM, Google Analytics & social media Good knowledge of all different digital marketing channels. Manage SEO campaign. Talent Acquisition Department |

Proven graphic designing experience A strong portfolio of illustrations or other graphics Familiarity with design software and technologies (such as In Design, Illustrator, Dreamweaver, Photoshop) Required Candidate profile Resume sent

Manage acquisition campaigns on online channels including Search, Paid Social and Display, with a primary focus on digital channel Satish kohli

Plan all the SEO, web, social media, email and display marketing campaigns for the marketing team.Design, builds and maintains social media presence.Set up conversion, pixel, and event tracking on the website and across various digital platforms. Required Candidate profile 2 yrs of exp.in developing & implementing digital marketing strategies Good knowledge of all different digital marketing channels.

Advertising, promotions, and marketing managers plan programs to generate interest in products or services. They work with art directors,advertising sales agents, and financial staff members. Plan promotional campaigns such as contests, coupons, A bachelors degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.

SEO knowledge On page And Off Page Marketing Digital Marketing. Social media marketing Link Building. Make website on google first page. Backlinks making.

off-site SEO for increasing the website traffic. Creating high quality backlinks on international websites using ethical SEO techniques Link building skills required (Guest Blogging, competitor backlink, Article submission, Search Required Candidate profile Good working experience on Off Page optimization Good Knowledge of Link Building Good Communication Skills

Specific Tasks:Developing content calendars and posting schedules. Creating and optimizing social media profiles. Running social media campaigns. Analyzing social media performance using tools like Google Analytics and social media analytics. Working with influencers to drive SEO and social media engagement. Assisting with content audits and providing recommendations for improvement. Supporting product launches with social media content. Skills and Qualifications:Proven experience in social media management, content creation, and community engagement. Strong understanding of social media platforms and best practices. Excellent written and verbal communication skills. Strong analytical and problem-solving skills. Ability to work independently and as part of a team. Experience with social media management tools and analytics platforms. Creative and strategic thinking.

Specific Tasks:Developing content calendars and posting schedules. Creating and optimizing social media profiles. Running social media campaigns. Analyzing social media performance using tools like Google Analytics and social media analytics. Working with influencers to drive SEO and social media engagement. Assisting with content audits and providing recommendations for improvement. Supporting product launches with social media content. Skills and Qualifications:Proven experience in social media management, content creation, and community engagement. Strong understanding of social media platforms and best practices. Excellent written and verbal communication skills. Strong analytical and problem-solving skills. Ability to work independently and as part of a team. Experience with social media management tools and analytics platforms. Creative and strategic thinking.

As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values different voices and lifts each other up . Here, we believe your unique perspective is important, and you'll build relationships by being authentic and respectful. Overview about TII At Target, we have a timeless purpose and a proven strategy. And that hasnt happened by accident. Some of the best minds from different backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Targets global team and has more than 4,000 team members supporting the companys global strategy and operations. As a Media Analyst , you will support Roundel Media Team to help meet the needs of Brand Category Marketing and Target Media Network businesses. This position is focused on analyzing performance, creating optimization recommendations and evolving bid strategies. They will assist in managing the day-to-day tasks associated with campaign set up and management. This vital role will interface closely with internal support teams and Targets agencies to improve marketing outcomes. The ideal candidate for this role will have a passion for digital media, an eye for detail and an enthusiasm for problem solving. Responsibilities Understandthe campaign needs of our media vendor Workclosely with all teams, includingMedia Analysts,Activation,and Product teamsto ensure work is connected tomeet vendorgoals Understand and analyse theMedia Plan, and ensure the campaign is setaccordingly Manage the budget of the campaigns and effectively shift it between different media channels Provide optimization strategies holistically across the campaign channels based on unique campaign objectives; channels may includeT.com, display, mobile, video, social and search; consider creative and audience optimization tactics. Observe and evaluate trends of media campaigns and provide recommendations for optimization tactics to help drive campaign efficiency and effectiveness Align with internal teams to translate patterns in campaign performance into future recommendations Understand and analyse the campaign reporting in different media tools and servers (DFP, DCM, FB, Operative One, DBM,YieldEx, Pinterest). Advanced knowledge of DSPs i.e., DBM, Appnexus, Mediamath, Liveramp, Tuebmogul, Brightroll etc., Have good understanding of DMP workflows & audience segmentation. Be required to work during US Day time (CST) for certain period in the year About You 2 - 7 years of experience in digital marketing focused on analytics or media execution Strong understanding of the Display Advertising Ecosystem; experience working on Ad networks (GDN/Tribal Fusion/OpenX/Value click); Familiarity with ad servers(Google Adsuite / Openx),, rich media vendors(Pointroll / Sizmek / Doubleclick / Medialets),Social (FB /Twitter /Pinterest) RTB/Programmatic buying experience a plus.(DBM / TTD / Mediamath / Appnexus / Mopub) Should have a fair understanding of the retargeting & affinity models. Hands on experience in any of the DMP platforms (Lotame / Neustar / Bluekai / Oracle / Adobe) will be an added advantage. Understand and analyze the Media Plan, and ensure the campaign is set accordingly Manage the budget of the campaigns and effectively shift it between different media channels Provide optimization strategies holistically across the campaign channels based on unique campaign objectives; channels may include T.com, display, mobile, video, social and search; consider creative and audience optimization tactics. Observe and evaluate trends of media campaigns and provide recommendations for optimization tactics to help drive campaign efficiency and effectiveness Intermediate/Advanced Microsoft Excel & PowerPoint skills. Non-Technical / Soft skills Requirement Exhibits excellent communication skills & ability to learn quickly Have strong attention to detail and accuracy. Able to work independently with limited supervision Diligent, solution-focused with a can-do attitude Effective time management and organization skills Eager to get things done and highly self-motivated Life at Target- https://india.target.com/ Benefits- https://india.target.com/life-at-target/workplace/benefits Culture- https://india.target.com/life-at-target/belonging

Our client a reputed 60 year old Engineering and Manufacturing company needs - Position : Assistant Manager - Marketing Location : Sakinaka, Andheri E, Mumbai Experience : 6 Years Qualification : Post Graduate / MBA - Marketing Salary : Upto 8 LPA. Direct Company Payroll Job Profile Will be responsible for Agency Co-ordination for daily jobs. Annual / Monthly Media Planning & Budgeting. Planning & Developing Brand Specific Print Ads Creatives. Newspaper Releases (if any), Articles / Press Releases. Rate Negotiation with publication. Brand Communication for Newsletter, Discover New Leaflet, Calendar, Diary Insert Pages (For Company & Distributor), Visiting Cards. Planning & Approval of Social Media Creatives. Reply to Social Media Enquiries. Planning for WhatsApp Calendar and Releasing the same. Handling Agency Billing / Distributors Billing (if any). In addition, carry out any other duties/responsibilities as assigned by Management/ Sales and Marketing Director. Skills Proficiency in Microsoft Word and Excel is a must. Good written and verbal communication skills. Highly Organized and Detail Oriented. Email your updated CV with current salary and Notice period to resume@jobspothr.com Job updates on www.jobspothr.com Please call 99877 06721/ 83697 08611 after mailing cv between 10.00am to 7.00pm. Good Luck ! Thanks ! Rgds Jobspot HR Services www.jobspothr.com

Responsibilities: Assist in developing and executing marketing campaigns. Identify potential customers and generate leads. Conduct market research to understand trends and customer needs. Support sales teams in achieving their targets. Maintain records of marketing activities and results. Qualifications: Bachelor's degree in Marketing, Business, or related field. Strong communication and interpersonal skills. Enthusiastic and eager to learn with a proactive attitude. Basic knowledge of marketing tools and techniques. Hard working Graduate Learner's mentality Good dressing Ready to travel Good communication

This is a chance to join one of the most exciting agencies in the industry and work on leading FMCG accounts . You'll have the opportunity to work with a diverse portfolio that cuts across various target audiences, markets, and media maturity levels . You'll benefit from a systematized working process and a vertical learning curve that will accelerate your professional growth. Measures of Success In 6 months, you will have: A full understanding of your portfolio of brands . Started building relationships with key stakeholders across the agency. Driven an audience-first thinking approach to audience sizing, segmentation, media behavior mapping, and innovation recommendations. Correlated media investments on Television to sales, distribution, and brand health metrics to derive actionable recommendations. Become adept at addressing client queries and creating playbooks on topics like edit strategy, celebrity effectiveness, and media partnerships. Shared valuable insights on the overall market, key competitors, and the media owner ecosystem (e.g., the implications of the Jio-Hotstar merger on campaigns). In 12 months, you will have:Led the annual planning process for your clients. Used GroupM tools and measurement frameworks to create strategies and media investments that drive KPIs. Won awards in both internal and external forums for your strategic work. Secured exclusive and first-to-market opportunities for clients, including tech partnerships. Suggested and implemented technology solutions that improve process efficiency and effectiveness (e.g., dashboarding, automated reporting). Responsibilities of the Role Act as the client's strategic advisor on all communication-related issues for the brand and category. Clarify, formalize, and manage client expectations on an ongoing basis. Supervise and lead Annual Operating Plans (AOPs) and Communication Review work with your teams, leveraging GroupM's research, systems, and tools. What You Will Need Deep expertise in FMCG planning , with practical expertise in the How Brands Grow model of marketing. Excellent presentation skills , with the ability to generate case studies and confidently present client-centric perspectives to senior management. Minimum 10 years of experience in a similar setup, with exposure to TV planning and knowledge of BARC YUMI/TGI/GWI being a must. A proven track record of developing annual and TV media strategies for a top 5 advertiser in the country. Preference will be given to candidates who have worked on both premium and rural brands. Experience in building and presenting strategic and thought leadership initiatives to senior management, including analytics, integrated ideas, and measurement frameworks.

You are a part of proven, high performance team with an excellent supporting network with development opportunities within GroupM India Opportunity to work as Activation Specialist on big categories and top advertisers in the region and extend your learning opportunities Measures of success: In 3 months: Understanding of Nexus cross-functional teams, their roles and responsibilities Involved from brief to implementation of campaigns for the aligned business Establish confidence in the team through your contribution and value adds while delivering plans to Campaign Delivery Team Involved in plan creation execution for aligned businesses meeting day-to-day requirements Conduct governance team meetings towards achieving product process adherence Co-ordination with CDT on updates/ revisions/ reviews as per aligned frequency Creating integrated media plans across TV, Press, Radio and Digital I/O Buys In 6 months: Handle tactical and implementation planning independently with the team, ensure delivery of KPI as aligned Provide integrated media planning solution for new campaigns Lead the Activation specialist team in meeting the strategy, planning, execution, and reporting requirements Master the art of optimization and prioritization of workflow in case of activity load being higher than team bandwidth to manage the activity volume Ensure timely reporting of media deliverables and reports In 12 months: Ensure Plan QC process optimization right through the year with a tracker Train and build Multi-channel / integrated plan champions within your team Ensure 100% reviews are done with Campaign Delivery Team as per aligned SOP Achieve 100% Nexus process compliance adherence Contribute towards Nexus tool creation / enhancement to enhance efficiency compared to previous annual efficiency benchmark Lead a team of planners by supervising and mentoring them to raise the quality of deliverables Be the lead contact and trusted advisor for any Non-Biddable campaign activation Responsibilities of the role: Following are the responsibilities of the Nexus Activation Specialists and the varying degree of complexity is subject to individual job level: Nexus Activation Specialist team is accountable for tactical planning, buying and execution of Non-Biddable media plans for a set of businesses Nexus Activation Specialist team needs to understand clients media deliverables, GroupM Agency s deliverables and campaign KPI s Review the brief received from Campaign Delivery Team; align with them on the expectation/ output Based on the reviewed and aligned brief, create integrated activation plans In line with SOP Negotiate with Vendors for buying the activation plan including value adds, FCT management campaign execution etc Vendor Relationship Management Create optimize the activation plan meeting the media objectives by balancing the available resources with the constraints Close the optimized plan with Campaign Delivery Team Creating the schedule of the approved plan based on the Scheduling brief Set up campaign platform for Digital activity (wherever required) Working with Nexus mPlan team for campaign execution (campaign go live) Track the live campaigns on daily/ week basis in terms of spot implementation, campaign performance, mid- eavls etc Based on campaign performance/ mid eval analysis, Campaign inflight optimization is compulsorily done for every single campaign In addition to create, implement and manage integrated campaigns : Nexus Activation Specialist team understand media behaviours and how the target audience interacts with media Platform Strategy is effectively embedded in the plan structure based on aligned process Ensure multi-channel / integrated plan solution are provided to CDT wherever required. Work collaboratively with CDT, Nexus Activation Specialists, Nexus mPlan, Nexus AdOps and other Nexus teams (wherever required) to ensure a holistic approach in integrated campaign creation execution Ensure Plan QC process optimization around key deliverables of the Campaign are taken care. Ensure understanding and 100% compliance with both GroupM and Finance processes, policies and procedures Promote knowledge, share and continuous learning around POVs, trends, relevant skills, media channels and technologies to continue nurturing a high-performing team Review output from the Nexus Activation specialist team before delivering to Campaign Delivery team to ensure a best-in-class response Support the Campaign Delivery team in meeting strategy, planning, execution and reporting requirements Ensure smooth working relationship with Campaign Delivery Team and Nexus teams to manage client budgets and deliver on campaign-wise / monthly and annual media KPIs Proactively identify opportunities to improve and enhance clients campaigns and advise CDT accordingly : What you will need: 5+ years of media planning experience; experience in buying will be an added advantage Understanding of Media - TV, Print, Radio Digital Display; and cable to deliver integrated media solution Proven and extensive experience in campaign creation, execution and tracking with meticulous process Able to effectively develop and motivate people to achieve joint goals Able to efficiently prioritize and delegate tasks in a fast-changing environment Excellent knowledge of negotiations and inflation management Industry Software Knowledge usage - YUMI, IRS, TGI, MAP. Understanding of digital tools like ComScore, etc Leadership skills demonstrated by self-confidence, good judgement, sound decision-making, empathic listening, flexibility, self-motivation and ability to challenge the status quo. Excellent communication stakeholder relationship management skills Proactiveness in address and escalate when needed, on any issue that compromises the quality and timeliness of deliverables Team player demonstrated as the ability to receive and provide feedback professionally, thrive and collaborate in a cross-functional environment Strive for excellence demonstrated by setting high standards for yourself and others, committed to continuous improvement and deliver results despite constraints

This is a unique opportunity to work with a bold, ambitious, and creative client and a passionate, driven, and highly capable team . You'll have the chance to grow and learn with clients who are at the forefront of innovation, constantly pushing boundaries in the media landscape. Measures of Success In 3 months, you will have: A thorough understanding of the clients businesses , including their KPIs, key challenges, and unique positioning. Mastered the essential tools and processes needed for the daily operations of the account. Begun managing the day-to-day output of the team , ensuring high quality and responsiveness to all client requests. In 6 months, you will have:Thorough knowledge of the media landscape for the brands you handle. Established strong relationships with key media owners to enhance partnerships. Embedded yourself within the internal team and developed a deep understanding of the different specialist teams you work with. Built a strong, collaborative relationship with your clients , acting as the senior point of contact. Improved the quality and presentation of client reviews and planning sessions . Suggested and implemented improvements to current workflows or processes for any of your clients. In 12 months, you will have: Begun consulting with clients on their business outcomes and how EssenceMediacom can directly influence them. Driven incremental revenue and profitability for the team through fee and contract negotiations and other initiatives. Led and delivered all client responses to briefs in a strategic way. Provided timely and thorough feedback/appraisals to your direct reports. Led planning responses from insight and strategy through to execution . What Your Day Job Looks Like at EssenceMediacom Manage client requests and delegate tasks effectively to your team members. Guide your team to develop stronger strategic thinking and media planning skills. Collaborate closely with specialist teams to stay updated on their latest offerings. Work with media partners on briefs and proactive initiatives. Continuously learn about your client's category , competitive activity, and the evolving media landscape. Attend internal, client, and cross-agency meetings . Attend conferences and seminars to stay current with trends, insights, and client business categories. Practice always questioning using available insights to consider how they might affect the overall communication strategy for clients. Participate in new business pitches and provide insightful communication solutions. What You'll Bring A leadership mindset with a proactive and determined approach to creating change. Experience in digital strategy, communications planning, digital consultancy, and execution within an agency environment. Curiosity always asking meaningful questions and challenging the brief when necessary. High attention to detail to ensure the team's output is of the highest quality. Proven experience in managing people and the ability to adapt your management style. A strong team-player attitude . The ability to navigate difficult client situations and manage expectations diplomatically. An enterprising spirit to identify and drive new revenue opportunities. Minimum Qualifications 10-12 years of experience in a media agency, marketing, or brand management role. Strong understanding of Digital media , Digital Planning, and Performance marketing. Demonstrated leadership skills or potential . Excellent communication, presentation, and negotiation skills . Strong analytical skills (both quantitative and qualitative). A passion for learning and an openness to new challenges. Understanding of the programmatic landscape (trends, technologies like DMP, DSP, SSP) is preferred.

You will have the opportunity to create a significant footprint in one of the network's fastest-growing agencies . This role puts you at the heart of the action, giving you complete ownership of plans from brief to execution for well-known brands. It is a high-adrenalin role with short turnaround times, and your ability to work under pressure will directly shape the course of the agency . Measures of Success In three months: You will have a complete handle on the client structure and media planning requirements for your assigned clients. You will have built working relationships with key internal stakeholders, as well as brand managers and media managers at the client's end. You will be completely familiar with the media planning process and delivery structure . In six months: You will be recognized as a reliable, independent, and go-to integrated media planning expert for key client stakeholders. You will have built strong relationships with the client and all internal stakeholders. You will have worked on and delivered at least two key, showcase, award-worthy projects . In 12 months: You will have supervised a market-shaping Annual Operating Plan (AOP) process for your clients. You will have worked on two cut-through, award-winning, and business-defining projects . You will have contributed to award entries with your extended team. You will have fostered a culture of seamless, high-quality execution that results in high client satisfaction. You will have created a positive vibe within your team . What Your Day Job Looks Like at m/six Manage the day-to-day client relationship for your assigned accounts. Ensure timely, high-quality delivery and execution of media planning, competitive analysis, and market understanding. Ensure that all deliverables are sent according to the engagement calendar. Manage individuals and oversee their work to ensure it meets quality standards, whether through direct or allied teams. Arrive at actionable solutions by using secondary data analysis (e.g., IRS, BARC, TGI) and leveraging your media planning experience. Look for positive solutions rather than focusing on problems. Ensure timely team appraisals and clear development goals, identifying and following through on appropriate training and career development for your team members. Participate in new business pitches as relevant from time to time. What You'll Bring Minimum 10-12 years of total work experience in media business consulting, market research/analytics, or a strategic planning role, with at least 3-4 recent years focused on media planning for consumer product businesses. You are an independent self-starter who can take the lead and drive projects to completion. You are a collaborative, positive person who can work effectively within a matrix structure.

You'll be joining a proven, high-performance team with an excellent support network and clear development opportunities within GroupM India. This is your chance to work as part of the Activation Specialist team and extend your learning, embodying the mantra: Learn and Grow. The role will help you achieve a strong understanding of cross-channel media strategy . Key Responsibilities Planning, Buying, and Execution: You will be responsible for the planning, buying, and execution of non-biddable media plans for a set of businesses, ensuring alignment with client deliverables and campaign KPIs. Briefing and Planning: You'll review briefs from the Agency business team, align on expectations, and create integrated activation plans according to standard operating procedures (SOPs). Campaign Management: You will collaborate with the Nexus mPlan team for campaign execution and track live campaigns daily or weekly for spot implementation, performance, and mid-campaign evaluations. Reporting and Analysis: You'll conduct post-evaluations for all campaigns, capturing key learnings. Collaboration: You will work collaboratively with the Agency business team, Nexus Activation Specialists, Nexus mPlan, and other Nexus teams to ensure a holistic approach to campaign creation and execution. Measures of Success In three months, you will: Understand the Nexus cross-functional teams , their roles, and responsibilities. Be actively involved in campaigns from the initial brief through to implementation for your aligned businesses. Contribute to your team and add value while delivering on client requirements. Understand the category and brand objectives for the year. In six months, you will: Handle tactical and implementation planning independently with the team, ensuring delivery of key performance indicators (KPIs). Create integrated media plans across TV, Press, Radio, and Digital. Master the art of optimization and workflow prioritization. Successfully lead media discussions with the Agency. In 12 months, you will: Ensure Plan Quality Control (QC) process optimization throughout the year using a tracker. Train and build multi-media / integrated plan champions within your team. Achieve 100% Nexus process compliance . Contribute to Nexus tool creation/enhancement to boost planning efficiency. Skills and Experience Minimum 4+ years of media planning experience . Strong understanding of media including TV, Print, Radio, and Digital non-biddableto deliver integrated media solutions. Knowledge of industry software such as YUMI, IRS, TGI, and MAP, with an understanding of digital tools like ComScore. A commitment to excellence , setting high standards for yourself and continuously improving to deliver results even with constraints.