Social Media Marketing Manager

We're looking for a creative, strategic, and results-driven Social Media Manager to take charge of managing and growing our clients' social media presence. The person shall be responsible for developing content, building brand identity, analyzing performance, and keeping up with trends across all social platforms

Key Responsibilities:

1. Content Creation Create engaging, brand-aligned content for social platforms (posts, stories, reels, carousels, etc.). Collaborate with designers to produce visually compelling content. Create User Generated Content. Educational and Informative content.

2. Strategy Development: Understand client goals and build custom social media strategies to meet them. Conduct market research, competitor analysis, and audience insights to inform planning.

3. Analytics & Reporting Monitor social media metrics such as engagement, reach, clicks, and conversions. Prepare and present regular performance reports with insights and recommendations.

4. Brand Monitoring & Community Engagement Track brand mentions and conversations across platforms. Respond to comments and messages in a timely, professional manner. Handle negative feedback with a problem-solving approach.

5. Trend Analysis & Platform Growth Stay current with platform updates, social media trends, and new features. Test and experiment with emerging tools, formats, and content types to keep clients ahead of the curve.

6. Team Coordination Work closely with internal teams to ensure that the client's brand visibility, reachability is on point.

We are Looking For

Education: Bachelor's degree in Marketing, Communications, Media, or related field.

Skills Required:

Strong knowledge of all Social platforms

Experience with tools like Meta Business Suite, Hootsuite, Buffer.

Ability to write compelling captions and suggest content formats.

An analytical mindset is comfortable reading data and drawing insights.

Excellent communication and time-management skills.

Up-to-date with the latest trends in social media, reels, memes, and viral content.

Key Factor to be considered:

1. Stability at previous job, not much of a change

2. Attitude towards work and the job role

3. What is the projection that can be given for business growth

4. His vision to get associated with the organization for a longer duration.

5. Communication Skills