Media Relations Manager

7 - 11 years

0 Lacs

Posted:3 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As the Media Relations Manager at NewsReach based in Ahmedabad, Gujarat, you will serve as the primary liaison between NewsReach clients and various media outlets. Your main objective will be to secure and enhance media coverage for clients, foster strong relationships with journalists, and expand NewsReach's media presence both regionally and nationally. Your responsibilities will include developing and implementing strategic media outreach plans tailored to client goals, creating targeted media lists, press calendars, and pitching angles. You will be responsible for proactively pitching stories, securing interviews, media placements, and feature coverage, while also managing and nurturing relationships with reporters, editors, and media houses across various platforms including print, digital, TV, radio, and online. Additionally, you will be tasked with writing and editing press releases, media advisories, Q&As, and media statements, as well as customizing pitches and angles for different media outlets and target audiences. Monitoring media coverage, managing clipping reports, analyzing PR outcomes, and preparing monthly analytics reports will also be part of your role. During sensitive or high-stakes events, you will collaborate on crisis-response plans, press statements, and media management. You will work closely with Account Managers, Content Writers, and Campaign Leads to ensure alignment on messaging and deliverables, and may guide freelance or internal content teams as required. The ideal candidate will have at least 7 years of experience in media relations, PR agency, or in-house corporate communications, with a proven track record of securing media coverage in top publications and broadcast channels. Strong written and verbal communication skills in English are essential, with proficiency in Gujarati/Hindi considered a plus. Excellent interpersonal and relationship-building abilities, along with the capacity to manage multiple clients and deliverables under tight deadlines, are crucial. Proficiency in using media databases, tracking tools, and PR reporting platforms is also required. Desired attributes include qualifications in Mass Communication, Journalism, or PR, familiarity with tech-driven PR and digital media intelligence, experience in crisis communications, and the ability to think strategically with creative pitching ideas. The ideal candidate will be proactive, detail-oriented, adaptable, and possess a collaborative mindset. NewsReach is a digital media platform committed to empowering local news publishers and content creators by bridging the gap between journalism and mainstream media. The organization aims to amplify authentic stories from every corner of India.,

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