MarTech & Demand Generation Manager (HubSpot / Zoho)

5 years

0 Lacs

Posted:12 hours ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Us

SRS is a Software development company that has created and continues to develop the most innovative healthcare automation systems. It’s an iPad and online data collection system that also serves as a hub for everything a business needs to streamline workflow in today’s competitive climate. We’re able to provide brilliant software and customer service because we have incredible talent working at SRS. What’s more, our people recommend working at SRS to their friends… because we treat each other with utmost dignity, respect, and watch out for each other. What motivates us is the desire to grow, innovate, and be customer-centric.


About the Role

We are hiring a MarTech & Demand Generation Manager to own marketing automation, outbound campaigns, and pipeline generation. This role will manage tools like HubSpot and Zoho, ensuring scalable demand generation for SaaS products. 


Responsibilities

  • Own and optimize HubSpot and Zoho CRM/MarTech stack for outbound campaigns. 
  • Design and execute multi-channel lead-gen campaigns (email, social, paid, events). 
  • Manage lead scoring, segmentation, and nurture workflows. 
  • Collaborate with Product Marketing to translate GTM strategy into campaigns. 
  • Monitor funnel metrics (MQL → SQL → Pipeline) and continuously improve performance. 
  • Introduce A/B testing and reporting to maximize ROI. 
  • Train and mentor junior team members in Martech best practices. 


Requirements

  • 5+ years in B2B SaaS demand generation. 
  • Hands-on expertise with HubSpot and Zoho (certifications a plus). 
  • Strong understanding of outbound marketing, campaign automation, and analytics. 
  • Track record of achieving pipeline targets and driving revenue. 
  • Experience with healthcare SaaS preferred. 
  • Willing to work in US shifts


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