Marketplace Growth Manager

7 years

0 Lacs

Posted:1 week ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

Growth & P&L

  • Own GMV/NSV, CM2/CM3, and TACoS; create monthly and weekly growth plans per channel.
  • Build bottoms-up forecasts; drive demand shaping via promos, AMS/Flipkart Ads, and Q-comm placements.

Assortment, Content & Merchandising

  • Define channel-wise assortment and price ladders; launch NPDs with speed.
  • Own PDP best practices (titles, bullets, A+), image/video standards, and storefronts.
  • Drive Share of Voice via keyword strategy; manage Buy Box, rating >4.4, and review velocity.

Performance & Trading

  • Plan and execute campaign calendars (event sales, payday bursts, brand days).
  • Monitor AMS/Sponsored Ads/Flipkart Ads/Nykaa Ads: keyword mining, ACOS control, bid automation, query mapping.
  • Optimize Q-comm visibility (hero slots, banner placements, sampling, combos).

Ops, Supply & SLAs

  • Set inventory norms by channel/DC/dark store; maintain >95% fill rate and <2% OOS.
  • Coordinate with supply/3PL for PO planning, RTV/rejections, claims, and penalty avoidance.
  • Improve return rate/defect rate via packaging, QC, and PDP expectation setting.

Analytics & Experimentation

  • Build dashboards for traffic, CTR, CVR, ASP, ACOS/TACoS, SOV, repeat, return rate.
  • Run A/B tests on creatives, pricing, bundles, and coupons; codify learnings into SOPs.

Cross-functional Leadership

  • Work with Brand/Creative for marketplace assets; with Finance for margin math & claims; with CS for review recovery and NPS.
  • Negotiate with category teams for events, visibility, and co-op.

Compliance

  • Ensure listings meet regulatory/brand guidelines; manage documentation, claims, and audits.



Must-Have Qualifications

  • 3–7 years in marketplace growth (Amazon/Flipkart/FirstCry/Nykaa; must haveBlinkit/Zepto/Instamart exposure).
  • Strong command of Seller/Vendor Central, Flipkart Seller Hub, FirstCry/Nykaa panels, and Q-comm partner portals.
  • Comfort with P&L ownership, promo math, and inventory planning; fluent in cohort/LTV/CAC/TACoS logic.
  • Bias to action, negotiation chops, data-driven, and accountability for targets.
  • Candidates from Tier 1 Colleges / Institution is a strong plus.

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