Marketing Manager

5 - 8 years

3 - 6 Lacs

Posted:None| Platform: Naukri logo

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Job Type

Full Time

Job Description

dynamic and results-driven Marketing Manager

Key Responsibilities

  • Develop and implement comprehensive marketing strategies to promote products across the automotive, agricultural, and special components sectors.
  • Conduct in-depth market research and competitor analysis to identify trends, new segments, and unmet customer needs.
  • Drive sales growth by identifying and pursuing new business opportunities, including RFQ qualification and lead nurturing.
  • Build and maintain strong relationships with OEMs and tier suppliers; coordinate product specifications, negotiate pricing/terms, and resolve technical or service issues.
  • Track, analyze, and report on marketing performance metrics.
  • Plan and execute promotional events, product launches, and trade shows.
  • Monitor and manage the companys online reputation and customer feedback.
  • Establish and manage overseas sales and marketing initiatives.
  • Oversee and enhance the companys online presence.

Qualifications

  • Bachelor’s degree or diploma in Marketing, Mechanical Engineering, or Business Administration (preferred).
  • Excellent communication, negotiation, and presentation skills.
  • Proven track record of driving business growth through strategic B2B marketing initiatives.
  • Experience in the light engineering industry or Tier 1/Tier 2 Auto OEMs (preferred).

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