Marketing Manager

Overview
We are seeking a dynamic and experienced Marketing Manager to lead our marketing initiatives and drive brand growth. The ideal candidate will possess strong management capabilities, a strategic mindset, and a comprehensive understanding of digital marketing tools. This role offers an exciting opportunity to oversee diverse marketing campaigns, collaborate with cross-functional teams, and shape the company's market presence. The successful applicant will be responsible for developing innovative strategies, analysing market trends, and managing multiple projects to ensure effective execution across various channels.

Duties

• Develop and implement comprehensive marketing strategies aligned with company objectives.
• Manage and oversee digital marketing campaigns including SEO optimisation, Google Ads, email marketing, and social media management.
• Lead content creation efforts, including copywriting for websites, blogs, and promotional materials.
• Utilise analytics tools such as Google Analytics and organisational analysis skills to monitor campaign performance and optimise results.
• Manage the company's WordPress website and utilise Adobe Photoshop for visual content creation.
• Coordinate with internal teams on project management tasks, ensuring timely delivery of marketing initiatives.
• Analyse market trends and competitor activities to identify new opportunities for growth.
• Oversee B2B marketing efforts and foster relationships with key partners through strategic communication.
• Prepare presentations using Microsoft PowerPoint and reports using Microsoft Excel to communicate campaign results effectively.
• Lead a team of marketing professionals, providing guidance and leadership to ensure high performance standards are maintained.

Job Type: Full-time

Work Location: In person