Marketing Manager

About the Role:

We are seeking an experienced and proven Marketing Manager. The Marketing Manager will be responsible for developing, executing, and overseeing showroom-specific and region-wide marketing strategies to increase brand visibility, generate qualified customer leads, and drive footfall across all showrooms. This position acts as a bridge between the corporate marketing vision and showroom-level execution. Candidates with Minimum 2+ years of jewellery marketing experience or candidates with marketing experience in Automobile, Banking or FMCG also may apply.

Key Responsibilities:

• Leading and managing a team of showroom-based Marketing Executives to ensure consistent lead generation, campaign execution, and local engagement.
• Planning and implementing customer acquisition strategies tailored to the target market profiles of each showroom.
• Ensuring the branding, promotional activities, and marketing communications are aligned with the company’s positioning and seasonal campaigns.
• Identifying and exploring new market opportunities, including partnerships, events, and emerging customer segments.
• Collaborating with sales, operations, and digital teams to ensure marketing efforts directly contribute to sales growth and showroom performance.
• Owning the recruitment, training, and performance development of the marketing team under their supervision.

This role is both strategic and executional in nature, requiring strong leadership, analytical insight, and a deep understanding of jewellery retail customer behavior. The Marketing Manager will report to the Management and will be expected to deliver measurable outcomes aligned with the company’s overall growth objectives.

Qualifications:

• Degree or PG
• Minimum 2+ years of experience driving a team preferably with Jewellery experience. Candidates with marketing experience in Automobile, Banking or FMCG experience also may apply.

Skills Required:

• Leadership & Team Management
• Strategic Thinking & Market Understanding
• Customer Acquisition & Lead Generation
• Branding & Communication
• Digital & Traditional Marketing
• Analytical & Reporting Skills
• Planning & Budget Management
• Communication & Collaboration
• Adaptability & Execution Focus
• Strong leadership, time management, and team management abilities

Job Types: Full-time, Permanent

Pay: ₹40,000.00 - ₹50,000.00 per month

Benefits:

• Food provided
• Health insurance

Ability to commute/relocate:

• Nagercoil, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Willingness to travel:

• 50% (Preferred)

Work Location: In person