Marketing Lead

Saaya Care

• Content strategy & execution:

  Build the monthly content calendar with the Founder; script, shoot, execute and post reels/carousels/statics and other forms of content - complete ownership of Instagram and Facebook

• Performance marketing:

  Plan and run Meta (IG/FB) campaigns; track CAC, CTR, CPM, conversions; align tightly with Sales/Growth on the funnel and outcomes.

• Influencer/collabs:

  Identify, onboard, and manage creators aligned with our mission while onboarding guests on our podcast

• Brand & cross-functional:

  Keep every creative on-brand and on-time while collaborating with Operations, Marketing, Sales, Product, and Health Management.

• Analytics & reporting:

  Share weekly wins/learnings and monthly performance reports; track engagement, retention, conversion, and funnel movement.

• 6+ years

  in marketing (startup or top-tier agency experience a plus).

• Hands-on

  with Instagram and

  Meta Ads Manager

  .
• A creative self-starter who can ideate → script → shoot → post.
• Bonus:

  5K+ IG followers

  or a proven personal content journey.
• High-energy, proactive, low-ego, thrives in fast, low-structure environments
• Does not need to be onboarded

• Location:

  Kalaghoda & Worli,

  Mumbai

  (in-person only; no freelance).

• Base Compensation:

  ₹15 LPA

  (depends on experience).

• Reports to:

  Founder & CEO

• Talent to work with

  : Graphic Designer and Video Editor (contract)

• Impact:

  Early team member with real ownership of brand voice, tone, and community.

links to past work or social handles

Shortlisted candidates will complete a short assignment and present it during the interview.