Marketing Lead

Our client is looking for marketing professionals from premier B schools-batches 2014, 2015, 2016, to manage the marketing strategy and communications for their luxury jewellery brand. Candidates should have experience in the fashion retail of jewellery retail industry.

Role Overview

We are seeking a strategic and creative Marketing Lead to take charge of the brand’s marketing initiatives across channels.

This role requires an individual with a deep understanding of brand positioning, digital and traditional marketing, customer

engagement, and data-driven decision-making. You will lead the development and execution of campaigns that build brand

love, drive footfalls, increase conversion, and grow customer loyalty

External Interfaces

• Agencies (Media, research, creative, PR)

• Vendors

• Dealers and franchises

Internal Interfaces

• Category Team

• Demand Planning Team

• Design team

• Visual merchandising team

• Retail team

• Commercial Team

• IT and Analytics Team

Job Requirements

Education • MBA form a premier college preferably in marketing

Relevant Experience • 8 - 10 years of experience in marketing (product and communications) in similar industry

Behavioural Skills • Thinks big • Business savvy • Entrepreneurial drive • Nurture relationship • Influence for impact • Ability to lead diverse team • Accountability • Believes in people • Curious • Is passionate about categories and products

Knowledge • ATL and BTL Media Planning knowledge • Brand and communications knowledge • Knowledge of digital and social media marketing • Content and Influencer Marketing

The role is based out of Bangalore.