Job
Description
Company : Digicorp Information Systems Engagement Type : Freelance (Part-time) Experience : 2–3 years Location : Remote (India-based professionals only) We are looking for a talented Marketing Freelancer to lead our content and digital marketing efforts focused on the healthtech industry . If you have a strategic mindset, strong writing skills, and hands-on experience with B2B marketing tools and platforms, we’d love to connect with you. 🔹 Responsibilities Digital Marketing Develop and execute digital marketing strategies aligned with business goals Plan campaigns around product launches, webinars, case studies, and updates Define and target audience personas (healthtech founders, CTOs, CMOs, etc.) Manage social media accounts (LinkedIn, X, Instagram, YouTube) Share client success stories, insights, and thought leadership content Track and report performance (Google Analytics, HubSpot, etc.) Optimize campaigns based on data insights Content Writing Create and manage a quarterly content calendar in collaboration with sales Research trending healthtech topics, customer pain points, and SEO gaps Write SEO-optimized blog posts and social media content Create website copy, landing pages, and compelling CTAs Develop email campaigns, lead-nurturing sequences, newsletters Repurpose content from webinars, podcasts, and internal material Proofread and ensure content aligns with brand voice and regulatory standards ✅ Skills & Qualifications Must-Have: 2–3 years of experience in digital marketing and content writing Excellent verbal and written communication skills in English Hands-on experience with social media, email marketing, and campaign tools Ability to plan and manage content calendars Familiarity with analytics tools (Google Analytics, HubSpot, etc.) Good to Have: Knowledge of SEO, SEM, and basic PPC advertising Understanding of the US healthcare industry, HIPAA compliance, and healthtech trends Experience with marketing automation platforms (Mailchimp, HubSpot, Dripify) Experience writing for technical, healthcare, or B2B SaaS audiences 🎯 Personal Traits Curious, strategic, and detail-oriented Passionate about digital healthcare and content marketing Comfortable collaborating with sales, design, and development teams A lifelong learner who keeps up with industry trends Show more Show less
