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Marketing Communication Professional - Verticals

Marketing Communication Professional - Verticals

Siemens

4 - 7 years

0 Lacs

Chennai

Posted:1 day ago| Platform: GlassDoor logo

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Skills Required

marketing communication addition portfolio automation power collaboration enablement content management siemens design support coordination planning logistics engagement messaging branding development strategies iot drive electrical engineering technology presentation storytelling network collaborative diversity

Work Mode

On-site

Job Type

Part Time

Job Description

Dear Aspirant!

We empower our people to stay resilient and relevant in a constantly changing world. We’re looking for people who are always searching for creative ways to grow and learn. People who want to make a real impact, now and in the future. Does that sound like you? Then it seems like you’d make a great addition to our vibrant international team.

We are looking for: Marketing Communication Professional - Verticals,

You’ll make an impact by:

In this role, you are responsible for promoting our portfolio in energy automation and power distribution systems, tailored to the specific needs of a given vertical. This is done in close collaboration with our regional colleagues and directed toward customers and partners.
Your goal is to inspire and motivate customers with the benefits and performance of our portfolio including hydrogen so that they adopt them to meet their requirements.
To achieve this, you independently create and maintain sales enablement materials (slide decks, brochures, playbooks, vertical-specific content) in collaboration with the Product Management team, make them accessible, visually appealing according to Siemens Design Guidelines, and maintain on the sales enablement platform to support the sales teams in effectively communicating the value proposition of our portfolio.
Plan and implement promotional activities such as presentations, workshops, webinar sessions, marketing campaigns, for customers and sales colleagues in close coordination with our regional teams and marketing teams.
Lead the end-to-end process of webinar planning and execution with the marketing team. This includes selecting relevant topics, coordinating with speakers, preparing content, managing technical logistics, and conducting follow-up activities together with the Customer Success Management team to increase audience engagement, knowledge transfer and lead generation.
Collaborate with Marketing and Communications Departments: Ensure consistent messaging and branding across all promotional materials and campaigns. Collaborate on the development of marketing strategies and content that effectively communicate the value of IoT applications.
Drive and organize hydrogen and vertical presence at global and regional fairs, industry events, and customer events. Responsibilities include planning setup and logistics, preparing promotional materials, and ensuring effective representation to attract and engage potential customers to build awareness and generate leads.
As part of your tasks, you also gather, evaluate, and forward market and customer requirements to the relevant product management and development teams.

Use your skills to move the world forward!

Completed bachelor’s or master’s or equivalent experience in electrical engineering, energy technology, marketing, business administration or technical computer science.
4 – 7 years of professional experience in the field of technical marketing and product promotion, ideally in the energy, automation, IoT, or digitalization sectors
Accustomed to working in an international team environment.
Already bring experience and understanding in IoT technologies and cloud computing.
Thrive on challenges, are open to new topics, and are not afraid to proactively drive initiatives forward.
Excellent presentation, storytelling, and content creation skills, in fluent English, capable of addressing complex topics in a way that is tailored to your audience. This enables you to confidently engage with colleagues, partners, and customers, continuously expanding your network as a valued point of contact.
Experience with sales enablement platforms and content management.
Collaborative mindset and ability to work effectively with cross-functional and regional teams.
Speak and write English fluently and confidently. Knowledge of any additional foreign language like German, Spanish or French will be considered an advantage.

Create a better #TomorrowWithUs!

This role is based in Chennai, where you’ll get the chance to work with teams impacting entire cities, countries - and the shape of things to come.

We’re Siemens. A collection of over 312,000 minds building the future, one day at a time in over 200 countries. We're dedicated to equality, and we encourage applications that reflect the diversity of the communities we work in. All employment decisions at Siemens are based on qualifications, merit and business need. Bring your curiosity and imagination and help us shape tomorrow.

Find out more about Siemens careers at: www.siemens.com/careers

Find out more about the Digital world of Siemens here: www.siemens.com/careers/digitalminds

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Marketing Communication Professional - Verticals