644 Marketing Analytics Jobs - Page 6

Business Insights Analyst Customer & Campaigns Location : Bangalore Job Overview: We in Customer Centria want our people to experience a career move that will allow you to be exceptional, innovative & involved to redefine the possibilities of digital experiences for our customers. We have unique learning and development programs to help all our employees reach their full potential and to also diversify and support one another along the way. Our offerings are designed for everyone from early-career employees to our most experienced professionals. We are seeking a data-driven and detail-oriented Marketing Campaign Performance Analyst with strong experience in the BFSI sector. The ideal candidate will work at the intersection of campaign operations, business intelligence, analytics, and marketing to track, measure, and evaluate campaign performance across various digital channels. The objective is to drive data-backed decision-making by analyzing customer and campaign data, ensuring high-quality data governance, and translating complex metrics into actionable business recommendations. If you're dedicated and ambitious, Customer Centria is an excellent place to grow your career. Don't hesitate to apply. Responsibilities and Duties : • Work closely with the Campaign Operation, BIU, DAC and MCC team for campaign tracking, myriad data and attribute structure understanding keeping the clients larger business goal in mind • Manage tracking and measurement and conversion of marketing campaigns • A deep sense and understanding of the Unica/Adobe/SFMC Marketing Stack • Create insights presentations and analyses showcasing the campaign business value achieved by the technology stacks implemented • Deliver regular reports of campaign results to stakeholders • Analyse results and provide input for preparing weekly, monthly and quarterly reports • Perform analysis of customer data, transaction data and campaign data and analyze campaign effectiveness • Suggest next steps to business based on customer data analysis and campaign data analysis • Reporting of analysis done using Excel, Power BI, PPT or any other reporting tool • Understand the business requirement from internal/external stakeholder • Document data workflow, standard operating procedures, data dictionary etc. • Maintain high data quality by performing data quality checks at various stages of data workflow and perform necessary cleaning • Ensure that queries are optimal from performance point of view Qualifications & Skills Required : • A minimum of 3-4 years of overall experience • Should have worked extensively in the BFSI industry • Should have worked with the marketing team, BIU team and Analytics Team • Management skills: You will manage campaign reporting and performance deliveries for product portfolios. Therefore, you will need to guide your team and establish parameters • Presentation skills: You will need to create detailed PPTs on the performance of the campaigns and give recommendations to improve performance across Email, SMS, push and other digital channels • Numerical skills: You need to be good with words and numbers. You will need to acquire data and analyse the success of campaigns • Industry knowledge: Good understanding of the business model and have worked on the different data structure of the BFSI industry • Communication skills: Good communication skill is a pre-requisite • Perform campaign data analysis as per business requirement using SQL, R , Python (or any other database) • Join data from multiple sources and make it consistent for data analysis purpose

Your key responsibilities DWS is seeking a qualified applicant for the position of an events administrator in Pune. As Events administrator, you will assist the Events Manager on a national and international level with the strategic positioning of the Xtrackers brand through finance-related event channels. Your responsibilities will include the following activities: Planning, Negotiation and Coordination Assisting with booking, planning, implementing and follow-up of any in person, hybrid or online event formats trade fairs, conferences, conventions, symposium, roadshows, online conferences and webinars. This includes collaborating with event organizers on all levelsfrom briefing through required logistics to execution. Assuring close coordination with sales and product teams; consideration of the marketing strategy Brand Integration Assuring Xtrackers brand implementation in all event related channels, maximising our visibility. Assisting with the selection, design and production of suitable advertising material according to the intended use. Supporting the creation of online formats (e.g. social media posts, videos, images). Assisting with the selection and production of adequate merchandising including the application of branding standards (CI). Vendor Management Liaising with external vendors and service providers including briefing, evaluating cost-estimates and executing on the implementation. Examples are the creation of exhibitions stands, catering, audiovisual equipment, and other necessary event services. Onboarding and risk assessment (TPRM) of each vendor if required. Registration Management Supporting in setting up automated event data processes with the DWS event software Eventogy and the use of Salesforce / Salesforce Marketing Cloud. Collaborate with all involved stakeholders on the full value chain from setting up campaigns to evaluating post-event data. Proprietary Webinar Support Providing assistance during DWS / Xtrackers organized webinars to manage setup, troubleshoot issues, and ensure everything runs according to plan. Communication: Assist in acting as a point of contact for colleagues and attendees, answering queries, and providing information before, during, and after an event. Technology Support: Assisting with the a-z setup of proprietary webinars and organization of technical equipment at events Budget Management Assisting in evaluating offers / cost estimates, raising POs and settling invoices in adequate time; tracking event expenses and ensuring events stay within budget. Feedback Collection Gathering feedback from participants to evaluate the success of the event and identify areas for improvement. Compliance and Risk Management Ensuring that all events comply with relevant regulations and managing any potential risks associated with the event. Post-Event Activities Preparing reports on event outcomes and participant feedback. These responsibilities may vary depending on the specific requirements and scale of the events being organized. Your skills and experience At least 2 years of experience in the organization of events or a similar role e.g. PA Financial expertise in asset management as well as agency experience with knowledge of processes and procedures of advantage Digital affinity and in-depth digital marketing knowledge preferred Product knowledge of ETFs/ETCs of advantage but not required Understanding of data analysis - Languages English is mandatory, fluent in both written and spoken; German or other languages are an advantage Personal characteristics Open-minded personality who communicates skillfully at all levels Strong organizational skills, thinking cross functional. Highly motivated and passionate team player High degree of personal responsibility and reliability Creative and organisational skills as well as strong analytical and strategic thinking Thinks out of the box Entrepreneurial thinking

Role Responsibilities: Configure and implement planned campaigns to ensure timely go-live as per marketing calendar. Collaborate with design and marketing teams to create engaging content to optimize CTR and conversions. Design and execute A/B testing to optimize conversion across the user funnel. Analyze and report on campaign performance metrics using marketing analytics tools. Job Requirements: 3-5 years of experience with marketing and web analytics tools like CleverTap, MoEngage, Mixpanel, or similar. Bachelor's degree and 2-4 years of experience in a digital marketing or similar role. Proven experience in executing large-scale digital campaigns across in-app and other marketing channels. Strong communication and interpersonal skills to collaborate with cross-functional teams.

As an enthusiastic individual looking to delve into the dynamic world of digital marketing and engineering services, this opportunity invites you to be a part of a forward-thinking team in India. You will play a key role in bridging cutting-edge technology with creative marketing strategies, focusing on driving business impact through innovative digital methods while nurturing emerging talent on-site. Your responsibilities will include developing and executing innovative lead generation strategies to identify and engage potential clients effectively. You will be tasked with optimizing and managing digital marketing campaigns using data analytics to ensure maximum performance. Collaboration with creative and content teams will be essential to produce compelling and conversion-oriented marketing assets. Monitoring, analyzing, and reporting performance metrics will enable you to provide actionable insights for continuous improvement. Being on-site, you will have the opportunity to engage with cross-functional teams and benefit from mentorship by seasoned marketing professionals. It is crucial to ensure that all marketing activities align with overall business objectives and industry best practices. You are required to possess a basic understanding of digital marketing channels, social media strategies, and lead generation techniques. Familiarity with CRM tools and digital analytics platforms is essential. Excellent communication and interpersonal skills are a must, enabling you to work effectively in an on-site environment. While exposure to marketing analytics through coursework or previous internship experience is preferred, having a creative mindset and the ability to adapt to evolving digital trends and technologies will be advantageous. A proactive approach and eagerness to contribute to team success are highly valued qualities. In return, you can expect to gain hands-on experience in a fast-paced digital marketing environment with real-world impact. Mentorship from experienced professionals will provide you with guidance and support for career development. Our on-site culture thrives on collaboration, promoting innovation, learning, and continuous improvement. Please note that this is a paid internship where you will have the opportunity to enhance your skills in lead generation, campaign management, digital analytics platforms, CRM tools, data analytics, social media strategies, interpersonal and communication skills, digital marketing channels, social media marketing, and marketing analytics.,

As an integral part of our team at Teach Maven, you will be responsible for assisting in the planning and execution of digital marketing campaigns. Your role will involve supporting lead generation efforts through various channels such as social media, email, and paid advertisements. Collaboration with the content team will be essential to create compelling marketing materials that resonate with our target audience. Monitoring and reporting on campaign performance and analytics will be a key aspect of your responsibilities. Additionally, you will be tasked with managing our social media platforms, engaging with online communities, and ensuring a consistent brand presence across all channels. Conducting market research and competitor analysis will also be part of your role to help inform our marketing strategies. Join us at Teach Maven, an EdTech company based in Bengaluru, that provides training programs to both students and working professionals. Take on this exciting opportunity to contribute to our mission of empowering individuals through education and skill development.,

As a Digital Marketing Executive at Bajaao, you will play a crucial role in assisting the planning, execution, and optimization of our online marketing channels. You should possess a strong understanding of digital marketing concepts and strategies. Your responsibilities will include utilizing marketing analytics techniques to collect data from various sources such as social media and web analytics. You will be responsible for identifying trends, insights, and performance metrics to enhance our digital marketing campaigns. Monitoring and reporting the performance of campaigns against established goals like ROI and KPIs will be a key aspect of your role. You will be actively involved in planning and managing our company's presence on social media platforms like Twitter, Instagram, and Facebook. Engaging with customers on social media, forwarding leads to relevant teams, and monitoring customer interactions will be part of your daily tasks. Additionally, you will assist in the planning and execution of online newsletters and promotional emails. Collaborating with internal teams to create optimized landing pages and enhance user experience throughout the user funnel will be essential. Your role will also involve conducting market research, analyzing consumer reports, and questionnaires to gather valuable insights. Composing and posting online content on our website and other merchandising platforms will be a key responsibility. To excel in this role, you should have proven work experience in digital marketing and possess strong analytical abilities to evaluate customer experiences across various touchpoints. Keeping abreast of the latest trends and best practices in online marketing is necessary. Proficiency in website analytics tools like Google Analytics and experience in setting up and optimizing Google AdWords campaigns would be advantageous. Strong analytical skills and a data-driven approach are essential attributes for this position.,

As an experienced Marketing Analytics Trainer, you will have the opportunity to deliver a comprehensive classroom training program for our Brand Design and Activation Team based in Mumbai (Vikhroli). This program spans over 23 full days and is aimed at 1011 professionals involved in Content Marketing, Digital Marketing, Social Media Marketing, and Campaign Creation & Activation. Your role will involve designing and facilitating a program titled "Marketing Analytics: Data-Driven Decision Making" tailored to Brand Managers, Brand Activation Leads, and Product Marketing Professionals. The primary objective of this program is to equip participants with the knowledge and skills to leverage analytics for marketing decision-making effectively. Throughout the training, you will guide participants to understand the four key types of analytics - Descriptive, Diagnostic, Predictive, and Prescriptive - and demonstrate how each type contributes to informed marketing strategies. Moreover, you will enable participants to translate data insights into actionable marketing plans, utilizing both qualitative and quantitative research tools to extract valuable customer insights. Your expertise will be pivotal in connecting research outcomes to decisions related to brand positioning, campaign development, and product innovation. By integrating analytics and customer insights, you will help create a cohesive decision-making framework aligned with the overarching business goals of the organization. To excel in this role, you are required to have a proven track record in Marketing Analytics training or similar corporate workshops. A strong understanding of data-driven marketing practices and analytical frameworks is essential, along with the ability to engage effectively with cross-functional teams from various departments such as brand, product, and digital. Additionally, the inclusion of hands-on examples and relevant industry use cases in your training sessions is highly preferred to enhance the learning experience for the participants.,

The Assistant Manager Marketing position at Accor in Gandhinagar, India is an exciting opportunity to be a part of a dynamic team and contribute to the growth and success of marketing initiatives. As an enthusiastic and innovative team member, you will assist in developing and implementing comprehensive marketing strategies that align with company goals and objectives. Collaborating with cross-functional teams, you will create and execute marketing campaigns across various channels such as digital, social media, email, and traditional advertising. Your responsibilities will include conducting market research to analyze consumer behavior in Gandhinagar and surrounding areas, managing content creation for marketing platforms while ensuring consistency in brand messaging, and monitoring marketing campaign performance to provide insights for improvement. Additionally, you will assist in budget management for marketing initiatives, coordinate with external agencies and vendors for high-quality marketing materials, and support the development of the company's online presence through websites and social media channels. To qualify for this role, you should hold a Bachelor's degree in Marketing, Business Administration, or a related field, along with 3 to 5 years of experience in marketing with a focus on digital strategies. Strong knowledge of marketing principles, excellent written and verbal communication skills in English, proficiency in digital marketing tools and analytics, and the ability to manage multiple projects simultaneously are essential. Familiarity with the local market in Gandhinagar and surrounding areas, creativity in generating innovative marketing ideas, and strong teamwork and collaboration skills are also desired qualities. Accor values Diversity & Inclusion by welcoming everyone and respecting their differences, with priority given to qualities and skills in extending employment and development opportunities. The company aims to provide meaningful employment, a warm culture, excellent working conditions, and promote the development of all individuals, including those with disabilities. If you have specific needs, do not hesitate to communicate them so that they can be taken into consideration.,

Join a dynamic team of Marketing Mavericks dedicated to understanding customer needs and bridging the gap between industry requirements and innovative solutions. As a part of the Integrated Marketing team, you will be instrumental in driving comprehensive marketing initiatives to foster growth and deliver value. As the Life Sciences Marketing Manager within the Integrated Marketing Team, you will be immersed in the global Life Sciences sector, encompassing Pharmaceuticals, Biotechnology, and Medical Technology. Your role will involve collaborative work on cutting-edge projects, leveraging deep industry knowledge and marketing expertise. Your primary responsibilities will include spearheading Digital Marketing, Demand Generation, and Communications strategies to position our organization as a premier provider of advanced IT services to the top global Life Sciences enterprises. Key responsibilities: - Demonstrate strong project management skills to effectively plan, execute, and deliver content initiatives. This entails overseeing timelines, budgets, and resources while coordinating cross-functional teams. Employ an analytical and data-driven approach to steer decision-making processes. - Develop and maintain marketing and branding strategies in alignment with organizational goals. Monitor corporate branding initiatives across projects to ensure consistent delivery of a quality brand image. - Manage the demand generation marketing portfolio, encompassing activities such as SEO/SEM, Social Media Marketing, AdWords management, Content Marketing, Campaign Management, Email Marketing, and Marketing Analytics. - Conceptualize and implement revenue-generating marketing programs to meet lead targets through various channels including Events, Website, Social Media Marketing, Ad campaigns, SEO, Email, Blogs, Paid PPC, and Inside Sales Campaigns. - Collaborate with cross-functional teams to generate innovative content ideas. Conduct market research to devise strategies based on insights and competitor analysis, communicating differentiation strategies to the sales team and senior leadership. - Coordinate with internal departments to gather briefs and requirements for new launches and execute initiatives in a timely manner. Collaborate with the marketing team and other departments to develop video and marketing collaterals. - Oversee the creative production of both online and offline marketing assets, including graphic design, video production, and web development from concept to execution. Qualifications & Skills: - MBA from a tier 1 institute with a bachelor's degree in Marketing, Journalism, Communications, or a related field. - Extensive experience (8+ years) in digital marketing and advertising platforms, specifically within the Life Sciences Industry. - Proficiency in branding, creative development, digital marketing, campaign deployment, and optimization. - Ability to engage with middle to senior management levels within organizations, along with experience in working with agencies or marketing firms catering to Life Sciences clients. - Strong knowledge of marketing and advertising technologies, with hands-on expertise to enhance client outreach strategies. - Proficient in analytics tools for measuring digital marketing performance and ROI. Skilled in marketing automation and social media platforms. - Proven track record of designing and implementing successful marketing and sales campaigns across various platforms.,

We are looking for a highly skilled and experienced Marketing Analyst to join our team at i95dev, a brand of JIVA InfoTech. The ideal candidate will have 4-7 years of experience in the IT Services & Consulting industry. Roles and Responsibility Develop and implement comprehensive marketing strategies to achieve business objectives. Analyze market trends and competitor activity to identify opportunities and threats. Collaborate with cross-functional teams to launch new products and services. Conduct market research and surveys to gather customer insights and preferences. Create and manage marketing budgets to ensure effective allocation of resources. Monitor and report on marketing campaign performance using key metrics and analytics tools. Job Requirements Proven experience in marketing analysis and strategy development. Strong understanding of market research methods and data analysis techniques. Excellent communication and project management skills. Ability to work in a fast-paced environment and meet deadlines. Proficiency in marketing automation platforms and CRM software. Strong analytical and problem-solving skills with attention to detail.

JD for Marketing Coordinator: Job Description: Marketing Coordinator Work Location: Baner, Pune. Experience: 1-2 yrs. Salary: 30K - 40K/month Main Job Tasks and Responsibilities: Prepares marketing reports by collecting, analyzing, and summarizing sales data Upload and maintain data on company's website, social media handles, etc. Manage CRM data and generate regular reports Coordinate with teams for the data-related issues and optimisations. Online and offline project-related tasks execution Updating paperwork, maintaining documents and word processing Coordinating offline events as necessary Conducting meetings and documenting the same Handling marketing-related activities for the onboarded projects and the company Supports sales team for CRM, various data, analyses, and product information Maintaining research databases Skills required: Ability to work well under limited supervision Warm personality Sound knowledge about the following Microsoft Office Google Workspace Apps (Gmail, Youtube, Google Docs, spreadsheets, presentations, etc.) Excellent analytical skills Good communication in English, written and spoken Intermediate in handling computers and internet Digital Marketing Basic knowledge of Google Workspace Apps Financial skills Project management Team coordination Education and work experience requirements: Bachelors or masters degree (BE/ME/MBA/BTech/MTech/BCom or equivalent) Working experience in digital marketing, particularly within real estate. Note : Fieldwork will be there for meetings only and site requirement inspections.

About the Internship: We are looking for a highly motivated and analytical MBA intern who possesses a solid understanding of digital marketing principles and data analytics. This internship provides a valuable opportunity to acquire practical experience in a fast-paced setting, where you will actively contribute to real-world marketing strategies and utilize data to propel business growth. The ideal candidate will play a crucial role in bridging marketing initiatives with data-driven insights, assisting in the optimization of campaigns and comprehension of customer behavior. Key Responsibilities: Data Analysis & Reporting: You will be responsible for collecting, cleaning, and analyzing data from a variety of digital marketing channels such as website analytics, social media, email campaigns, paid ads, and CRM systems to detect trends, patterns, and insights. Developing and managing marketing dashboards and reports utilizing tools like Google Analytics, Tableau, Power BI, or similar platforms, to offer actionable recommendations to the marketing team. Conducting in-depth analyses on campaign performance, customer segmentation, and user journeys to unveil opportunities for enhancement. Aiding in the setup and analysis of A/B tests and multivariate tests to enhance conversion rates and user engagement. Digital Marketing Strategy & Execution Support: Providing support in the development and execution of digital marketing campaigns across multiple channels including SEO, SEM, social media, email marketing, and content marketing. Performing market research and competitive analysis to recognize new opportunities and guide marketing strategies. Assisting in the optimization of website content and landing pages for better search engine ranking and user experience. Collaborating with the marketing team on content strategy by identifying data-driven topics and formats that resonate with target audiences. Strategic Insights & Recommendations: Translating intricate data findings into clear, concise, and actionable recommendations for stakeholders. Delivering findings to cross-functional teams such as marketing, product, and sales to influence business decisions. Contributing to the ongoing enhancement of our digital marketing and data analytics processes. Qualifications: Currently pursuing a Master of Business Administration (MBA) degree from an accredited institution. Possess a strong academic background with a focus or specialization in Marketing, Business Analytics, Data Science, or a related field. Demonstrated comprehension of digital marketing concepts and channels including SEO, SEM, social media, email marketing, and content marketing. Proficient in data analysis tools and techniques, with strong Excel skills. Familiarity with web analytics platforms like Google Analytics, Adobe Analytics, and other marketing automation or CRM tools such as HubSpot, Salesforce. Experience with data visualization tools like Tableau, Power BI is advantageous. Basic knowledge of SQL or programming languages like Python/R for data manipulation and analysis is highly desirable. Excellent analytical, critical thinking, and problem-solving abilities. Strong written and verbal communication skills with the capacity to present complex information clearly and concisely. Ability to work independently and collaboratively in a fast-paced, dynamic environment. High level of curiosity, proactivity, and a strong desire to learn and contribute.,

The Client Marketing Analytics team at Citi focuses on transforming data into actionable insights to optimize marketing strategies across various channels and lines of business. The primary goal is to enhance client engagement and ROI through data-driven decisions. This role is situated within Analytics & Information Management (AIM), which is Citi's internal analytics center. As part of this role, you will be responsible for various key tasks, including managing marketing partnerships, evaluating campaign performance, and optimizing ROI. You will also analyze event data to assess its impact on client engagement and ROI, providing recommendations for future events. Additionally, you will be analyzing client engagement across digital platforms and social media to optimize content placement for acquisition and engagement. Developing and maintaining dashboards to monitor marketing performance, delivering real-time insights, and enhancing reporting capabilities using advanced platforms are also crucial responsibilities. You will identify and recommend future marketing strategies, continuously improve processes using Generative AI tools, and translate data into actionable insights regarding consumer behavior to drive targeting and segmentation strategies. Communication of findings to business partners and senior leaders is essential. Furthermore, ensuring that data analysis informs marketing investment decisions and plan activities, analyzing marketing program performance and business initiatives, including forecasting key indicators, and collaborating with internal and external stakeholders to build, implement, track, and improve decision strategies are part of the role. Moreover, you will develop and implement data-driven recommendations using analytical and segmentation methodologies, integrate profitability drivers to make pricing and offer recommendations, and perform ad-hoc analytical requests. Team management involving managing, evaluating, and mentoring a team of analysts, including performance reviews, compensation, and staffing decisions, is also a critical aspect. Appropriately assessing risk in business decisions and ensuring compliance with applicable laws and regulations is part of the responsibilities. Qualifications for this role include a Master's or Bachelor's degree in a quantitative field (Engineering, Technology, Computer Science) with over 10 years of experience in analytical solutions delivery and team leadership. An MBA with a specialization in Analytics or Marketing is also welcome. The ideal candidate should have proven ability to lead and mentor analysts, possess strong analytical and problem-solving skills, experience with large datasets, data warehousing, and data extraction techniques, excellent communication and interpersonal skills, and familiarity with marketing analytics, marketing effectiveness, marketing measurement & optimization, and financial services experience. Experience with marketing automation and web analytics platforms, as well as data visualization tools, is also desired. Please note that this job description provides a high-level overview of the work performed, and other job-related duties may be assigned as required.,

About the Opportunity: You will be operating in the dynamic digital marketing and engineering services sector in India, as a forward-thinking leader bridging innovative technology with creative marketing strategies. This role offers a unique opportunity for growth and hands-on experience in lead generation, campaign optimization, and digital engagement. The focus is on harnessing cutting-edge digital methods to drive business impact while nurturing emerging talent on-site. Role & Responsibilities: You will develop and implement innovative lead generation strategies to identify and engage potential clients. Additionally, you will optimize and manage digital marketing campaigns using data analytics to drive maximum performance. It will be essential to collaborate closely with creative and content teams to produce compelling and conversion-oriented marketing assets. Monitoring, analyzing, and reporting performance metrics will also be part of your responsibilities, providing actionable insights for continuous improvement. You will work directly on-site, engaging with cross-functional teams and benefitting from mentorship by seasoned marketing professionals. Ensuring that all marketing activities align with overall business objectives and industry best practices will be crucial. Skills & Qualifications: Must-Have: - Basic understanding of digital marketing channels, social media strategies, and lead generation techniques. - Familiarity with CRM tools and digital analytics platforms. - Excellent communication and interpersonal skills, with the ability to work effectively on-site. Preferred: - Some exposure to marketing analytics through coursework or previous internship experience. - Creative mindset with the ability to adapt to evolving digital trends and technologies. - A proactive approach and eagerness to contribute to team success. Benefits & Culture Highlights: You will gain hands-on experience in a fast-paced digital marketing environment with real-world impact. Additionally, you will receive mentorship from experienced professionals, providing guidance and career development. Thriving on collaboration, the on-site culture promotes innovation, learning, and continuous improvement. Note: This is a paid internship.,

Abalone Artifacts Export is a global wholesale and manufacturing company specializing in metaphysical and lifestyle products. We are currently seeking an Email Marketing Specialist for a full-time on-site role in Ahmedabad. As the Email Marketing Specialist, you will play a key role in creating and managing email marketing campaigns to drive engagement and generate leads. Your responsibilities will include developing email strategies, crafting compelling content, segmenting email lists, and conducting A/B testing to optimize campaign performance. You will also be tasked with analyzing campaign results, utilizing marketing automation tools, and collaborating with the marketing team to align email initiatives with broader marketing goals. To excel in this role, you should possess expertise in Email Marketing Software and Marketing Automation tools, along with strong Lead Generation and Marketing Analytics skills. Exceptional written and verbal communication skills are essential, as well as experience in A/B testing and email segmentation. A detail-oriented approach and a focus on data-driven decision-making will be crucial for success in this position. We are looking for a team player who can collaborate effectively with colleagues and bring a creative approach to email marketing. Previous experience in the marketing field, particularly in email marketing, is preferred. A Bachelor's degree in Marketing, Communications, or a related field is required. If you are passionate about email marketing and have the skills and qualifications we are looking for, we invite you to apply for this exciting opportunity with Abalone Artifacts Export.,

As a Marketing Analytics Specialist at Trimble, you will be crucial in supporting the Trimble Demand Generation Teams by playing a pivotal role in shaping the future of Marketing analytics. Your primary responsibility will involve defining and driving a clear vision for the team while ensuring successful implementation. You will focus on building the technical foundation and analytics framework to support Marketing and Publishing initiatives, optimizing processes, and aligning data strategies with broader business goals. Your key responsibilities will include defining, developing, and implementing the technical foundation and analytics framework for Marketing and Publishing initiatives. This will involve collaborating with cross-functional teams to define data requirements, objectives, and key performance indicators (KPIs) for user acquisition campaigns and broader publishing strategies. Moreover, you will work closely with the Marketing Operations team to create and implement data collection strategies for capturing key marketing data from various sources. As a Marketing Analytics Specialist, you will also be responsible for developing and maintaining data models & dashboards to organize and visualize marketing data, providing actionable insights to stakeholders. Your role will entail conducting in-depth analysis of user acquisition campaigns, including cohort analysis, attribution modeling, and A/B testing to identify trends, patterns, and opportunities for optimization. To excel in this role, you should have 5-8 years of proven experience in marketing analytics, with a focus on customer acquisition in both B2B and B2C industries. Strong analytical skills and proficiency in data analysis tools and programming languages such as SQL, Python, R, or similar platforms are essential. Additionally, proficiency in developing visually compelling and insightful dashboards within Domo to track key marketing performance indicators is required. You should be adept at translating complex marketing data into easily understandable and actionable insights through data visualization best practices. Proficiency in statistical analysis, data visualization tools, and a deep understanding of digital marketing channels and attribution models are crucial for this role. Moreover, excellent communication, collaboration skills, and strong project management skills are essential to effectively manage multiple priorities and deadlines in a fast-paced environment. In this role, you will have the opportunity to stay informed about industry trends, best practices, and emerging technologies in marketing analytics and user acquisition, incorporating new techniques and tools as appropriate. Your ability to mentor and guide junior analysts will foster a culture of data-driven decision-making and continuous improvement within the team. Trimble, a leading provider of advanced positioning solutions, offers an exciting and entrepreneurial environment with a focus on growth and innovation. As a Marketing Analytics Specialist at Trimble, you will be part of a dynamic team that is changing the way the world works through sophisticated positioning technologies.,

As a Project Manager at our Bangalore, India location, you will be responsible for overseeing and coordinating various client projects from inception to completion. Your role will involve acting as the main point of contact between clients and our agency, ensuring clear communication and alignment on project goals, timelines, and deliverables. It will be crucial for you to develop detailed project plans, manage budgets, and allocate resources effectively to ensure that all projects are delivered on time, within scope, and within budget. Collaboration with cross-functional teams, including designers, web developers, and marketers, will be essential to ensure seamless project execution. You will need to track project progress, identify potential risks, and implement solutions to mitigate them. Additionally, you will be responsible for reporting project status to clients and internal stakeholders, maintaining high levels of client satisfaction. Strong organizational skills, attention to detail, and the ability to multitask are essential for this role. You must also possess excellent communication and leadership skills to motivate teams and foster a collaborative work environment. Experience with project management tools and methodologies, as well as a solid understanding of digital marketing strategies and techniques, is crucial for success in this position. Key Responsibilities: 1. **Project Planning and Management:** - Develop comprehensive project plans, detailing timelines, milestones, and deliverables. - Manage project scope, objectives, and resource availability to ensure all aspects of the project are delivered on time and within budget. - Use project management tools to track progress and provide detailed reports to clients and internal stakeholders. 2. **Client Communication:** - Serve as the primary point of contact for clients, maintaining regular communication to manage expectations and provide updates. - Facilitate meetings with clients to discuss project progress, address concerns, and gather feedback. 3. **Team Coordination:** - Collaborate with cross-functional teams to ensure cohesive project execution. - Allocate tasks and responsibilities to team members, ensuring clarity and efficiency in the workflow. - Motivate and guide team members to foster a collaborative and productive work environment. 4. **Risk Management:** - Identify potential project risks and develop strategies to mitigate them. - Monitor project performance and implement corrective actions as needed to keep projects on track. 5. **Quality Assurance:** - Ensure all project deliverables meet the highest standards of quality and align with client expectations. - Conduct regular reviews and evaluations of project processes to identify areas for improvement. 6. **Budget Management:** - Develop and manage project budgets, ensuring financial efficiency and resource optimization. - Monitor and report on project financials, making adjustments as necessary to stay within budget. 7. **Reporting and Documentation:** - Prepare and present detailed project reports, including status updates, budget summaries, and performance metrics. - Maintain thorough documentation of all project-related activities, decisions, and changes. Qualifications: - Bachelors degree in Marketing, Business Administration, or a related field. - Proven experience as a Project Manager in a digital marketing agency or similar environment. - Strong understanding of digital marketing strategies, including SEO, PPC, social media, email marketing, and content marketing. - Proficiency in project management software (e.g., Asana, Trello, Basecamp) and tools (e.g., Microsoft Office, Google Workspace). - Excellent organizational and multitasking skills, with a keen attention to detail. - Exceptional communication and interpersonal skills, with the ability to build strong client relationships. - Leadership and team management abilities, with a focus on collaboration and motivation. - Problem-solving skills and a proactive approach to identifying and addressing challenges. - Ability to work under pressure and meet tight deadlines. Preferred Qualifications: - Project Management Professional (PMP) certification or equivalent. - Experience with Agile or Scrum methodologies. - Familiarity with web development processes and tools. Work Environment: - Fast-paced and dynamic agency setting. - Collaborative and team-oriented culture. - Opportunity to work on diverse and innovative digital marketing projects.,

Job Description: Are you a digital-first thinker who thrives on scaling brands through performance marketing? Were looking for a Digital Marketing Manager to lead our online growth across paid media, quick-commerce platforms, and e-commerce marketplaces. What You will do: Strategize & execute high-performing campaigns across all paid channels Meta, Google, YouTube, Programmatic, Affiliates, etc. Optimize ROAS through data-driven decisions and real-time performance tracking. Drive visibility, traffic, and conversions on Quick-Commerce platforms (e.g., Blinkit, Zepto, Instamart) and E-commerce Marketplaces (e.g., Amazon, Flipkart). Analyze competitor strategies, market trends, and audience insights to stay ahead of the game. Build detailed performance reports and campaign analysis dashboards. Collaborate with creative, product, and sales teams to ensure cohesive digital narratives and promotions. Skills Required: Strong command over paid media buying (Meta Ads, Google Ads, Performance Max, etc.) Deep understanding of quick-commerce ecosystem and how to scale performance within it Proven experience with e-commerce marketplace operations, ads, and product visibility strategies. Familiarity with analytics tools like GA4, Google Data Studio, and ad manager dashboards. Result-oriented mindset with strong analytical & problem-solving skills. Requirements: 1+ years of hands-on digital marketing experience Prior experience in FMCG, D2C, Q-Commerce, or E-commerce domains is highly preferred Strong verbal and written communication skills.

As a Retention Marketing Manager at Exotic India Art Pvt. Ltd., you will play a crucial role in analyzing customer data, identifying retention opportunities, and implementing data-driven strategies to enhance customer loyalty and lifetime value. Your primary responsibilities will involve collaborating with various teams to drive customer acquisition, engagement, and retention through effective growth strategies. You will work closely with the marketing, CRM, and e-commerce teams to align growth initiatives with overall business goals. Your focus will be on optimizing multi-channel marketing campaigns, particularly email marketing, to enhance customer experience, conversion rates, and retention. By running A/B tests, analyzing campaign performance, and refining strategies, you will aim to improve key metrics such as open rates, click-through rates (CTR), and conversion rates. In this role, data analysis and reporting will be essential. You will analyze customer journeys, repeat behavior, churn trends, product performance, and market trends to provide insights for maximizing user conversion and identifying growth opportunities. Additionally, you will be responsible for building and managing dashboards and reports for key performance indicators (KPIs) like customer lifetime value (CLV), churn rate, and re-engagement. Qualifications for this position include a bachelor's degree in Marketing, Business, Economics, Data Science, or a related field. You should have a strong background in growth marketing, product marketing, or marketing analyst roles, with at least 2-4 years of experience, preferably in a startup or high-growth company. Proficiency in email marketing, along with familiarity in paid media, SEO, and social media channels, is required. Strong analytical skills, proficiency in marketing and analytics tools such as Google Analytics, Tableau, and CRM platforms, as well as excellent communication and collaboration abilities are essential for success in this role. As part of the team at Exotic India Art Pvt. Ltd., you can expect a competitive salary based on experience, along with benefits such as health insurance, provident fund, opportunities for professional growth, a collaborative work environment, employee discounts on Exotic India Art products, and leave encashment. If you are ready to take on this exciting opportunity, please submit your resume and a cover letter to hr@exoticindia.com with the subject line "Retention Marketing Manager Application." Join us on a full-time basis, working Monday to Saturday from 09:30 AM to 06:30 PM, and be a part of our dynamic and inclusive work culture focused on driving customer engagement and growth.,

Tiger Analytics is a global leader in AI and analytics, assisting Fortune 1000 companies in overcoming their most challenging obstacles. Offering comprehensive AI and analytics services and solutions, we empower businesses to achieve real outcomes and value on a large scale. Our mission is to expand the horizons of what AI and analytics can accomplish, aiding enterprises in navigating uncertainty and decisively moving forward. Our ultimate goal is to provide certainty in shaping a better tomorrow. With a team of over 4000 technologists and consultants across the US, Canada, the UK, India, Singapore, and Australia, we collaborate closely with clients in various sectors such as CPG, Retail, Insurance, BFS, Manufacturing, Life Sciences, and Healthcare. Many of our team leaders are recognized in the Top 10 and 40 Under 40 lists, showcasing our commitment to innovation and excellence. As a Great Place to Work-Certified organization (2022-24) and acknowledged by prominent analyst firms including Forrester, Gartner, HFS, Everest, ISG, and others, we have been featured in lists of the Best and Fastest Growing analytics firms by Inc., Financial Times, Economic Times, and Analytics India Magazine. About the role: Tiger's expanding Banking Financial Services vertical is seeking self-motivated AI/ML/Data Science and consulting professionals with domain expertise in the Banking and Financial Services sector and robust technical skills for a challenging role in Marketing and Customer Analytics. The responsibilities of this role include collaborating with diverse clients to analyze, evaluate, and propose Marketing analytics solutions and Campaign performance measurement plans. Additionally, the position entails managerial duties such as task setting and review, quality control, as well as supervising, mentoring, and coaching analysts within the team. As part of the broader Financial Services practice, you will have the opportunity to address a wide range of pivotal business challenges across various work streams. Engaging with clients and client partners to grasp their business context, you will work alongside a team of data scientists and engineers. Location: Chennai Experience: 2 to 8 years Responsibilities: 1) Drive data-driven insights to optimize marketing strategies, enhance customer targeting, and improve campaign performance 2) Analyze large datasets, monitor key performance metrics, and offer actionable insights to steer Marketing decisions supporting business growth, customer engagement, and overall marketing for Banking's Retail and Commercial products 3) Create and maintain dashboards and reports for tracking key performance indicators (KPIs) and business metrics 4) Collaborate with clients and stakeholders to aid in establishing the marketing analytics roadmap and presenting the analytical insights Required Qualifications, Capabilities, and Skills: 1) Degree in Accounting, Commerce, Economics, Statistics / Mathematics, or Marketing 2) Post-Graduate qualifications in finance, economics, or accounting, with a focus on Marketing Desired Experience: 1) Proficiency in the Banking sector (Retail or Commercial banking) and banking products 2) Background in Marketing analytics to drive marketing decisions for the bank 3) Advanced skills in SQL and experience with large, complex datasets 4) Strong expertise in Excel reporting, data visualization tools (Tableau, Power BI) 5) Experience in leading teams and managing direct client stakeholders Desirable Skills: 1) Familiarity with marketing and financial metrics (CPL, CPA, CLTV, ROI, NPV, etc.) and optimizing marketing campaigns based on performance data 2) Hands-on Development experience in Python/Py-Spark/SAS 3) Experience with advanced analytics techniques such as regression analysis and customer segmentation to extract actionable insights from customer and marketing data,

THE COMPANY MPOWER s borderless loans and scholarships enable students from around the world to realize their full academic and career potential by attending top universities in the U.S and Canada. As a mission-oriented fintech/edtech company, we move extremely quickly and leverage the latest technologies, global best practices, and heavy analytics to tackle one of the biggest challenges in financial inclusion. We re backed by over $150 million in equity capital from top global investors, which enables fast growth and provides our company with financial stability and a clear path to an IPO over the coming years. Our global team is composed of former management consultants, financial service and technology professionals, and other experts in their respective fields. We work hard, have fun, and believe strongly in our cause. For us, MPOWER s mission is personal. As a member of our team, you ll be challenged to think quickly, act autonomously, and constantly grow creatively in an environment where fast change and exponential growth are the norm. Ideation and implementation happen very quickly. We value feedback and emphasize personal and professional development by providing the resources you need to further your skills and grow with the company. MPOWER is committed to cultivating your strengths and curiosity and helping you make an immediate impact. MPOWER has been named one of the best fintechs to work for by American Banker for the past 6 years in a row.. We pride ourselves on being a growth company for grown-ups, where there are no pool tables but rather great health, education, and maternity/paternity benefits instead. Our team diversity has been recognized as well; we re one of the most diverse workforces in the world in terms of nationality, gender, religion, age, sexual orientation, and educational background. THE INTERNSHIP - Marketing Analytics ( Bangalore, India ) We are looking for a dynamic Marketing Intern to join the growth engine of a mission-driven fintech company and help shape how MPOWER connects with international students around the world. As a Marketing Analytics Intern, you ll turn raw data into meaningful insights that guide strategic decisions and fuel global marketing growth. We re looking for interns who can think creatively and analytically, embrace ambiguity and thrive in an entrepreneurial environment and have a solution-focused mindset driven by making an impact. Analyzing cross-channel performance including Affiliate, Organic Search, and Paid Media to identify key drivers of growth and underperforming areas. Exploring relationships between school, major, and loan rate combinations to determine which factors most influence application behavior. Maping engagement patterns across the student journey (Accepted, Applied, Enrolled) to identify conversion opportunities within the funnel. Surfacing high-potential markets such as India, Kenya, and Nigeria where student demand is strong but outreach efforts can improve. Translating insights into clear, strategic recommendations that optimize channel performance and support MPOWER s international growth objectives. THE QUALIFICATION Currently pursuing Masters degree in Marketing, Business, Data Analytics, or a related field. Strong interest in data analysis, marketing optimization, and user experience. Excellent communication and collaboration skills, with the ability to work effectively across teams. Basic understanding of A/B testing, web analytics, and conversion rate optimization (preferred but not required). Strong written and verbal communication skills with the ability present complex information clearly and concisely to different stakeholders A passion for financial inclusion and access to higher education is a must, as well as comfort working with a global team across multiple time zones and locations! In addition, you should be comfortable working in a fast growth environment, meaning a small agile team, fast-evolving roles and responsibilities, variable workload, tight deadlines, a high degree of autonomy, and 80-20 everything.

Overview: We are looking for a highly experienced Salesforce Marketing Cloud Strategy & Analytics Consultant to lead a strategic evaluation and optimization of our marketing analytics and technology stack, with a core focus on Salesforce Marketing Cloud and Account Engagement (MCAE/Pardot) . This role will drive insight discovery, tool rationalization, and data visualization strategies to ensure our marketing and sales teams have a unified and actionable view of prospect and customer engagement. Key Deliverables: Discovery Summary: Conduct business discovery and articulate/document marketing objectives and KPIs. Marketing Analytics Audit: Assess current analytics and data infrastructure across Salesforce Marketing Cloud, Account Engagement (MCAE), and related tools (tag managers, cookies, GA, etc.). Tech Stack Rationalization: Evaluate existing tools and identify gaps or redundancies. Recommend the ideal stack centered around Salesforce Marketing Cloud and how each component should integrate. Visualization & Reporting: Design a strategy to expose insights via dashboards or other visualization tools (preferably native to Salesforce or compatible platforms). Recommend how campaign tracking and reporting should be structured within Salesforce for maximum transparency and insight. Focus Areas & Strategic Outcomes: 1. General Web Traffic & Behavior Attribution Improve tracking of audience sources, behaviors, and conversion paths. Leverage cookies/tags in concert with Salesforce MCAE for deeper visibility. Enable end-to-end attribution for lead generation efforts. 2. Audience Insights, Engagement & Reach Use Salesforce data and conversational AI tools to capture visitor interests and navigation preferences. Personalize content and journeys using dynamic content and engagement studio within MCAE. 3. Enhanced Attribution Modeling Improve channel-level attribution using Salesforce Marketing Cloud Intelligence. Optimize campaign spending and ROI by surfacing true impact across digital channels. 4. Bot vs Human Traffic Differentiation Use analytics filters and Salesforce tracking to separate and optimize for human vs bot behavior. Prepare data and reporting models for future AI/LLM browsing behavior. 5. Intent & Anonymous Persona Identification Capture and enrich anonymous behavior via MCAE and web tracking. Connect web intent signals with first-party data to drive high-quality lead conversion and segmentation. 6. Known Contact Identification & Personalization Maximize the capabilities of MCAE for known prospect nurturing. Implement advanced segmentation, journey mapping, and dynamic content strategies. Ensure marketing and sales have aligned, actionable insights into contact behavior across touchpoints. 7. Unified 360 Campaign & Audience View Develop a strategic framework for campaign tracking and performance visualization within Salesforce. Define how MCAE, core Marketing Cloud, CRM data, and analytics tools combine to deliver a unified view across the funnel. Qualifications: 5+ years of experience in marketing operations, martech strategy, or digital analytics Deep hands-on experience with Salesforce Marketing Cloud and MCAE (formerly Pardot) Proven ability to design and optimize multi-tool tech stacks centered around Salesforce Strong understanding of cookie/tag architecture, GA, and intent-based tracking tools Experience implementing Salesforce-integrated dashboards (e.g., Tableau CRM, Datorama, etc.) Ability to translate complex data into clear business insights Familiarity with AI or conversational tools for marketing personalization is a plus

Overview: We are looking for a highly experienced Salesforce Marketing Cloud Strategy & Analytics Consultant to lead a strategic evaluation and optimization of our marketing analytics and technology stack, with a core focus on Salesforce Marketing Cloud and Account Engagement (MCAE/Pardot) . This role will drive insight discovery, tool rationalization, and data visualization strategies to ensure our marketing and sales teams have a unified and actionable view of prospect and customer engagement. Key Deliverables: Discovery Summary: Conduct business discovery and articulate/document marketing objectives and KPIs. Marketing Analytics Audit: Assess current analytics and data infrastructure across Salesforce Marketing Cloud, Account Engagement (MCAE), and related tools (tag managers, cookies, GA, etc.). Tech Stack Rationalization: Evaluate existing tools and identify gaps or redundancies. Recommend the ideal stack centered around Salesforce Marketing Cloud and how each component should integrate. Visualization & Reporting: Design a strategy to expose insights via dashboards or other visualization tools (preferably native to Salesforce or compatible platforms). Recommend how campaign tracking and reporting should be structured within Salesforce for maximum transparency and insight. Focus Areas & Strategic Outcomes: 1. General Web Traffic & Behavior Attribution Improve tracking of audience sources, behaviors, and conversion paths. Leverage cookies/tags in concert with Salesforce MCAE for deeper visibility. Enable end-to-end attribution for lead generation efforts. 2. Audience Insights, Engagement & Reach Use Salesforce data and conversational AI tools to capture visitor interests and navigation preferences. Personalize content and journeys using dynamic content and engagement studio within MCAE. 3. Enhanced Attribution Modeling Improve channel-level attribution using Salesforce Marketing Cloud Intelligence. Optimize campaign spending and ROI by surfacing true impact across digital channels. 4. Bot vs Human Traffic Differentiation Use analytics filters and Salesforce tracking to separate and optimize for human vs bot behavior. Prepare data and reporting models for future AI/LLM browsing behavior. 5. Intent & Anonymous Persona Identification Capture and enrich anonymous behavior via MCAE and web tracking. Connect web intent signals with first-party data to drive high-quality lead conversion and segmentation. 6. Known Contact Identification & Personalization Maximize the capabilities of MCAE for known prospect nurturing. Implement advanced segmentation, journey mapping, and dynamic content strategies. Ensure marketing and sales have aligned, actionable insights into contact behavior across touchpoints. 7. Unified 360 Campaign & Audience View Develop a strategic framework for campaign tracking and performance visualization within Salesforce. Define how MCAE, core Marketing Cloud, CRM data, and analytics tools combine to deliver a unified view across the funnel. Qualifications: 5+ years of experience in marketing operations, martech strategy, or digital analytics Deep hands-on experience with Salesforce Marketing Cloud and MCAE (formerly Pardot) Proven ability to design and optimize multi-tool tech stacks centered around Salesforce Strong understanding of cookie/tag architecture, GA, and intent-based tracking tools Experience implementing Salesforce-integrated dashboards (e.g., Tableau CRM, Datorama, etc.) Ability to translate complex data into clear business insights Familiarity with AI or conversational tools for marketing personalization is a plus

Manage and grow social media for SuperClan and partners by creating content, running Meta ads, executing campaigns, tracking metrics, and staying updated on trends.

Seeking Marketing Analytics pro with 10+ yrs exp to lead 7–8 analysts. Must HAVE SQL & SAS, skilled in global stakeholder engagement. Campaign analytics not required. NP up to 60 days accepted. Contact/Whatsapp: +91 82973 51110/ shashi@livecjobs.com Required Candidate profile We are looking for ANALYTICS EXPERIENCE with a Bachelor’s or Master’s degree in Statistics, Mathematics, Economics, Engineering, or related quantitative field (or 12+ years of relevant experience).