1520 Marketing Analytics Jobs

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0.0 - 4.0 years

0 - 3 Lacs

bikaner

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Marketing Executives needed to promote and sell website plans by Srijanya Sphere. Flexible work options, performance-based incentives, and growth opportunities. Open for individuals, interns, or agencies. Location: Bikaner/Remote.

Posted 5 hours ago

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10.0 - 15.0 years

22 - 25 Lacs

gurugram

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Experience in customer analytics or CRM-related role Expertise in data analytics tools, such as SQL, Excel, Tableau or similar reporting platforms Knowledge of CRM systems & processes, preferably Salesforce or similar platform Required Candidate profile Excellent analytical & communication skills Ability to present technical information to non-technical stakeholders Detail-oriented with the ability to prioritize multiple projects deadlines

Posted 9 hours ago

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5.0 - 10.0 years

5 - 15 Lacs

bengaluru

Hybrid

Role: Senior Business Analyst Life sciences Description: The Senior Business Analyst plays a pivotal role within our Digital Excellence or Omnichannel Engagement team, driving data-informed strategies in the pharmaceutical and life sciences domain. This role requires a strong blend of digital marketing analytics, omnichannel strategy, and advanced analytics expertise to translate data into actionable insights that enhance engagement across HCPs (healthcare professionals), patients, and other key stakeholders. The ideal candidate brings a deep understanding of digital engagement models in pharma, combined with hands-on experience in omnichannel marketing—spanning CRM, rep-triggered campaigns,...

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7.0 - 12.0 years

12 - 22 Lacs

bengaluru

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Role: Senior Business Analyst Life sciences Description: The Senior Business Analyst plays a pivotal role within our Digital Excellence or Omnichannel Engagement team, driving data-informed strategies in the pharmaceutical and life sciences domain. This role requires a strong blend of digital marketing analytics, omnichannel strategy, and advanced analytics expertise to translate data into actionable insights that enhance engagement across HCPs (healthcare professionals), patients, and other key stakeholders. The ideal candidate brings a deep understanding of digital engagement models in pharma, combined with hands-on experience in omnichannel marketing—spanning CRM, rep-triggered campaigns,...

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5.0 - 10.0 years

0 - 3 Lacs

pune

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Location: Lohegaon, Pune, Maharashtra Job Title: Marketing Head for Ajeenkya D Y Patil Group (ADYPG) Job Type: Full Time About the Role: Ajeenkya D Y Patil Group (ADYPG) is seeking a visionary and result-driven Marketing Head to lead marketing, branding, and communications across all group institutions and business verticals, including Education, Healthcare, Online Education, Sports, Hospitality, Infrastructure, and Film & Media. This leadership role is ideal for a strategic thinker who can unify diverse brands under one powerful identity while driving measurable growth and innovation. Key Responsibilities: Develop and execute a comprehensive marketing and communication strategy across educa...

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4.0 - 5.0 years

7 - 11 Lacs

bengaluru

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: As a Banking Data Analyst, you will play a critical role in our clients' data-driven decision-making processes. You will work closely with marketing teams, product managers, and other stakeholders to understand their data needs and provide relevant analyses. Your expertise in SQL, marketing analytics, and banking domain knowledge will be essential to your success. Responsibilities : - Perform in-depth data analysis using SQL to extract and analyze banking data. - Develop and maintain reports and dashboards to track key performance indicators (KPIs). - Identify trends and patterns in banking data to provide actionable insights. - Analyze marketing campaign performance and provide recommenda...

Posted 12 hours ago

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6.0 - 8.0 years

3 - 7 Lacs

bengaluru

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About The Role Skill required: Delivery - HR Analytics Designation: I&F Decision Sci Practitioner Manager Qualifications: Any Graduation/Master of Business Administration Years of Experience: 13 to 18 years What would you do? Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, s...

Posted 22 hours ago

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3.0 - 5.0 years

3 - 6 Lacs

mumbai

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Skill required: Delivery - Customer Insight & Marketing Analytics Designation: I&F Decision Sci Practitioner Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Process by which data from customer behavior is...

Posted 22 hours ago

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5.0 - 8.0 years

10 - 14 Lacs

bengaluru

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About The Role Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Marketing Analytics and Reporting Good to have skills : NA Minimum 5 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your typical day will involve collaborating with various teams to ensure that application requirements are met, overseeing the development process, and providing guidance to team members. You will also ...

Posted 23 hours ago

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15.0 - 20.0 years

5 - 9 Lacs

hyderabad

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Project Role : Application Designer Project Role Description : Assist in defining requirements and designing applications to meet business process and application requirements. Must have skills : Campaign Analytics & Reporting Good to have skills : NAMinimum 2 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Designer, you will assist in defining requirements and designing applications to meet business process and application requirements. A typical day involves collaborating with cross-functional teams to gather insights, analyzing user needs, and translating them into functional specifications. You will engage in discussio...

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5.0 - 7.0 years

7 - 9 Lacs

ernakulam

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About The Role :. Key Responsibilities:. Develop and Execute Marketing Strategies. Lead the creation and execution of comprehensive marketing strategies to enhance brand visibility, attract new clients, and retain existing customers.. Design and implement marketing campaigns across various channels including digital, print, email, and social media, ensuring alignment with Finovests objectives and target audience.. Brand Development and Positioning. Oversee the development and management of the Finovest brand, ensuring consistent messaging and positioning across all platforms.. Collaborate with senior leadership to establish and maintain the companys brand voice and identity.. Content Creatio...

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5.0 - 8.0 years

10 - 14 Lacs

mumbai

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About The Role Skill required: Marketing Operations - Operations Management Designation: Marketing Engagement Senior Analyst Qualifications: BSc Years of Experience: 5 to 8 years What would you do? Assigned and aligned to region (US, LatAM, EURCAN, AsiaPac), the Digital Project Manager will be the primary point of contact to stakeholders for digital production execution. The DPM will be responsible for demand management, scope management and domain expertise to manage the production, publication and maintenance of digital materials for the Brand including; websites, banners, emails, newsletters, mobile content and promotional campaigns to the highest international standard for function, desi...

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3.0 - 5.0 years

3 - 6 Lacs

mumbai

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Skill required: Delivery - Digital Analytics Designation: I&F Decision Sci Practitioner Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do Digital analytics are quantitative measurements of the performance o...

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5.0 - 8.0 years

10 - 14 Lacs

mumbai

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About The Role Skill required: Marketing Operations - Operations Management Designation: Marketing Engagement Senior Analyst Qualifications: BSc Years of Experience: 5 to 8 years What would you do? Primary point of contact to stakeholders for MCM Campaign execution Maintain and communicate project plans, manage status meetings and updates Liaison for supporting functions:digital production, IT, fulfillment, call center, etc. Ensure deliverables are in compliance with standards (cookbooks, metrics tagging, standard consent language, etc) Campaign reporting activities, including:measurement planning, post launch monitoring , campaign report delivery and communication to key stakeholders Global...

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5.0 - 8.0 years

9 - 13 Lacs

mumbai

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About The Role Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Analytics and Modeling Senior Analyst Qualifications: Phd/BE Years of Experience: 5 to 8 years What would you do? Basic Qualifications/ Core competenciesJob location:Mumbai/Bangalore Education:Bachelors / Masters / Ph.D. Computer science, Engineering, Statistics, Mathematics, Economics or related disciplines Primary skillset should be storytelling, insight generation and presentation with 5-7 years of experience Ability to draw relevant insights from data and visualize them on slides Good Power point Skills Excellent communication skills (verbal and written). Ability to understand the bu...

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7.0 - 11.0 years

9 - 13 Lacs

mumbai

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About The Role Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Analytics and Modeling Specialist Qualifications: Phd/BE Years of Experience: 7 to 11 years What would you do? Job location:Mumbai/Bangalore Education:Bachelors / Masters / Ph.D. Computer science, Engineering, Statistics, Mathematics, Economics or related disciplines Primary skillset should be storytelling, insight generation and presentation with 5-7 years of experience Ability to draw relevant insights from data and visualize them on slides Good Power point Skills Excellent communication skills (verbal and written). Ability to understand the business context Experience of working with ...

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5.0 - 8.0 years

4 - 8 Lacs

mumbai

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Skill required: Marketing Operations - Customer Insight & Marketing Analytics Designation: Campaign Management Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Loyalty Advisor will be responsible fo...

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5.0 - 8.0 years

10 - 14 Lacs

navi mumbai

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About The Role Skill required: Marketing Operations - Digital Project Management Designation: Marketing Engagement Senior Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Overseeing the planning, execution, and delivery of projects that primarily rely on digital tools and technologies. It enc...

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3.0 - 8.0 years

10 - 14 Lacs

gurugram

Work from Office

Project Role : Application Lead Project Role Description : Lead the effort to design, build and configure applications, acting as the primary point of contact. Must have skills : Campaign Analytics & Reporting Good to have skills : NAMinimum 3 year(s) of experience is required Educational Qualification : 15 years full time education Summary :As an Application Lead, you will lead the effort to design, build, and configure applications, acting as the primary point of contact. Your typical day will involve collaborating with various stakeholders to gather requirements, overseeing the development process, and ensuring that the applications meet the specified needs. You will also engage in proble...

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8.0 - 10.0 years

0 Lacs

coimbatore, tamil nadu, india

On-site

About Intellectyx Intellectyx.ai is an AI-native innovation company helping enterprises evolve from traditional digital ecosystems to autonomous, agentic, and data-intelligent platforms . We combine advanced data observability , AI orchestration , and contextual intelligence to power smarter, faster, and more trusted decision-making across organizations. We are now seeking a Growth Marketing Lead to accelerate our brand visibility, pipeline velocity, and go-to-market expansion across global markets. Role Overview The Growth Marketing Lead will own the end-to-end growth strategy , from awareness to acquisition to retention driving measurable impact across pipeline generation, demand accelerat...

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6.0 - 9.0 years

0 Lacs

bengaluru, karnataka, india

On-site

We are an integral part of Annalect Global and Omnicom Group, one of the largest media and advertising agency holding companies in the world. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations, and other specialty communications services. Our agency brands are consistently recognized as being among the world's creative best. Annalect India plays a key role for our group companies and global agencies by providing stellar products and services in areas of Creative Services, Technology, Marketing Science (data & analytics), Market Research, Busines...

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1.0 - 3.0 years

5 - 8 Lacs

gurugram

Work from Office

About The Role Skill required: Marketing Operations - Campaign Analytics & Reporting Designation: Digital Mktg Advisory Associate Qualifications: Any Graduation Years of Experience: 1 to 3 years Language - Ability: English(International) - Proficient What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/design. Pr...

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7.0 - 11.0 years

4 - 7 Lacs

navi mumbai

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About The Role Skill required: Delivery - Marketing Analytics and Reporting Designation: I&F Decision Sci Practitioner Specialist Qualifications: Any Graduation Years of Experience: 7 to 11 years What would you do? We're Accenture Marketing Operations. We're the global managed services arm of Accenture Interactive. We sit in the Operations Business to take advantage of the industrialized run capabilities leveraging investments from Accenture Operations. Our quest is to activate the best experiences on the planet by driving value across every customer interaction to maximize marketing performance. We combine deep functional and technical expertise to future-proof our client's business while a...

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5.0 - 8.0 years

4 - 7 Lacs

navi mumbai

Work from Office

About The Role Skill required: Delivery - Marketing Analytics and Reporting Designation: I&F Decision Sci Practitioner Sr Analyst Qualifications: Any Graduation Years of Experience: 5 to 8 years What would you do? We're Accenture Marketing Operations. We're the global managed services arm of Accenture Interactive. We sit in the Operations Business to take advantage of the industrialized run capabilities leveraging investments from Accenture Operations. Our quest is to activate the best experiences on the planet by driving value across every customer interaction to maximize marketing performance. We combine deep functional and technical expertise to future-proof our client's business while ac...

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3.0 - 5.0 years

8 - 13 Lacs

mumbai

Work from Office

About The Role Skill required: Marketing Operations - Digital Project Management Designation: Marketing Engagement Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 Years What would you do? In this role, you need to analyze and solve increasingly complex problemsYour day to day interactions is with peers within AccentureYou are likely to have some interaction with clients and/or Accenture managementYou will be given minimal instruction on daily work/tasks and a moderate level of instructions onnew assignmentsYou will need to consistently seek and provide meaningful and actionable feedback in allinteractionsYou will be expected to be constantly on the lookout for ways to enha...

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Exploring Marketing Analytics Jobs in India

India has seen a surge in demand for marketing analytics professionals in recent years, with companies across various industries recognizing the importance of data-driven decision-making in their marketing strategies. As a result, job seekers with expertise in marketing analytics have numerous opportunities to explore in the Indian job market.

Top Hiring Locations in India

  1. Mumbai
  2. Bangalore
  3. Delhi
  4. Hyderabad
  5. Pune

Average Salary Range

The average salary range for marketing analytics professionals in India varies based on experience and location. Entry-level positions can expect to earn around INR 4-6 lakhs per annum, while experienced professionals with several years of experience can earn upwards of INR 12-15 lakhs per annum.

Career Path

In the field of marketing analytics, a typical career path may involve starting as a Marketing Analyst, progressing to roles such as Senior Analyst, Manager, and eventually reaching positions like Director or Head of Analytics.

Related Skills

In addition to proficiency in marketing analytics, professionals in this field are often expected to have skills in data analysis, statistical modeling, data visualization, and proficiency in tools like Excel, SQL, and statistical software like R or Python.

Interview Questions

  • What is the importance of A/B testing in marketing analytics? (medium)
  • Can you explain the difference between correlation and causation in data analysis? (basic)
  • How do you approach building a customer segmentation model? (medium)
  • What are some key KPIs you would track in a marketing analytics dashboard? (basic)
  • How would you handle missing or incomplete data in a marketing analytics project? (medium)
  • Explain the concept of attribution modeling in marketing analytics. (medium)
  • What is the role of machine learning in marketing analytics? (medium)
  • How do you measure the effectiveness of a marketing campaign? (basic)
  • Can you give an example of a successful marketing analytics project you worked on in the past? (advanced)
  • How do you stay updated with the latest trends in marketing analytics? (basic)
  • How would you approach analyzing social media data for marketing insights? (medium)
  • What is the difference between supervised and unsupervised learning in machine learning? (basic)
  • How do you ensure the accuracy and reliability of your marketing analytics reports? (medium)
  • Can you explain the concept of customer lifetime value in marketing analytics? (medium)
  • How do you handle large datasets in your analytics projects? (medium)
  • What are some common data visualization tools you have used in your work? (basic)
  • How do you deal with conflicting data points in your analysis? (medium)
  • Can you walk us through your process of developing a marketing attribution model? (advanced)
  • How do you communicate complex data insights to non-technical stakeholders? (medium)
  • What role does predictive analytics play in marketing strategy? (medium)
  • How would you approach optimizing a marketing campaign based on data insights? (medium)
  • Can you discuss a time when your analysis led to a significant change in a company's marketing strategy? (advanced)
  • How do you ensure data privacy and compliance in your marketing analytics work? (medium)
  • What are some common challenges you face in marketing analytics projects, and how do you overcome them? (advanced)

Closing Remark

As you prepare for marketing analytics roles in India, remember to showcase your expertise in data analysis, statistical modeling, and proficiency in relevant tools. Stay updated with industry trends and be ready to tackle challenging interview questions with confidence. Best of luck in your job search!

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