Job
Description
Locations: Bangalore, Mumbai and Delhi Experience: 5-8 years in Radio Industry About the Role: Radio Indigo 91.9 FM, Bangalore’s leading International music and lifestyle station, seeks a dynamic Key Account Manager to drive corporate sales and revenue growth. This role demands a hardcore sales professional with a proven track record of managing high-value corporate accounts, negotiating strategic partnerships, and delivering integrated advertising solutions. Key Responsibilities: Drive revenue via FCT (Fixed Commercial Time), non-FCT (branded content, sponsorships), Delta clients (new acquisitions), and web radio/digital integrations. Conceptualize and sell large-scale branded properties (e.g., event sponsorships, custom shows) and content-led solutions tailored to corporate clients. Optimize revenue from non-prime time inventory through innovative packaging and pricing strategies. Acquire, retain, and upsell corporate accounts by deeply understanding client objectives (branding, ROI, reach) and crafting data-backed proposals. Negotiate long-term deals, ensuring alignment with client budgets and Radio Indigo’s revenue goals. Maintain rigorous sales discipline: daily call reports, weekly performance updates, monthly sales plans, and competitor/market analysis. Forecast revenue projections and identify growth opportunities through market trends. Partner with the creative team to translate client briefs into compelling radio/digital campaigns. Liaise with the collections team to ensure timely payment recovery and minimize receivables. Must-Have: 5-8 years of hardcore sales experience in radio, specifically handling corporate/agency accounts. Expertise in selling FCT, non-FCT, and integrated media solutions (radio + digital). Proven ability to meet aggressive revenue targets and negotiate high-value deals. Strong analytical skills for sales reporting, market analysis, and client ROI measurement. Preferred: Prior experience in radio, TV, or print media (radio candidates prioritized). Existing network of corporate clients/agencies in Bangalore. Proficiency in CRM tools and MS Office (Excel, PowerPoint). Why Join Radio Indigo? Work for Bangalore’s most vibrant International radio brand. Work on premium clients and innovative campaigns. Competitive incentives + growth-driven culture. Show more Show less
