Influencer Marketing Specialist

Job Opening: Influencer Marketing Specialist – Digital Marketing Team | Citykart Stores Pvt Ltd
Location: Head Office, Gurugram, Haryana
Experience: 2–4 Years
Industry Preference: Digital Marketing Agencies or Consumer Brands

About Citykart:

Citykart is one of India’s fastest-growing value retail chains, focused on delivering affordable fashion and lifestyle products across tier-2 and tier-3 cities. We pride ourselves on making quality accessible, with a strong digital and physical presence across India.

Role Overview:

We are looking for a creative and driven Influencer Marketing Specialist to join our Digital Marketing Team. You will play a key role in identifying, engaging, and managing influencer partnerships that help drive brand awareness, engagement, and conversions across digital platforms.

Key Responsibilities:

• Identify, vet, and build strong relationships with influencers and content creators across platforms like Instagram, YouTube, Facebook, etc.
• Plan and execute influencer marketing campaigns aligned with brand objectives.
• Negotiate deliverables, timelines, and compensation with influencers and partner agencies.
• Coordinate content creation, approvals, and ensure adherence to brand guidelines.
• Track and analyze campaign metrics (reach, engagement, conversions, ROI) and report results.
• Stay updated on industry trends, emerging creators, platform changes, and social media best practices.
• Work closely with the creative, merchandising, and branding teams to integrate influencer strategies with larger campaigns.

Candidate Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 2–4 years of hands-on experience in influencer marketing.
• Prior experience in a digital marketing agency or consumer brand (preferably in fashion/retail/lifestyle).
• Excellent communication, relationship management, and negotiation skills.
• Strong understanding of social media platforms, content trends, and audience engagement.
• Ability to manage multiple projects in a fast-paced retail environment.

Why Join Citykart?

• Be part of a high-growth retail brand with pan-India presence.
• Work in a collaborative and creative environment.
• Opportunity to shape digital campaigns and grow your career in marketing.

Apply Now!
Send your CV and portfolio (if any) to naval@citykartstores.com
Subject Line: Application for Influencer Marketing Specialist – Digital Marketing

Job Type: Full-time

Pay: ₹45,000.00 - ₹50,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Provident Fund

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus
• Quarterly bonus

Work Location: In person