Influencer Marketing Coordinator

Company Description

ARIRO Toys, designed by a team of passionate Montessorians, creates products that cater to the precise needs of young children. We strive to select the best materials and artisans to ensure a wholesome and safe product for the child's mental and physical health. Major materials used include Neem wood (Azadirachta indica), Ivory wood (Wrightia tinctoria), Beech wood (Fagus sylvatica), and Rubber wood (Hevea brasiliensis). The final output is meticulously crafted to support development and well-being.

Role Description

This is a full-time, on-site role for an Influencer Marketing Coordinator located in Chennai. The Influencer Marketing Coordinator will be responsible for identifying and collaborating with influencers to promote ARIRO Toys, managing relationships with influencers, tracking campaign progress, and analyzing engagement metrics. The role involves conducting market research, developing marketing strategies, and coordinating with internal teams to ensure successful campaign execution.

Role Description

• Freshers or early-career candidates are encouraged to apply
• Passion for influencer marketing and social media management
• Strong communication and relationship-building skills
• Ability to conduct basic market research and assist in developing marketing strategies
• Eagerness to learn how to track and analyze campaign performance
• Good organizational and coordination abilities
• Familiarity with the toy industry, parenting, or child development is a plus
• Bachelor’s degree in Marketing, Communications, or a related field