Inbound/SEO Marketing Specialist

About FP Growth

FirstPrinciples Growth (FP Growth) is a premier marketing agency that helps SaaS companies scale profitable revenue with digital marketing and growth marketing efforts. We have proven strategies, such as Own The SERP™ (Search Engine Results Pages) and Beat the Churn Death Trap™ that we leverage to build growth engines for our clients. We are an award-winning agency and have been placed as a finalist in the Global Agency Awards and U.S. Search Awards. FirstPrinciples Growth is part of FirstPrinciples Holding Company.

About the role:

on-page and off-page optimization

Key Responsibilities

• Conduct

  in-depth keyword research

  ,

  competitive analysis

  , and

  website audits

  to inform data-driven SEO tactics.
• Develop and implement

  comprehensive SEO strategies

  to improve online visibility, drive organic traffic, and increase conversions.
• Collaborate with internal teams such as

  Content

  ,

  UX/UI

  , and

  Development

  to ensure seamless website optimization.
• Monitor, analyze, and report on campaign performance using SEO tools, identifying areas for improvement and providing actionable recommendations.
• Stay updated on

  industry trends

  ,

  algorithm updates

  , and

  SEO best practices

  to maintain a competitive edge.
• Ensure all SEO efforts adhere to

  ethical, white-hat SEO practices

  .
• Communicate clearly and effectively with

  clients

  and

  internal stakeholders

  to align SEO strategies with business objectives and meet project deadlines.

Desired Qualifications

Technical Skills

• Proficiency with tools such as

  SEMrush

  ,

  Ahrefs

  ,

  Google Analytics

  , and

  Search Console

  is essential.
• Strong expertise in

  on-page and off-page SEO

  ,

  technical SEO audits

  , and

  keyword research

  .
• Familiarity with

  project management tools

  like Basecamp, Asana, or Trello for remote team collaboration.
• Experience creating and managing reports to present

  data-driven insights

  and performance metrics.

Soft Skills

• Excellent

  communication and collaboration skills

  , with the ability to explain SEO concepts to non-technical stakeholders.
• Strong

  project management

  and

  organizational abilities

  to handle multiple projects and deadlines efficiently.
• Analytical mindset with a focus on

  problem-solving

  and improving campaign performance.

Experience

• 4–7 years of SEO experience

  , preferably in a

  marketing agency

  environment.
• A degree in

  Mass Communication

  ,

  Marketing

  , or a related field (preferred but not mandatory).

What We Offer

• An opportunity to work in a dynamic and collaborative environment.
• A chance to grow your expertise and career in an evolving SEO landscape.
• Competitive compensation and opportunities for professional development.



If you’re passionate about SEO, committed to delivering measurable results, and eager to contribute to exciting projects, we encourage you to apply!