Hiring for Digital Marketing Manager

1️ Website Management & Continuous Improvement

• Oversee the day-to-day operations of assigned websites.
• Ensure websites are updated regularly with the latest content, visuals, and features.
• Coordinate the timely uploading of content (text, images, videos, resources).
• Maintain website quality — identify and resolve broken links, outdated content, errors.
• Track website performance and user behavior; recommend and implement improvements.

2️ UX/UI Best Practices

• Stay updated on the latest UX/UI design trends and best practices.
• Work closely with designers and developers to enhance user experience and visual appeal.
• Conduct user experience testing and gather feedback to improve website usability.
• Ensure websites are mobile-friendly, accessible, and optimized for all devices.

3️ SEO & Digital Marketing Support

• Coordinate with SEO teams to ensure websites are optimized for search engines (SEO-friendly structure, content, keywords, meta tags).
• Collaborate with marketing teams to align website content with campaigns and lead-generation strategies.
• Support the integration of analytics tools (e.g., Google Analytics) and report on KPIs.
• Assist in implementing website personalization strategies to improve engagement.

4️ Content Coordination & Communication

• Liaise with various internal departments (marketing, product, legal, HR, leadership) to gather and upload accurate, timely content.
• Coordinate with external vendors, content creators, and developers as needed.
• Manage website content calendars and publishing schedules.
• Ensure brand consistency and tone of voice across all website content.

5️ Project & Stakeholder Management

• Manage website enhancement projects from conception to launch.
• Maintain clear project plans, timelines, and status reports.
• Communicate project progress and challenges to stakeholders.
• Ensure website compliance with legal and data privacy regulations.

6️ User acquisition for assigned portals

• Identify the right channels for user acquisition
• Run online and offline user acquisition campaigns using internal teams, agencies, social media channels etc.
• Manage user communication to keep the users engaged and active such as newsletters, updates, articles.
• Manage ROI, monetization to ensure portals are profitable
• Manage customer support to keep users happy satisfied by coordinating with relevant team

Job Types: Full-time, Permanent

Pay: ₹55,000.00 - ₹65,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person