Head Sales And Marketing

Job Description

Role Overview: The Sales & Marketing Head will be responsible for strategizing and implementing integrated sales and marketing initiatives to drive revenue growth, strengthen brand presence, and ensure optimal market penetration. This role demands strong leadership, analytical acumen, and the ability to align sales and marketing operations with business goals. Key Responsibilities:- Sales Strategy & Revenue Growth:- Develop and implement comprehensive sales strategies with defined benchmarks for performance evaluation. Expand customer base by identifying and capitalizing on new market opportunities. Set outcome-based KPIs aligned to business objectives and ensure adherence across teams. Drive closure of key opportunities and manage stakeholder expectations. Lead high-value contract negotiations and relationship development. Marketing & Brand Strategy:- Devise marketing campaigns focused on both offline and digital platforms to build brand equity. Ensure all campaigns are aligned with market research and consumer insights. Lead strategic PR, communications, and brand positioning efforts for maximum impact. Team Alignment & Benchmarking:- Establish standardized evaluation criteria to align all team members to performance expectations. Ensure all team goals are focused on measurable outcomes driving business success. Promote cross-functional collaboration and lead regular alignment meetings between sales and marketing. Compliance, Budgeting & Audit Readiness:- Manage the combined sales and marketing budget ensuring efficiency. Track performance metrics and refine strategies based on market trends. Ensure regular internal performance audits and compliance with brand and communication standards. Preferred candidate profile: 1. Prior experience into B2B Sales & Marketing 2. Should have strong base in Team Handling 3. Should be flexible in travelling whenever organization would require 4. Strong communication skills with strong strong job knowledge