Head of Sales and Marketing

About S M Icecream Mart & The Role

For over two decades, S M Icecream Mart has been a prominent name in the ice cream industry. We are primarily involved in the manufacturing and trading of essential products for this dynamic sector.

Our manufacturing division boasts over 40,000 sq. ft. of developed facility, housing more than 5 production lines dedicated to ice cream cones and plastic containers. We pride ourselves on being the pioneer in manufacturing ice cream cones and cone sleeves in Eastern India, a segment where we continue to hold a leading position. Looking ahead, we are poised for significant expansion, with plans to add several new manufacturing lines for commercial chocolate and chocolate snacks in the coming years.

Complementing our manufacturing strength is a robust sales and distribution network. We operate strategic retail/wholesale points in prime Kolkata market areas and maintain a dedicated sales team focused on serving the ice cream industry across Bengal and neighbouring states. Beyond our manufactured goods, we also distribute over 100 other vital products for both the baking and ice cream industries.

As we embark on this exciting phase of growth, we are seeking a highly experienced and data-driven sales leader to join our team. This pivotal role will be instrumental in expanding our market reach and driving sales excellence.

Key aspects of this role will include:

• Strategic Client Portfolio Management: Leveraging your proven experience in managing large B2B client portfolios, you will be responsible for overseeing and growing our extensive network of over 1000 potential clients within the B2B landscape.
• Data-Driven Sales Strategy and Execution: You are highly proficient in working with sales data. This involves deep dives into customer segmentation, developing targeted and effective strategies for each segment, and clearly articulating the "why" behind predicted sales growth. You will also receive guidance from a senior consultant in strategy development and be empowered to drive these strategies effectively with your team.
• Sales Team Development & Leadership: You will be responsible for developing and managing a high-performing sales team, including lead generators and sales order collection executives. A critical part of your role will be to personally close high-level client leads generated by this team.
• Collaborative Sales Leadership: You will work closely and collaboratively with an existing business consultant who has over 8 years of invaluable experience contributing to our sales strategies, ensuring alignment and maximizing impact.

Job Types: Full-time, Permanent

Pay: ₹70,000.00 - ₹90,000.00 per month

Benefits:

• Cell phone reimbursement
• Commuter assistance
• Food provided
• Internet reimbursement

Schedule:

• Day shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Application Question(s):

• Have you, at some point in your career, successfully managed a portfolio of 500+ B2B clients?
• Are you highly proficient in working with sales data? This includes the ability to clearly understand customer segments, develop targeted strategies for each segment, and outline a precise cause-and-effect relationship, articulating the "why" behind anticipated sales growth, not just the "what."
• Are you willing to collaborate with existing business consultants and strategists?
• You must be 40 years old or younger at the time of application.

Experience:

• B2B sales: 10 years (Required)

Work Location: In person

Application Deadline: 15/08/2025