Group Head - Media Planner

5 years

0 Lacs

Posted:18 hours ago| Platform: Linkedin logo

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On-site

Job Type

Full Time

Job Description

Primary location:

Department:

No. Of Vacancies:


This role involves leading integrated media planning across digital and influencer channels, ensuring seamless execution of campaigns that align with client objectives. You will oversee scope, planning, budgeting, and initiation of projects while managing resources, clients, and teams to deliver impactful solutions. Collaboration across departments is key to achieving quality standards and campaign success.


Reporting:


Key Responsibilities:

  • Own client requirements for

    integrated marketing strategies

    , combining influencer marketing, digital advertising, and media planning.
  • Develop and implement

    holistic media plans

    that integrate digital, influencer, and performance marketing, aligned with client business objectives.
  • Plan and supervise

    cross-channel campaigns

    , including online and offline events, ensuring consistency across touchpoints.
  • Conceptualize and deliver

    end-to-end communication strategies

    tied to campaign KPIs and brand goals.
  • Guide the team in research, insights, and day-to-day campaign planning for integrated media solutions.
  • Negotiate with media publishers and platforms for optimal placements and pricing.
  • Participate in

    new business pitches

    , showcasing integrated media planning expertise.
  • Build strong relationships with internal teams and clients to foster collaboration and trust.


Profile Requirements:

  • 4–5 years of relevant experience in

    media planning and digital marketing

    .
  • Postgraduate degree/diploma in Advertising, Marketing, or Communication.
  • Solid understanding of

    integrated marketing and media planning principles

    across digital and influencer ecosystems.
  • Experience leveraging technology and analytics to connect with target audience segments.
  • Proficiency in digital media planning tools and trafficking software (e.g., DoubleClick/DART or equivalent), Similarweb, and ComScore.

Preferred Skills:

  • Strong research and analytical thinking abilities.
  • Excellent verbal and written communication skills.
  • Resourceful problem solver with a strategic mindset.
  • Collaborative team player who thrives under pressure.
  • Experience in

    performance and programmatic media planning

    is a plus.

About Havas Media Network India

Havas Media Network India is a media conglomerate that operates within a global framework – Mx – to drive Media Experiences and invest in Meaningful Media to build Meaningful Brands. The network offers a wide range of integrated marketing solutions covering strategy, media planning & buying, PR, social media, mobile, sports & entertainment, data, research & analytics services across traditional and digital media. It consists of media networks – Havas Media, PivotRoots and Arena Media, and specialist brands – Havas Market (e-commerce), Havas Play (entertainment, gaming, sports and fandom), Havas Play Gameplan (sports marketing), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (social media), KlugKlug (influencer marketing) & Havas Media Tribes (out-of-home).

For more information, visit https://in.havas.com/ & follow Havas Media Network on social media.


About Havas

Founded in 1835 in Paris, Havas is one of the world’s largest global communications networks, with more than 22,000 people in over 100 countries sharing one single mission: to make a meaningful difference to brands, businesses, and people. Havas has developed a fully integrated model through its 70+ Havas Villages around the world, covering all communication activities. The teams of the three business units, Havas Creative Network, Havas Media Network and Havas Health & You, work together with agility and in perfect synergy to offer tailor-made, innovative solutions to clients that support them in their positive transformation. Havas is committed to building a diverse culture where everybody feels they belong and can be themselves and thrive. Havas integrated into Vivendi, a global leader in media, entertainment, and communications, in December 2017. Further information about Havas is available at www.havas.com.


About Havas India

Havas India gathers the expertise of 25 agencies, specialised divisions and strategic alliances across 3 verticals:

  • Havas Media Network – Havas Media, PivotRoots (integrated digital), Arena Media, Havas Market (e-commerce), Havas Play (sports, entertainment & content), CSA (technology, data & analytics), Havas Programmatic Hub (programmatic trading desk), Havas Analytics (data & analytics), Socialyse (pure-play social media); strategic alliances: Havas Media Tribes (out-of-home), Havas Play Gameplan (sports marketing), KlugKlug (influencer tech stack), and Havas Play SGSE (sports & entertainment);
  • Havas Creative Network – Havas Creative India (creative), Havas People India (talent communications & employer branding), Havas CX India (customer experience), ekino (technology), Think Design (UX/UI), Shobiz (experiential marketing), Shobiz Exhibits (exhibitions), Conran Design Mumbai (branding & design), GateOne (business & digital transformation management), PR Pundit Havas Red (PR), and Prose on Pixels (content-at-scale);
  • Havas Health Network – Havas Life Mumbai (health & wellness communications)

With its unique Village model, it is an integrated network present across 3 Villages in Mumbai, Gurugram and Bengaluru, and regional offices in Kolkata, New Delhi, Hyderabad and Chennai, with over 2500+ professionals and associates.


As one of India’s fastest growing and agile networks, Havas India has bagged multiple new clients across verticals and won several prestigious awards over the last 3 years including the group being Great Place To Work® Certified™ twice in a row (Nov 2022 - Nov 2023 & Dec 2023 – Dec 2024), consistently being featured in the top 3 at R3 New Business League rankings, and winning at Campaign Asia-Pacific Agency of the Year awards, London International Awards (LIA), e4m Indian Marketing Awards, ABBY One Show, Campaign Women Leading Change awards, and more. Our CSR programs, DE&I initiatives, and being actively involved in various industry associations is what keeps us invested as a network that has a clear mission of making a meaningful difference to brands, businesses and people.


Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.


For more information, visit https://in.havas.com/ and follow Havas India on social media.

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Havas India

Advertising and Marketing

Gurugram

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