Google & Meta Ads Specialist

Company Description

I Vision Infotech is a full-fledged IT company delivering high-quality, cost-effective, reliable result-oriented web and e-commerce solutions. Founded in 2011, we serve clients both domestically and internationally, with a strong presence in India, USA, Malaysia, Australia, Canada, and the United Kingdom. We offer a wide range of services, including web design, development, e-commerce solutions, and mobile app development on various platforms such as Android, iOS, Windows, and Blackberry.

Location:

Job Type:

Experience Required:

Key Responsibilities:

• Plan, execute, and optimize paid campaigns on 

  Google Ads (Search, Display, YouTube, Shopping)

   and 

  Meta Ads (Facebook & Instagram)

  .
• Conduct 

  keyword research, audience targeting, and competitor analysis

   to drive maximum ROI.
• Create 

  ad copies, creatives, and landing page suggestions

   for improved campaign performance.
• Monitor 

  daily campaign performance

   and provide actionable insights.
• Manage 

  campaign budgets

   and ensure efficient allocation of ad spend.
• Run 

  A/B tests

   on creatives, audiences, and bidding strategies.
• Track, analyze, and report on KPIs such as 

  CTR, CPC, ROAS, Conversions, and Leads

  .
• Stay updated with the latest 

  ad policies, trends, and best practices

   in digital advertising.
• Collaborate with the 

  design, content, and sales teams

   to align campaigns with business goals.

Requirements:

• Proven experience (1–3+ years) in 

  Google Ads and Meta Ads campaign management

  .
• Strong understanding of 

  PPC, remarketing, and conversion tracking

  .
• Hands-on experience with 

  Google Analytics, Tag Manager, and Pixel setup

  .
• Knowledge of 

  SEO basics

   will be an added advantage.
• Ability to analyze data and derive insights to optimize campaigns.
• Creative mindset for ad copywriting and ad creative suggestions.
• Excellent communication and reporting skills.

Preferred Qualifications:

• Google Ads & Meta Ads Certification.
• Experience running campaigns for 

  IT, SaaS, or B2B companies

  .
• Familiarity with 

  LinkedIn Ads

   is a plus.

What We Offer:

• Competitive salary and performance bonuses.
• Opportunity to work on diverse projects with global clients.
• Growth-driven environment with continuous learning opportunities.
• Collaborative and innovative work culture.

Note:

• Only local candidates from 

  Ahmedabad

   will be considered. Applications from outside this location will be automatically rejected.