Google & Meta Ads Specialist

Company Description

I Vision Infotech is a comprehensive IT company delivering high-quality, cost-effective, and reliable web and e-commerce solutions. Founded in 2011 and located in India, we serve both domestic and international clients, including those from the USA, Malaysia, Australia, Canada, and the United Kingdom. Our services encompass web design, development, e-commerce, and mobile app development across platforms like Android, iOS, Windows, and Blackberry. Our aim is to provide top-notch service that meets and exceeds client expectations.

Location: Ahmedabad
Job Type: Part-Time
Experience Required: 1–3 Years

Key Responsibilities:

• Plan, execute, and optimize paid campaigns on Google Ads (Search, Display, YouTube, Shopping) and Meta Ads (Facebook & Instagram).
• Conduct keyword research, audience targeting, and competitor analysis to drive maximum ROI.
• Create ad copies, creatives, and landing page suggestions for improved campaign performance.
• Monitor daily campaign performance and provide actionable insights.
• Manage campaign budgets and ensure efficient allocation of ad spend.
• Run A/B tests on creatives, audiences, and bidding strategies.
• Track, analyze, and report on KPIs such as CTR, CPC, ROAS, Conversions, and Leads.
• Stay updated with the latest ad policies, trends, and best practices in digital advertising.
• Collaborate with the design, content, and sales teams to align campaigns with business goals.

Requirements:

• Proven experience (1–3+ years) in Google Ads and Meta Ads campaign management.
• Strong understanding of PPC, remarketing, and conversion tracking.
• Hands-on experience with Google Analytics, Tag Manager, and Pixel setup.
• Knowledge of SEO basics will be an added advantage.
• Ability to analyze data and derive insights to optimize campaigns.
• Creative mindset for ad copywriting and ad creative suggestions.
• Excellent communication and reporting skills.

Preferred Qualifications:

• Google Ads & Meta Ads Certification.
• Experience running campaigns for IT, SaaS, or B2B companies.
• Familiarity with LinkedIn Ads is a plus.

What We Offer:

• Competitive salary and performance bonuses.
• Opportunity to work on diverse projects with global clients.
• Growth-driven environment with continuous learning opportunities.
• Collaborative and innovative work culture.

Note: Only local candidates from Ahmedabad will be considered. Applications from outside this location will be automatically rejected.

Job Type: Part-time

Pay: ₹8,000.00 - ₹20,000.00 per month

Expected hours: 30 per week

Work Location: In person