Google Ads Specialist

Location: Gurgaon

Company Website Link : https://shamoor.com/

Company Description

India’s Leading Digital Marketing Firm, which manages Brands with traffic of 100 Million; and 500cr+ advertisements projects handled in last 12 years.

At Shamoor Media Group, we help transform businesses and brands into highly successful and profitable, industry icons! With experienced consultants, marketers, storytellers, strategists, and creatives with a flair for fresh new ideas and insight into powerful campaigns, Shamoor delivers

brand experiences using a combination of design, technology, and media. We focus on strategic consultancy, multi-disciplinary marketing, content creation, digital design and development solutions - with specialization in web design and development, social media marketing, search engine optimisation, public relations and video production.

Role Description

A Google Ads Specialist focuses on driving measurable results through digital marketing campaigns. Here’s a breakdown of key responsibilities, skills, and qualifications for this role:

Job Responsibilities:

1. Campaign Management: Plan, execute, and optimize paid marketing campaigns across

platforms like Google Ads, Facebook, Instagram, and others.

2. Data Analysis: Monitor performance metrics and analyze data to understand campaign

effectiveness and ROI.

3. A/B Testing: Conduct experiments to test various ad creatives, landing pages, and targeting

strategies to improve performance.

4. Budget Management: Allocate and manage marketing budgets to maximize return on

investment (ROI).

5. Collaboration: Work closely with creative, content, and analytics teams to develop strategies

that align with overall business goals.

6. Reporting: Prepare regular reports on campaign performance and provide insights to

stakeholders.

7. SEO and SEM Knowledge: Integrate search engine optimization (SEO) strategies with paid

advertising efforts for holistic performance marketing.

8. Stay Updated: Keep abreast of industry trends, tools, and best practices to enhance

marketing strategies.

Required Skills:

● Proficiency in digital marketing tools (e.g., Google Analytics, SEMrush, Facebook Ads

Manager).

● Strong analytical skills with the ability to interpret data and draw actionable insights.

● Excellent communication skills for reporting and collaboration.

● Familiarity with A/B testing and conversion rate optimization (CRO) techniques.

● Knowledge of SEO best practices and techniques.

Qualifications:

● Bachelor’s degree in Marketing, Business, or a related field.

● 2+ years of experience in performance marketing or digital marketing.

● Proven track record of managing successful marketing campaigns and achieving targets.

Industry

● Advertising Services

Employment Type

● Full-time

Job Types: Full-time, Permanent

Pay: ₹500,000.00 - ₹700,000.00 per year

Experience:

• Google Ads: 2 years (Preferred)

Work Location: In person