Google Ads Specialist

Job Title: Google Ads Expert – Lead Generation (E-Commerce)

Location: Mohali (Hybrid / Remote)
Experience: 2 – 4 Years
Working Days: 5 Days / Week

Job Overview:
We are looking for a skilled Google Ads Expert who has proven experience in lead generation for e-commerce platforms. The ideal candidate should be able to plan, execute, optimize, and scale paid campaigns to maximize ROI and customer acquisition.

Key Responsibilities:

• Plan, create, and manage Google Ads campaigns (Search, Display, Shopping, Remarketing).
• Optimize campaigns for conversions, ROI, and lead generation.
• Conduct keyword research, audience segmentation, and competitor analysis.
• Monitor campaign performance using analytics and prepare performance reports.
• Manage and optimize landing pages to improve quality score and conversion rates.
• Implement A/B testing strategies and continuous improvements.
• Stay updated with Google Ads policies and digital marketing trends.

Required Skills & Expertise:

• 2–4 years of experience in managing Google Ads for e-commerce lead generation.
• Strong understanding of CPC, CPA, ROAS, and conversion tracking.
• Hands-on experience with Google Analytics, Tag Manager, Merchant Center, and Data Studio.
• Ability to analyze data and make data-driven decisions.
• Excellent communication and reporting skills.

Good to Have:

• Experience in Meta Ads / YouTube Ads.
• Google Ads Certification.

Job Type: Full-time

Pay: ₹25,352.89 - ₹35,000.00 per month

Benefits:

• Work from home